The Art of Enchantment--Top Ten

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Slides for the Enchantment speech given at the Moto X introduction in Santiago, Chile.

Slides for the Enchantment speech given at the Moto X introduction in Santiago, Chile.

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Transcript

  • 1. The Art of Changing Hearts, Minds, and Actions Enchantment Guy Kawasaki guy@motorola.com
  • 2. Hashtag: “MotoX”
  • 3. Orbicularis oculi muscle Make a Duchenne smile1
  • 4. Default to“yes”2
  • 5. Bake, don’t eat3
  • 6. Accept others4
  • 7. Agree on something5
  • 8. Do something DICEE Deep Complete Empowering Elegant Intelligent 6
  • 9. Remove speed bumps7
  • 10. Enchant everyone8
  • 11. Build an ecosystem9
  • 12. Reciprocate10
  • 13. Get on your knees+1
  • 14. Hashtag: “MotoX”