Organizations are straining to interpret and make informed decisions based on the abundance of data captured by advanced data systems to optimally manage strategic and tactical business operations. Serious Games can harness the power of analytics to enable a better understanding of the data and information gathered from these systems. A by-product of collaborative gameplay will be better decisions that help produce innovative and effective solutions addressing complex issues organizations are faced with today.
At IBM, Boinodiris and Hamilton have led the way in using gamification approaches to create new applications, business processes and solutions that span a wide range of enterprise concerns. Along the way, they've helped the company become a leader in this burgeoning field and develop monetization approaches that leverage the organization's expertise.
Learn how you can leverage the lessons of IBM to transform your enterprise using gamification and serious games through these practical examples.