While actions certainly speak louder than words - so do visual! This presentation takes a look at how to overcome the dreaded Powerpoint blah's and develop visual communication that will help empower you as a speaker and communicator. Some things are best said when nothing is said at all. Hope these tools and ideas are helpful!

1. (Don’t) Use your Words:
Visual Communicators Rock!
Katie Laird
klaird@schipul.com
www.schipul.com/happykatie
Thursday, April 15, 2010

2. Thursday, April 15, 2010

3. Thursday, April 15, 2010

4. ✓ Let’s talk slides, people
✓ Visualization toolkit
✓ Working with designers
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5. Stop hating
Powerpoint!
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6. www.wired.com/wired/archive/11.09/ppt2.html
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7. www.edwardtufte.com/
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8. Thursday, April 15, 2010

9. Personal notes Illustrative slides Handouts
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10. 300%
resolution
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11. Design
1.Story Tips
2.Simple
3.Data love
4.Visuals count
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12. 1. Uh, a Story for my
presentation?
Really?
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13. Yes, really.
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14. 1. Message 4. Plot
So my point is...
2. Conflict 3. Characters
Once upon a time...
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15. Powerpoint and slide decks get a bad rap. Communicators must
know who they are talking to and present with a purpose. One way
to get there is to realize the difference between notes, slides and
handouts. With slide design, less is more. It’s not about winning
design awards, it’s about being clear to your audience. Get help
with graphics and gain info architecture knowledge - don’t be shy.
Your degree and job title mean nothing, your curiosity means
everything. Ask me, I can help and I think you’re really swell.
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16. 2. What the heck
does ‘SIMPLE’ mean?
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17. Thursday, April 15, 2010

18. Stamp the “right thing” in global
Will Obama do
of Approval
affairs?
Yes, he will or No, he will not
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19. $$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
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$1 Trillion
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Thursday, April 15, 2010

20. Spend
$1/second for
32,000 years
Only
1 billion
minutes ago
Thursday, April 15, 2010

21. http://learn.genetics.utah.edu/content/begin/cells/scale/
Thursday, April 15, 2010

22. 3. Love Thy Data
(prioritize and organize it)
Thursday, April 15, 2010

23. http://blog.duarte.com/book
BUY THIS BOOK BUY THIS BOOK
BUY THIS BOOK!!
Thursday, April 15, 2010

24. Pie Charts Total Cupcakes Eaten
Large differences in
proportion 100
75
50
25
Bubble Charts = Scatter chart on steroids 0
Good for understanding relationships 2007 2008 2009 2010
(3 values per bubble) http://blog.duarte.com/book Rainbow Vanilla
BUY THIS BOOK BUY THIS BOOK
BUY THIS BOOK!!
Bar Charts
More precise with larger data sets
Thursday, April 15, 2010

25. www.amcharts.com
Lovely free graph / chart creator - pay
a little bit for some interactive
coolness.
http://chartchooser.juiceanalytics.com/
Freebie, decent looking graphs when you
need them fast.
Thursday, April 15, 2010

26. 4. Make your visuals count
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27. www.crowdspring.com
Crowd sourced, well priced
custom design.
www.sliderocket.com
Make your own, be inspired by
others. Beautiful.
Give your favorite local
designer some love!
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28. Thursday, April 15, 2010

29. www.colorschemedesigner.com
Free tool to help with coloring your
world / slides.
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30. Thursday, April 15, 2010

31. Check out your Visualization
Toolkit
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32. Thursday, April 15, 2010

33. http://search.creativecommons.org
Search for all kinds of media and juicy
visuals for your presentations
www.freebase.com
CC friendly images, video
and audio at your disposal
www.compfight.com
Incredible alternate Flickr search.
My absolute favorite. Just beautiful.
Thursday, April 15, 2010

34. fl
www.aviary.com
Free image editing and adjusting -
vector friendly and everything.
www.picnik.com
Fun and easy semi-deep photo /
image editing (easy hook up to Flickr)
www.photoshop.com
Photoshop finally wizened up and put
out a freebie photo editing tool.
Thursday, April 15, 2010

35. www.commoncraft.com/twitter
Best way to explain Twitter -
visually and through video!
www.mediaconverter.org
Fast and easy way to get video on
your slides without the Web
www.downloadhelper.net/
Download and convert,
simply and easily
Thursday, April 15, 2010

36. www.slideshare.net
Like YouTube, but for your
Powerpoints
www.empressr.com
Design and present in a
single online space
www.sliderocket.com
Create, update and promote
your presentations
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37. Thursday, April 15, 2010

38. http://personas.media.mit.edu
Review your personal brand equity
through great visuals
http://bit.ly
Shorten your URLs and revel in the
handy built-in statistics!
www.google.com/analytics www.twitalyzer.com
Compile networks and What are your RT-ers influence and
related key phrases footprints like?
Thursday, April 15, 2010

39. www.mint.com www.mailchimp.com
Free online personal finance tool with Free email marketing tool with great
great visuals stats to tell you what you need to
know asap!
http://blog.duarte.com/book
BUY THIS BOOK BUY THIS BOOK
BUY THIS BOOK!!
Thursday, April 15, 2010

40. Love thy
DESIGNER!
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41. Start small +
see how
it goes.
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42. Thursday, April 15, 2010

43. Know what you like +
WHY you like it.
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44. Visuals of the
FUTURE
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45. 1. Simple visuals
2. High contrast slides
3. Even less text (HUGE)
www.roambi.com
Mobile visuals of accurate data
from software you already use
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46. www.microsoft.com/surface
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47. Thursday, April 15, 2010

48. www.youtube.com/watch?v=v9Zl1e5pAHA
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49. Take this home
✓ YOU are your
presentation
✓ When in doubt,
take it out (or print it)
✓ Seek inspiration
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50. Thanks for being here!
Katie Laird
Schipul - The Web Marketing Company
www.schipul.com // www.tendenci.com
(281) 497.6567, ext 519
Katie details:
Personal brand: www.schipul.com/happykatie
Blog: www.happykatie.com
Twitter: www.twitter.com/happykatie
Flickr: www.flickr.com/happykatie
http://www.flickr.com/photos/66125582@N00/457743309/
Find these slides on Slideshare: www.slideshare.net/happykatie
Thursday, April 15, 2010