Happy Camper International

Making the World a Better Place, One Smile at a Time… 

1

Titre de la présentation - Date

©...
Who the heck are you?

2

Titre de la présentation - Date

© 2012 Deloitte
What do people think of Paris?
The Good

WE

LOVE PARIS

http://www.youtube.com/watch?v=BH3oi9Qo2zk&feature=youtu.be

3

T...
What do people think of Paris?
The Bad & The Ugly

Let’s just say that there are a few
things we need to improve…
http://
...
So, we have a dilemma…
Fun Stats & Facts:

rd most beautiful city
in the world
(Wolrd Travel)

st most romantic city
(Trip...
So, we have a dilemma…
Even the french governement acknowledges the problem and attempts to fix it:

http://www.youtube.co...
Ok… What can we do about it?

• Let’s make the world a better place, one smile at a time… 
• Ok, just please make sure it...
Montreal
New York

Happy what…?!
Paris
London

Happy Camper International (HCI)
SOCIAL ENTERPRISE
Simple

Audacious
Innova...
HCI Overall Timeline
Administration
Financing
HCI Phase 1
Building a new and unique brand of social enterprise through a n...
Ok, cool… but how?
Phase 1
Metro Help

A fresh “Bonjour” with a smile

Informational services

First Aid

Phase 1

Multili...
Ok, cool… but how?
Phase 2

City and Community
Outreach

Small Business Outreach

Phase 2

11

© 2012 Deloitte
Short-term future timeline
HELP
WELCOME

01/12/2014

12/28/2013

− Boot camp
preparation

− Presentation
review

Date to b...
Where?
• Targeted hot spots of Paris

13

Titre de la présentation - Date

© 2012 Deloitte
What’s in it for me?

Usefully use your time
(6 hours per month)

And so on to unlock …
Leave a legacy

Story to tell
(e.g...
Organization

{

−
−
−
−

President
Secretary General
Director of Operations
Finance Director/Treasu

Board of directors
H...
Questions and Answers

16

Titre de la présentation - Date

© 2012 Deloitte
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  • Charif Hamidi.
    Studied in the US at Park University.
    Consultant at Deloitte Consulting
    Various experiences in entrepreneurship:
    Created my first venture 9 years ago: A franchise of taxiphones;
    Participated in the launching of an e-Marketing consulting company specialized in the health industry;
    Took part in the creation of a start up in the field of social media and digital technologies.
    Various experiences in nonprofit leadership:
    Founder of FLO: Financial Literacy organization that aims to improve the financial literacy level college students and prevent financial meltdowns such as the 2008 subprime crisis;
    Former President of a Chapter of People to People International (PTPI);
    Served as a member of the Board of Trustees of Park University as well as in a group of special advisors to the President in the domains of strategic planning, CRM, and Technology.
    Baptiste Decarra.
    Studied in Paris at Dauphine University.
    Consultant at Deloitte Consulting
    1st experience in entrepreneurship
    Association interest :
    Helping unemployed people (Solidarité Nouvelle Face au Chômage)
    Panel member for the selection of social enterprise projects (Institut de l’innovation et de l’entrepreunariat social – Chaire Essec, Global Social Venture Competition)
    Mostly important I feel myself a HAPPY CAMPER!!!
  • Paris is ranked 3rd most beautiful city in the world. (World Travel)
    Paris is ranked most romantic city (Trip Advisor)
    Paris is ranked 6th rudest city in the world (MSN Travel)
    Paris is ranked most unfriendly hosts in Europe.(Trip Advisor) http://en.ria.ru/russia/20080312/101179103.html
    Paris has lost its number one destination spot years ago to London and Bangkok (Time Magazine)
  • Jordan Burchette, CNN reporter, about Parisians:   « Pouty, self-righteous, indolent, aloof, tempestuous, hot. The contemptibility of Parisians is exceeded only by the self-hatred among those of us who lust for them» http://travel.cnn.com/worlds-most-romantic-cities-491261
    Paris tackles rudeness to tourists with new manual (Reuters)
  • Happy Camper International (HCI) is a social enterprise that has a very simple objective; offering the citizens and visitors of Paris a priceless service: “making their day”. The organization’s main asset is its volunteers; they like to call themselves the . Like the superheroes from the Justice League? You bet! Except that they are REAL superheroes. These volunteers will go in groups at the main attractions and buildings of Paris dressed with their berets and marinière shirts and volunteer their time to help the citizens and tourists of the City of Light. HCI plans on Leveraging the know-how and field experience to earn a credibility and an expertise to serve the city on a larger scale and develop an international network of branches in big cities (London, NYC, Montreal…) to fulfill the HCI mission “making the world a better place, one smile at a time… ”
    A social enterprise is an organization that applies commercial strategies to maximize improvements in human and environmental well-being, rather than maximizing profits for external shareholders. Social enterprises can be structured as a for-profit or non-profit, and may take the form of a co-operative, mutual organization, a disregarded entity, a social business, or a charity organization.
    According to a Duke University professor and author David Rendall, social enterprise could be the future of non-profit funding.
    Social enterprises are purposefully nimble, agile, and quick.
    Social enterprises embrace innovation.
    Social enterprises develop programs or businesses that fund themselves with revenue streams.
    Social enterprises clearly communicate their “why”.
    Social enterprises immediately live their vision, some nonprofits spend months writing their vision.
    Social enterprises succeed on simplicity, nonprofit organizations create their own complexity.
    Social enterprises attract funding and foundation support with their market–based strategies.
    TOM shoes – Jimmy Fairly
  • Rise in power
    Recruiting activities
    Defining and planning bootcamps and classic activities
    Media/Branding Strategy Elaboration
    Establishing tools and methodologies for census and beneficiary service evaluation purposes, such as questionnaires, a visitor’s book, and data mining tools to track the HCI impact empirically and qualitatively. This database will serve as an important foundation to the launching of phase 2.
    Investigating potential public and private source of revenues and sponsorships
     
