Seminário Mídias e Interação - CIn 25.05.2011
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Seminário Mídias e Interação - CIn 25.05.2011

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Apresentação sobre as atividades realizadas pelo grupo de Experiência do Usuário no C.E.S.A.R - Centro de Estudos e Sistemas Avançados do Recife.

Apresentação sobre as atividades realizadas pelo grupo de Experiência do Usuário no C.E.S.A.R - Centro de Estudos e Sistemas Avançados do Recife.

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  • 1. Seminário em Mídias e Interação #9 Cin - 25.05.2011h.d.mabuse@mabuse
  • 2. Centro privado de inovação que cria produtos, serviços e empresas com Tecnologia da Informação e Comunicação (TIC). É uma Organização Sem Fins Lucrativos. C.E.S.A.RCentro de Estudos eSistemas Avançados do Recife
  • 3. ouvinte / falante falante / ouvinte meio
  • 4. ouvinte / falante falante / ouvinte meio repertório repertório
  • 5. desenvolvedor usuário software repertório repertório
  • 6. repertório repertório estético estéticodesenvolvedor usuário software repertório repertório funcional funcional
  • 7. Interaçãohumano-computador
  • 8. Interaçãohumano-computador-humano
  • 9. TecnologiaPessoas Negócios
  • 10. User-Centered Design (UCD) is anapproach to design based oninformation about the people whowill use the product.UCD processes focus on usersthroughout planning, design anddevelopment.It should be carried out in aniterative and incremental way. Research 1 2 ideation Evaluation Prototip. 4 3
  • 11. ResearchIdentify the people who will use theproduct and uncover what they will use itfor, and under what conditions they willuse itTechniquesEthnographySurveysContextual InquiryTask Analysis Slide
  • 12. IdeationBased upon the field information, webuild, with a multidisciplinary team, aninitial concept to be prototypedTechniquesPersonasBrainstormPlacestorm Slide
  • 13. PrototypingWe work with different levels of fidelity inprototyping. The goal is to fail early tosucceed sooner.TechniquesWireframingLow to Hi-fidelity prototyping
  • 14. EvaluationUsability testing with actual users isintegral to good product development.TechniquesUsability TestingExpert AnalysisHeuristic EvaluationFocus Groups Slide
  • 15. Usability-testing laboratory C.E.S.A.R’s UX Lab has state of the art audio and visual recording and testing equipment. The lab consists of two test rooms and anobservation/control room that can seat as many aseight observers. A-V equipment includes five HDTV cameras, capture/feed capabilities for test participants PC via Morae Software, up to four video monitors for observer viewing, noting equipment.
  • 16. Case - Mobile Devices
  • 17. Case - Medical Products
  • 18. Case - Menu/Navigation on TV Sets
  • 19. www.cesar.org.brmabuse@cesar.org.br@hdmabuse