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Presentation by Trevor Jones at Social Media Breakfast Central Maine providing an overview of blogging, including:
• Reasons to start a blog (and also reasons you might not want to)
• Defining goals for your blog
• Deciding what to write about
• The role of keywords
• Best practices for your articles
• Discussion and comments
• The "balanced blog" concept
• Maintaining your blog over the long term.
Delivered July 17, 2012.