    Development & Consolidation
    Continuous development strategy focused on recruiting and events
    Implementation and refining of media strategy
    Expanding and diversifying activities and events other than the traditional bootcamps and “Happy Camps”
    Developing a strong, committed HCI community internally and externally and building synergies
    Creating international branches to form an international network of HCI
    Planning fundraising events and campaigns
     
    Built up:
    Creation/usage of management tools: dashboards, surveys, BI Reporting tools, Project Planning potential proposals and partnerships
    Launching of Fundraising campaigns
     
     
     
    Application & Development:
     
    Hiring full time coordinator
    Building project offers and proposals (commercial and non-commercial)
    Approaching the mayor’s office and the city council of Paris for contracts
    Define and distinguish mature services
  • For starters, a fresh “Bonjour” with a smile:
    A smile travels a million faces, and with happiness comes peace as well. Cheesy, you say? Sure, but how about you look up the following psychology terms: mimicry and emotional contagion. Also, check out this Research conducted in Sweden that exposed participants to images of faces while they monitored their facial muscles through electromyographs.
    Metro Help
    Paris has one of the best metro and transportation services in the world. 48 travelers per second take the metro throughout the 303 stations of the city. Many of these people are lost, do not speak the language, or have trouble carrying their luggage… And that is when we step up!
    First Aid
    Some of the Happy Campers will be sent to obtain their European First Aid certification as part of the “Happy Camper Bootcamp”. Moreover, all of them will be equipped with Band-Aids, ointments, and hand sanitizer to give away for free to whoever is in need. After all, how many times have you cut yourself accidently and wished you just had that one Band-Aid…
    Informational services
    Happy Campers know the city pretty well, and will definitely be at your entire disposal to hand you maps and guide you as best as they can to get to your destination.
    Multilingual Services
    Happy Campers have lots of talents; being multilingual is one of them. They will give you directions to get around the city in all kinds of languages and help you understand that sign you spent hours trying to decipher.
  • Small Business Outreach
    Happy Camper International will reach out to local businesses to provide them CRM training services, help them grow their activities, and develop greater customer satisfaction.
    City and Community Outreach
    Happy Camper International will become the number one partner of the city of Paris. We will work collaboratively with the city council, mayor’s office, schools, colleges, and other entities to facilitate community development initiatives.
  • Champs-Elysées
    Champs de Mars
    Place de Saint-Michel
  • 10. Earn a free beret, marinière and scarf… You know you want to look as cool as I do...
    9. Sharpen your foreign language skills.
    8. Dare yourself to create an impact and push your limits.
    7. Create a network and land the opportunity.
    6. The ultimate satisfaction of helping your city.
    5. Acquire leadership skills
    4. Have a story to tell when applying for that MBA or masters you have been wanting so bad.
    3. Become a social entrepreneur. Co-found a new kind of social enterprise.
    2. Leaving a legacy behind you that will go on for years.
    1. Be not just happy, but a Happy Camper 
  • Happy camper international deck revue sans video 0 3

