Reactive advertising - Web 2.0 Berlin 2008
by Gustav von Sydow on Oct 22, 2008
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Gustav Martner and Gustav von Sydow's presentation on "Reactive advertising" from Web 2.0 Europe in Berlin, 2008. ...
Gustav Martner and Gustav von Sydow's presentation on "Reactive advertising" from Web 2.0 Europe in Berlin, 2008.
It introduces the concept of "reactive advertising" and describes how the use of data can be extended beyond targeting.
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sbh09@gotsmail.com
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