PoC_ch09

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PoC_ch09

  1. 1. “The more elaborate our means of communication, the less we communicate.”9 ― Joseph Priestly, 18th-century English theologian Formatting Letters, Memos, and E-Mails
  2. 2. After completing the chapter, you will be able to:• Increase the readability of your writing by applying standard formatting.• Format letters using standard elements and styles appropriate for business letters.• Format memos using standard elements and styles appropriate for business memos.• Use netiquette when creating and formatting e-mails. © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  3. 3. Formatting • Standard formatting—how to set up a document so its appearance follows a convention • Visual cue—an element the reader sees and interprets to have a particular meaning • White space—includes margins, space between paragraphs, and any other blank space on the page • Readability—a measure of how easy it is for the reader to understand your writing and locate information within a document © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  4. 4. Formatting • Enhance readability – Use headings, which are words and phrases that introduce sections of text. – Use standard fonts and sizes—default Microsoft Word 2007/2010 is 11-point Calibri. – Vary heading font style. Shutterstock © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  5. 5. Formatting • Enhance readability – Use parallel structure, which means similar sections or elements contain similar patterns of words to show they are of equal level. – Use formatting and organizational symbols, such as bulleted lists, numbered lists, asterisks, underlining, or boldface type. – Use high-quality paper. © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  6. 6. 1. What is another term for layout?2. What function do headings serve?3. What is another term for typeface? (continued) © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  7. 7. 4. What is the maximum number of fonts that should be used in a document?5. What is the purpose of a parallel structure? © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  8. 8. Formatting Letters • Block-style letter: all lines are flush with the left margin © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  9. 9. Formatting Letters • Modified-block- style letter: date, complimentary close, and signature to the right of the center point of the letter © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  10. 10. Formatting Letters • Standard letter elements – date – inside address – salutation – body – complimentary close – signature line © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  11. 11. Formatting Letters • Date line – consists of the month, day, and year. – month is spelled in full – day is written in figures and followed by a comma. December 18, 20-- © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  12. 12. Formatting Letters • Inside address is the name, title, and address of the recipient. Ms. Denise Rodriquez President & CEO Urban Development Council 150 Grosvenor Avenue Washington, DC 30005 © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  13. 13. Formatting Letters • Salutation – greeting in a letter – begins with Dear followed by the recipient’s first name or title and last name • Mixed punctuation – colon is placed after the salutation – comma is placed after the complimentary close • Open punctuation – no punctuation after the salutation – no punctuation after complimentary close © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  14. 14. Formatting Letters • Body of the letter is the message • Complimentary close is the sign-off for the letter – mixed punctuation Sincerely, – open punctuation Sincerely © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  15. 15. Formatting Letters • Writer’s name and title are called the signature or signature block • Enclosure notation alerts the reader to materials that are included with the letter • Reference initials indicate who keyed the letter • Copy notation indicates others are being sent a copy of the letter © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  16. 16. Formatting Letters • Additional letter elements – Attention Line—part of inside address Attention Marketing Manager – Subject Line—appears after salutation Dear Mr. Ramito: SUBJECT: MINUTES OF MEETING – Postscript means after writing and is information included after the signature P.S. Remember, our sale ends this Thursday © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  17. 17. Formatting Letters • Envelopes – Standard size-10 envelope, 4 1/8″ × 9 1/2″ – Address in all capital letters with no punctuation © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  18. 18. 1. What style of letter formatting has all elements flush with the left margin?2. Whose initials are the reference initials? (continued) © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  19. 19. 3. If cc appears at the bottom of a letter, what does this mean?4. For what is a postscript generally used? © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  20. 20. Formatting Memos• Memos are intra-office communication. • generally printed on forms with the company name and logo • usually use templates, which are predesigned forms with the guide words to, from, date, subject © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  21. 21. Formatting Memos• Parts of a memo – guide words (TO:, FROM:, DATE:, SUBJECT:) – body or message – notations at the bottom of the memo indicate specific things such as c or cc for copies – no complimentary close © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  22. 22. Formatting Memos• Parts of a memo © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  23. 23. 1. What guide words appear at the beginning of a memo?2. List the five elements of a memo.3. In addition to the standard elements, what else may appear on a memo? © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  24. 24. Formatting E-Mail • E-mail is a message that is created, sent, and received digitally (electronically). • Use netiquette – guidelines for appropriate behavior on the Internet – Standard English – spell check • Use the salutation “dear” as in a letter, depending on if you are writing a formal or informal e-mail. • Format the e-mail message the same as you would a letter or memo. • Include a complimentary close as in a printed letter. © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  25. 25. Formatting E-Mail • Parts of an e-mail: – header (to and copy lines) – salutation – body – complimentary close and signature © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  26. 26. Formatting E-Mail • If you address the person by first name face-to-face, it is generally okay to do so in e-mail. • Be cautious when sending attachments to ensure the recipient can handle the size and type of file. • Respond as quickly as possible to e-mails. • Stay with the original topic in your e-mail reply. Shutterstock © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  27. 27. Formatting E-Mail • E-mail features – address book – send options – reply options – forward – folders – views – trash/recycle bin – calendars and planning tools © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  28. 28. 1. What does the header of an e-mail contain?2. What is the general rule used to determine if you can address somebody by their first name in an e-mail? (continued) © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  29. 29. 3. Why should you alert a recipient that an e-mail you will be sending will contain an attachment?4. In addition to following netiquette, what should you do in an e-mail? © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use
  30. 30. • Making a professional impression with your written correspondence is important in any business situation.• Letters may be block style or modified-block style with either open or mixed punctuation.• Memos are generally used for interoffice communication.• E-mails are commonly used in business and are formatted similarly to a memo. © Goodheart-Willcox Co., Inc. Permission granted to reproduce for educational use

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