    1. 1. Happy Camper International Making the World a Better Place, One Smile at a Time…  1 Titre de la présentation - Date © 2012 Deloitte
    2. 2. Who the heck are you? 2 Titre de la présentation - Date © 2012 Deloitte
    3. 3. What do people think of Paris? The Good WE LOVE PARIS http://www.youtube.com/watch?v=BH3oi9Qo2zk&feature=youtu.be 3 Titre de la présentation - Date © 2012 Deloitte
    4. 4. What do people think of Paris? The Bad & The Ugly Let’s just say that there are a few things we need to improve… http:// www.youtube.com/watch?v=MKtQVBW7b2g 4 Titre de la présentation - Date © 2012 Deloitte
    5. 5. So, we have a dilemma… Fun Stats & Facts: rd most beautiful city in the world (Wolrd Travel) st most romantic city (Trip Advisor) th rudest city in the world (MSN Travel) st most unfriendly hosts in Europe (Trip Advisor) st destination spot (Time magazine) 5 Titre de la présentation - Date © 2012 Deloitte
    6. 6. So, we have a dilemma… Even the french governement acknowledges the problem and attempts to fix it: http://www.youtube.com/watch?v=4wipEG-ljR0 6 Titre de la présentation - Date © 2012 Deloitte
    7. 7. Ok… What can we do about it? • Let’s make the world a better place, one smile at a time…  • Ok, just please make sure it is not as creepy as this guy’ s SMILE 7 Titre de la présentation - Date © 2012 Deloitte
    8. 8. Montreal New York Happy what…?! Paris London Happy Camper International (HCI) SOCIAL ENTERPRISE Simple Audacious Innovative − Making the world a better place one smile at a time …  − Offering the citizens, residents, and visitors of Paris a priceless service − Pragmatic Community Outreach 8 Titre de la présentation - Date © 2012 Deloitte
    9. 9. HCI Overall Timeline Administration Financing HCI Phase 1 Building a new and unique brand of social enterprise through a nonprofit scheme 5 months Rise in power PHASE 1 TO PHASE 2 Leveraging the know-how and field experience acquired in phase 1 to earn credibility and expertise Post maturity point Maturity point Development & Consolidation Well-defined boot camps and various events to establish a clear Media/Branding Strategy: radio / TV / web (in France and abroad) HCI Phase 2 A social enterprise that provides CRM services to small local businesses and serves as a major consultant of the city and mayor’s office on cultural matters with a technologicalUntil the end of time approach. 3 months Built up Application & development Maturity point Service offer definition & 1st templates / tools First tries (freely) and lessons learned 9 Titre de la présentation - Date © 2012 Deloitte
    10. 10. Ok, cool… but how? Phase 1 Metro Help A fresh “Bonjour” with a smile Informational services First Aid Phase 1 Multilingual Services 10 Protection of the environment © 2012 Deloitte
    11. 11. Ok, cool… but how? Phase 2 City and Community Outreach Small Business Outreach Phase 2 11 © 2012 Deloitte
    12. 12. Short-term future timeline HELP WELCOME 01/12/2014 12/28/2013 − Boot camp preparation − Presentation review Date to be determined Date to be determined − Boot camp − Boot camp preparation preparation 1st Goal : Event and activities definition 2nd Goal : Communication Last meeting: 11 attendees 02/02/2014 12/29/2013 − Pilot Camp: 12 01/18/2013 − Camp #2 − 1st bootcamp & Camp Premiere HELP WELCOME 02/16/2014 − Camp #3 © 2012 Deloitte
    13. 13. Where? • Targeted hot spots of Paris 13 Titre de la présentation - Date © 2012 Deloitte
    14. 14. What’s in it for me? Usefully use your time (6 hours per month) And so on to unlock … Leave a legacy Story to tell (e.g. application, grandchildren) Network of good people Make an IMPACT! 14 Titre de la présentation - Date © 2012 Deloitte
    15. 15. Organization { − − − − President Secretary General Director of Operations Finance Director/Treasu Board of directors Honorary Godmother/President Honorary Advisory Members 15 Titre de la présentation - Date Active members © 2012 Deloitte
    16. 16. Questions and Answers 16 Titre de la présentation - Date © 2012 Deloitte
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