Handshake 2.0 - Social Media Know-Where, Know-What, Know-How

It’s still who you know.

Anne Giles Clelland, M.A., M.S. President, CEO, Founder Handshake Media, Incorporated, a digital media agency Founder Handshake 2.0

Problem People do business with people they know. These days, how does a company get to know people? They’re scattered everywhere…

Media Fragmentation People are everywhere. What’s a company to do? ► High costs of “being everywhere.” ► Not knowing where to “be.” ► Not knowing what to do once “there.” Problem

Solution Be on

Media Fragmentation Handshake 2.0 is already everywhere. We take you with us. Cost For retainer clients, Handshake 2.0’s fee is a set line item in a company’s marketing budget. Know-how We’re experts in social media strategy and execution. We know where to be, what to do, and how to do it. Solution

Solution Populating the Top of Your Company’s Sales Funnel Through Handshake 2.0

How much traffic does your company’s site have now?
How much after the implementation of a social media strategy?
Is a change in site traffic correlated with a change in the number of leads/prospects/customers in your sales funnel?
When you use keywords related to your products and services in search engines, where is your company listed? First page? No? 68% click a search result within the first page of results… (iProspect).
Solution – Site Traffic and Search Engines as Benchmarks

Solution – SERP as a Benchmark – A Case Study To demonstrate Handshake 2.0’s social media strategy and execution, in place of publicizing a client’s product or service, we targeted a health care issue. As you can see, we received a page one Search Engine Results Page (SERP) listing.

Business Model Handshake2.0’s Clients

Seek national, international and global clients, customers, partners, and vendors for your products, services, and processes.
Have one-time to multi-year customer relationships that require trust-based transactions, from secure online credit card payments, to multi-million dollar mergers.
Like your headquarters just where they are and plan to expand operations in your current locale.
Target Market Handshake 2.0 can be of value to you if you:

Anne Giles Clelland, M.A., M.S. President, CEO, Founder – Handshake Media, Inc. Founder – Handshake 2.0 •••• Management Team: Alexander Edelman, CTO Ken Maready, Corporate Attorney, Hutchison Law Group Jamie Dunn, CPA, Hodges, Jones & Mabry VT KnowledgeWorks Presidents’ Council Team

It’s still who you know... Let’s shake hands, get to know each other, and do business together! Please connect with Handshake 2.0 at www.handshake20.com or… ► on Twitter: @handshake20 ► on Facebook: www.facebook.com/handshake20 ► on YouTube: www.youtube.com/handshake20 ► or just Google us. We’re everywhere. Come join us. Contact Us

It’s still who you know. www.handshake20.com

The Handshake Video

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Handshake 2.0 - Social Media Know-Where, Know-What, Know-How

by Handshake Media, Incorporated on Feb 28, 2010

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Handshake 2.0 - Social Media Know-Where, Know-What, Know-How — Presentation Transcript