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Realtor Internet Facts Figures
Realtor Internet Facts Figures
Realtor Internet Facts Figures
Realtor Internet Facts Figures
Realtor Internet Facts Figures
Realtor Internet Facts Figures
Realtor Internet Facts Figures
Realtor Internet Facts Figures
Realtor Internet Facts Figures
Realtor Internet Facts Figures
Realtor Internet Facts Figures
Realtor Internet Facts Figures
Realtor Internet Facts Figures
Realtor Internet Facts Figures
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Realtor Internet Facts Figures

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  • 1. <Insert Agent Name> Internet Facts & Figures The Power to Feature and Sell Your Home Insert your company logo, your name, photo and/or contact info here                              
  • 2. <ul><li>Most Agents Market to Home Sellers - </li></ul><ul><li>I Market “For” Home Sellers </li></ul><ul><li>Most Agents do Personal Promotion - </li></ul><ul><li>I do Personal Marketing </li></ul><ul><li>Your Home deserves Featured Marketing </li></ul><ul><li>on REALTOR.com ® </li></ul>
  • 3. The Importance of Online Marketing <ul><li>Home buyers use the Internet to search for a home more than any other media. </li></ul><ul><li>Home buyers say the two most important features are photos and detailed descriptions. </li></ul><ul><li>More and more homebuyers are finding the home they buy online. </li></ul>Source: 2003 National Association of REALTORS ® Profile of Home Buyers and Sellers
  • 4. Why I Feature My Properties Online Consumers are searching online Source: 2003 National Association of REALTORS ® Profile of Home Buyers and Sellers 1995 1997 1999 2001 2003 51% 51% 41% 43% 41% 71% 2% 18% 37% <ul><li>Internet </li></ul><ul><li>Newspaper </li></ul>
  • 5. I will list your home on these sites:
  • 6. Buyers spend more time on REALTOR.com ® Percent of Time Spent Searching on Leading Real Estate Aggregation Sites* *Media Metrix May 2004 Time Spent Searching on Leading Real Estate Aggregation Sites
  • 7. More buyers search REALTOR.com ® Source: Media Metrix, May 2004 Total users per month Yahoo! Real Estate 374,000 493,000 733,000 558,000 6,133,000 1,690,000 0 1,000,000 2,000,000 3,000,000 4,000,000 5,000,000 6,000,000 Homes.com ZipRealty.com RealEstate.com eBay Real Estate REALTOR.com ® 7,000,000
  • 8. Comprehensive content including customized home description, multiple photos, and interactive consumer contact opportunities which allow me to present your home in the best possible light. How would you like your home marketed? Print Online
  • 9. How I will market your home online
  • 10. I am a Local Specialist Online <ul><li>Home buyers will see your home on <Insert your company’s Web site Address/URL> and my personal Web site at <address/URL> </li></ul>Insert a screen shot of your company's Web site and your personal Web site
  • 11. I will Showcase Your Home on REALTOR.com ® By listing with me, your home will be on REALTOR.com ® . The door will be opened to millions of online buyers actively looking to purchase. <ul><li>Benefits: </li></ul><ul><li>• I will add what consumers want to see, additional photos </li></ul><ul><li>I will create a custom property description </li></ul><ul><li>Buyers can contact me 24/7 via email, phone or fax </li></ul>
  • 12. I will Feature Your Home First Featured Homes™ ensures that your home stands out at the top of the search criteria page – linking buyers directly to your property’s details and my contact information. <ul><li>Benefits: </li></ul><ul><li>Differentiates your home in front of millions of potential buyers. </li></ul><ul><li>Attracts targeted home searches to your property </li></ul>Featured Homes™ positions are limited in your market. That is why I have secured space to ensure that your home gets top local billing on the #1 real estate site – REALTOR.com ®* Twenty Times More Exposure!** *Media Metrix, May 2004. **Based on Homestore, Inc.’s internal accounting for May 2003 - April 2004, average measure of property listings with Featured Homes vs. property listing without Featured Homes
  • 13. Tracking Traffic to Your Home I will show you how often your home was “shown” online
  • 14. My Online Marketing Pledge <ul><li>I will feature your home on the #1 real estate site* so it can be seen first and get as much as twenty** times more exposure </li></ul><ul><li>I will submit your property to multiple Web sites on the Internet including REALTOR.com ® </li></ul><ul><li>I will include multiple photos in marketing your property online </li></ul><ul><li>Each online listing will include detailed information about your property for buyers to view </li></ul><ul><li>Each site that features your property will include multiple ways to inquire about your property </li></ul><ul><li>Inquires about your property will be responded to in a timely manner </li></ul><Insert agent name> *Media Metrix, May 2004. **Based on Homestore, Inc.’s internal accounting for May 2003 - April 2004, average measure of property listings with Featured Homes vs. property listing without Featured Homes

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