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Webinar: Nonprofit 911: Uncharitable
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Webinar: Nonprofit 911: Uncharitable

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GuideStar's CEO, Bob Ottenhoff's presentation from the free webinar hosted on February 1, 2011, featuring Dan Pallotta, author of Uncharitable, and CEO of Charity Navigator, Ken Berger.

GuideStar's CEO, Bob Ottenhoff's presentation from the free webinar hosted on February 1, 2011, featuring Dan Pallotta, author of Uncharitable, and CEO of Charity Navigator, Ken Berger.

Published in: Education

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Transcript

  • 1. NONPROFIT 911 WEBINAR Bob Ottenhoff, President and CEO February 1, 2011
  • 2. Dan, We’re With You!
    • Marketing
    • Compensation
    • Capabilities
    • Taking Risks
  • 3.
    • You weren’t listening to your market
    • Your stakeholders didn’t trust you
    • Donors want charities
    • to be business-like, but not be a business
    But… Not About Everything
  • 4. GuideStar’s View of the World
    • Growing skepticism over the nonprofit sector
    • People come to giving decisions with a variety of values and expectations
    • Donors want to choose what evaluation criteria is important to them
    • Donors want a streamlined presentation
    • Greater focus on nonprofit capabilities
    GuideStar’s View of the World
  • 5. GuideStar Principles
    • Long-held commitment to
    • transparency and accountability
    • Focusing on overhead creates
    • distorted view of nonprofit
    • Rating a charity based on
    • simple criteria doesn’t give
    • donors the full picture
    • Donors should get information to
    • help them evaluate nonprofits
    • based on impact, e.g. Charting Impact
    • and Philanthropedia
  • 6. What You Can Find on GuideStar.org
    • 360 degree data sources
      • Government
      • GuideStar Exchange
      • Donors and other individual users
      • Evaluators
    • Data on 1.5 million tax-exempt organizations ; the full nonprofit picture
    • Integration of impact data in an accessible presentation
  • 7. Thank You! [email_address] Bob Ottenhoff’s Blog: http://ceo.guidestar.org/ Find us on Twitter: @GuideStarUSA Find us on Facebook: GuideStar USA, Inc.

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