SlideShare is now on Android. 15 million presentations at your fingertips.  Get the app

×
  • Share
  • Email
  • Embed
  • Like
  • Private Content
 

Scott Lewallen - Designing Engagement in Dating: The Grindr Story

by CEO, Author, Entrepreneur at Gamification.Co on Apr 29, 2013

  • 3,828 views

Grindr is the world's largest mobile social network, connecting gay men across every continent and in every country. Despite the high intrinsic motivation of its audience, the app nonetheless is fine ...

Grindr is the world's largest mobile social network, connecting gay men across every continent and in every country. Despite the high intrinsic motivation of its audience, the app nonetheless is fine tuned to manage the level of feedback, friends and fun to maximize engagement -- a hard-fought lesson that has brought myriad innovations to the mobile app world in general. Join Grindr co-founder and lead designer, Scott Lewallen as he talks about some of the major design challenges and lessons they've learned, and how you can apply those to your apps and experiences.

Statistics

Views

Total Views
3,828
Views on SlideShare
728
Embed Views
3,100

Actions

Likes
1
Downloads
37
Comments
0

2 Embeds 3,100

http://www.gamification.co 3097
http://translate.googleusercontent.com 3

Accessibility

Upload Details

Uploaded via SlideShare as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
Post Comment
Edit your comment

Scott Lewallen - Designing Engagement in Dating: The Grindr Story Scott Lewallen - Designing Engagement in Dating: The Grindr Story Presentation Transcript