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Ready, Set, Jet!
The Social Learning Game
ryan.mizusaki@delta.com
The Social Learning Game
The Challenge
 8 Call Centers
 4,800 Agents
 36M Calls/Year
 Training Cost = $104k/Hour
Learn By Playing
 Farmville
 Words with Friends
Know Your Audience
 Conduct Focus Groups
 Develop Concepts
It’s A Game
 Marketing
 Badges
 Freeplay/Demonstrations
 Cutouts
 Video Trailers
Results
 70M Top Travel Score
 19 Cities
 $97k Initial Cost
Ready, Set, Jet!
The Social Learning Game
ryan.mizusaki@delta.com
email: ponch.orendain@delta.com
GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain
GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain
GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain
GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain
GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain
GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain
GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain
GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain
GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain
GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain
GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain
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GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain

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  • Use this template to create detailed storyboards for the eLearning. Copy and paste each interaction type to a new slide and define each page of the eLearning materials. Each slide should provide enough detail for the customer to sign-off on the design and a team to build the content.

    Each slide should support an enabling objective.
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  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • TEXT & STATIC GRAPHIC:

    Instructions:
    Type the new Page Title in the header area.
    Type the text to appear on the screen in the “Text on screen” area.
    Graphic: If using an existing graphic file, type in the filename. Type in a description of the graphic.
  • Use this template to create detailed storyboards for the eLearning. Copy and paste each interaction type to a new slide and define each page of the eLearning materials. Each slide should provide enough detail for the customer to sign-off on the design and a team to build the content.

    Each slide should support an enabling objective.
  • Transcript of "GSummit SF 2014 - Training & Engagement on The Front Line: The Delta Air Lines Way by Ponch Orendain @ponchOrendain"

    1. 1. Ready, Set, Jet! The Social Learning Game ryan.mizusaki@delta.com The Social Learning Game
    2. 2. The Challenge  8 Call Centers  4,800 Agents  36M Calls/Year  Training Cost = $104k/Hour
    3. 3. Learn By Playing  Farmville  Words with Friends Know Your Audience  Conduct Focus Groups  Develop Concepts
    4. 4. It’s A Game  Marketing  Badges  Freeplay/Demonstrations  Cutouts  Video Trailers
    5. 5. Results  70M Top Travel Score  19 Cities  $97k Initial Cost
    6. 6. Ready, Set, Jet! The Social Learning Game ryan.mizusaki@delta.com email: ponch.orendain@delta.com
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