Some of our Questions…
• What is Transmedia?
• Transmedia vs Crossmedia
• Who are the Transmedia Gurus on this
moment?
• The role of Storytelling within Transmedia
• What are the different kinds of Transmedia
use on this moment
• Who should be our target group(s)?
The next stop…
Brainstorming…
Followed by discussing our
results…
and defining
our main theme
proposal.
The bible
Snow white
Tomb Raider
Panda Dream
What do
they have
in
common?
Storytelling!
Storytelling
As our main theme
Because They all want to tell “a story”
that makes the consumer believe in
them. Resulting in consumers wanting
to buy, use, sell their products
Who are they?
What do they want?
‘Transmedia is the use of mulAple media
plaBorms that are used to tell a story. All the
different media plaBorms have an unique
entry‐point. And they are created to give the
user an unique personal experience.'
They want an insight in
How do we give them what they
need?
• A basic lecture on Transmedia and examples
• Explain the different between Transmedia and
Crossmedia
• How to tell a story
• How to use story planning
• How to integrate Transmedia in their own
products
• Transmedia and markeAng
• Serious Gaming
• Ethic discussion on the boundaries of ficAon and
non‐ficAon
• How to create and implement Transmedial
footage
• The difference between adapAng and Transmedia
• Transmedia and Gaming/Learning
• The future of Transmedia
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