Mua Chung và kinh nghiệp phát triển SoHa Pay
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Mua Chung và kinh nghiệp phát triển SoHa Pay

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File presentation của anh Vũ Hồng Quang, trưởng đại diện VCCorp HCM, trong buổi offline chủ đề "Thanh toán trực tuyến & TMĐT do Open Consultant tổ chức ngày 18/09/2011

File presentation của anh Vũ Hồng Quang, trưởng đại diện VCCorp HCM, trong buổi offline chủ đề "Thanh toán trực tuyến & TMĐT do Open Consultant tổ chức ngày 18/09/2011

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Mua Chung và kinh nghiệp phát triển SoHa Pay Mua Chung và kinh nghiệp phát triển SoHa Pay Presentation Transcript

  •  
  • History 9/2010 7/2010
  • History (Cont.) Easy Choice BUT…
    • Expensive  social cost
    • Hidden Cost
    • Can’t Scale
  • History (Cont. 2) Cost effective, scalable BUT…
    • Very hard to build (as everyone thought)
    • Bank charge, transaction free  who pay?
    • Customers “never” use it :)
  • Our (Hard) Choice
    • Go with online payment (COD is still supported reluctantly)
    • We need A TOTAL SOLUTION  All payment methods you can DIY
    • Credit/Debit/Pre-paid Card: Visa, MasterCard, AmEx, JCB, Diners Club
    • Local ATM cards (from 19 VN banks)*
    Support Payment Methods * need Internet Banking enabled
    • Phone card from VinaPhone or Mobifone
    • Coins:
    Support Payment Methods - plus… Vcoin of VTC eBank Icoin of VNPT
    • Pay at ATM Post
    • Pay at Bank Counter
    • (even more to come)
    Support Payment Methods – plus, plus…
    • First working version: developed in 2 months
    • 2 developers
    Development
  • Continuous Improvement
    • Minimize number of steps to complete a transaction:
      • International Credit/Debit Cards:
      • 4  2 steps
      • Local ATM Cards:
      • 5  3 steps
      •  Still painful but we will reduce more step(s) shortly
  • Continuous Improvement - Results Before After
  • Successful Integration
  • Payment & Startups Fact 1: eBay acquired PayPal in 2002, now PayPal is even better than eBay core business Fact 2: Startups need both direct & indirect monetization methods  Soha Payment is now open to outside partners
    • Presented by
      • Vu Hong Quang
      • Chef Rep. of HCM Office
      • Vietnam Communication Corp. (VCCorp)
    • Contact
      • Trần Quang Khải
      • Manager of SohaPay
      • Vietnam Communications Corporation - VCCorp.
      • E-mail: [email_address]
      • Website: http://pay.soha.vn
    Contacts