Feeding Your Social Network


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4 Steps To Connect & Automate your social network. The article about this can be found at http://www.connectsocialnetworks.com/home/1-blog/57-use-your-web-feeds.html

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Feeding Your Social Network

  1. 1. Feeding Your Social Network 4 Steps To Connect & Automate by Guido Jansen
  2. 2. Why Connect & Automate Distribute your content over as many sites as possible; Provide users with a multitude of subscription options; Make your content viral; Content on other sites linking back to your own is good for your SEO; No more need for cross posting, saving you much time; One-Time-Setup, Years of benefit.
  3. 3. The 4 Steps: 1. Get Your Feeds 2. Unite & Filter 3. Publish 4. (Put On Make-Up)
  4. 4. 1) Get Your Feeds (almost) All website produce feeds Look for 'syndication ', 'feeds ', 'RSS ', 'Atom ' or the orange icon Use multiple feeds
  5. 5. 2) Unite & Filter Unite multiple feeds Filter your feeds (e.g. by author, date or keywords) Tidy your feeds (remove unwanted content) To do all this, use Yahoo Pipes.
  6. 6. 3) Publish Use feeds as input for blogs, Feed aggregators, Twitter, Facebook, Friendfeed, LinkedIn etc. etc. No feed import system available? Use a workaround (like Twitterfeed for Twitter) Use Mailchimp RSS to Mail to create stunning monthly newsletters.
  7. 7. 4) Put On Make-Up (optional) Use Feedburner to provide ease-of-subscription to your users. Also: Feed Statistics Add Advertisements (GoogleTM Adsense) Add Sharing Options Many other small nifty things...
  8. 8. Tips Make a drawing of the feed flow before starting (Not kidding here. Really, just do it). When your blog URL changes, the Feed URL will probably change too. So you will lose all your subscribers. Use a system (Yahoo Pipes or preferably Feedburner) as a 'man-in-the-middle'. This has the advantage that you can change the input feed, without changing the output feed, hence keeping all your followers. Only use Feedburner for 'public' feeds, no need to use it for internal use
  9. 9. Connect Social Networks Need help connecting, automating and optimizing social networks? Let me help and I promise: Updating you social network will become much easier and less time consuming; Using my services will lead to more traffic to your website; The (improved) integration of your company into social networks will improve your brand awareness. Go to connectsocialnetworks.com and let's get connected!
  10. 10. Guido Jansen guido@connectsocialnetworks.com @gxjansen