s.sloan@griffith.edu.ausarahsloanbio.wordpress.com
   Researcher of marketing   Tutor at Griffith University   I live on the Gold Coast,       Australia
Master of Marketing with 1st class honoursGriffith University, 2012Grade Point Average: 6.29(from 1-7, 7 being highest)The...
Bachelor of BusinessMarketing and Management majorsGriffith University, 2009
Postgraduate: Awarded First Class Honours (85% and above) Griffith Award for Academic Excellence for 2010-2011 Awarded ...
My primary research focus is online marketingincluding:•   Facebook•   Online brand communities•   Social media•   Brandin...
ANZMAC 2011Paper presentation: The purchase of voluntarycarbon offsets by Australian consumers: Exploringthe attitude beha...
2011 Introduction to Marketing (1st year course)2012 Introduction to Marketing (1st year course) Advertising and Creati...
“she was really kind and explained well when I have trouble in studying”“She made the tutorials really interesting and eng...
I welcome approachesto collaborate onresearch projects. If youhave an idea you wouldlike to discuss inconfidence, pleaseco...
email: s.sloan@griffith.edu.auIntroduce yourself on twitter@happy_chappy89Learn more about me atsarahsloanbio.wordpress.co...
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Meet Sarah Sloan

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My online resume. Please contact me at s.sloan@griffith.edu.au to discuss collaboration opportunities.

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Meet Sarah Sloan

  1. 1. s.sloan@griffith.edu.ausarahsloanbio.wordpress.com
  2. 2.  Researcher of marketing Tutor at Griffith University I live on the Gold Coast, Australia
  3. 3. Master of Marketing with 1st class honoursGriffith University, 2012Grade Point Average: 6.29(from 1-7, 7 being highest)Thesis: Contrasting customer-to-customercommunication in Firm-Sponsored and User-Generated Online Brand CommunitiesGrade awarded: High Distinction (86.5%)
  4. 4. Bachelor of BusinessMarketing and Management majorsGriffith University, 2009
  5. 5. Postgraduate: Awarded First Class Honours (85% and above) Griffith Award for Academic Excellence for 2010-2011 Awarded Highest Student Achievement in 7207MKT Market Research Awarded Highest Student Achievement in 7001GBS Research Methods and DesignUndergraduate: Griffith Award for Academic Excellence 2008 Awarded Highest Student Achievement in 1003MKT Introduction to Marketing
  6. 6. My primary research focus is online marketingincluding:• Facebook• Online brand communities• Social media• Branding• Value creation• Netnography• Consumer behaviourHowever in future, I hope to expand myresearch interests to include:• Entertainment marketing• Destination marketing
  7. 7. ANZMAC 2011Paper presentation: The purchase of voluntarycarbon offsets by Australian consumers: Exploringthe attitude behaviour gap.ANZMAC 2012Special Session (in collaboration with Dr RichardJones and others): Facebook netnography: Sharingexperiences of using netnography to assess theimpact of social media on brands.Paper presentation: Incorporating Facebook intothe e-servicescape.Poster presentation: The role of the firm incustomer-to-customer communication in OnlineBrand Communities.
  8. 8. 2011 Introduction to Marketing (1st year course)2012 Introduction to Marketing (1st year course) Advertising and Creative strategies (2nd year course) Employment Relations (1st year course)2013 Introduction to Marketing (1st year course) Entrepreneurial Marketing (3rd year course) Employment Relations (1st year course) Management Concepts (1st year course)
  9. 9. “she was really kind and explained well when I have trouble in studying”“She made the tutorials really interesting and engaged the students toparticipate in several group discussions. She was also very helpful with anyquestion I had throughout the semester. This is a great teacher who isfriendly and know exactly what she is taking about. So dont ever get rid ofher! She is amazing :) ““I really liked the way she used examples to reiterate the main points. Theway she helped students during and out of tutorial times. She actually caredabout teaching. I found she was extremely helpful and went out of her way” Student Evaluations of Teaching Nov, 2012
  10. 10. I welcome approachesto collaborate onresearch projects. If youhave an idea you wouldlike to discuss inconfidence, pleasecontact me by email.
  11. 11. email: s.sloan@griffith.edu.auIntroduce yourself on twitter@happy_chappy89Learn more about me atsarahsloanbio.wordpress.comKeep up to date on my latest work on my blogAcademicwonderings.wordpress.com

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