Chia Seed Flour a Food Science Revolution.


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Chia Seed Flour a Food Science Revolution. Presented at Drexel University Goodwin College April, 7, 2010

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  • T cultivate the mass production of Chia Seeds and to help us control the production of our raw materials. Preliminary lab test have shown that it Haitian variety of Chia may be more nutrious than any other in the world
  • Chia supports health response in:
  • Progressive increases in the concentrations of Chia Seed Flour delivers greater concentrations of nutrients with no change in functionality or taste. You may see a slight darkening of the finished product.
  • Simplifies ingredient labels by reducing the number of artificial additives required to boost nutritional values in commonly eaten foods. This one ingredient may do it all from a nutritional point of view.
  • Results from our nutritional analysis which has been conducted by Covance Laboratory.
  • Results from 100 gram samples
  • Note the difference in oil content between the Chia Seed and Nuchia Foods Defatted Chia Seed Flour.
  • Chia Seed Flour a Food Science Revolution.

    1. 1. Chia Seed Flour – Low fatA Food Science Revolution: Nuchia Foods Corporation Takes Chia Seeds From Novelty to Main Street With Alternative Flour That May Also Fight Disease <br />™<br />Presented April 7, 2010<br /> Drexel University, Goodwin College, Philadelphia, PA<br />By Homer L. Hartage, CEO, Nuchia Foods Corporation, Orlando, Florida<br /><br />
    2. 2. Nuchia Foods Corporation is a foods company, supplying Gluten free health foods, to grocery stores and health food stores. <br />Headquarters:<br />5603 Commerce Drive. Orlando, Fl 32839<br /><br />
    3. 3. Company Goals: <br />To promote healthy eating for people worldwide<br />All of our products are derived from the Chia Seed (Salvia Hispanica L), this is the grain referred to as the super grain, the running food, the oil seed by the Aztec and Mayan Cultures.<br />
    4. 4. Control the supply of raw materials through our farm brokerage company, Flavie Internationale, S. A. Located in Haiti<br />
    5. 5. Nuchia Foods Corporation <br />The Company<br />The Company has been in business for 3 years. <br />It was incorporated October 15, 2007.<br />It is located in Orlando, Florida, just south of downtown Orlando, Florida. <br />
    6. 6. Nuchia Foods Corporation<br />Forbes, <br />Washington Post, <br />AOL Money & Finance, <br />Inns Magazine, <br />International Business Times, <br />BNP Brief, <br />Food Business News, <br />Milling News, <br />Grainnet: Breaking News, <br />The Bond Report - Cyprus and more.<br />Press coverage of our company has appeared in these prestigious news sources: <br />™<br />
    7. 7. This news proclaims the country’s first gluten-free baking flour that match consumer expectations of ease of use, taste and texture normally associated only with wheat flours.<br />The prevailing thought had been that for millions of people who are intolerant to gluten or wheat would use what was in the market regardless of how ittaste, accepting the fact that there would in many cases be agreat taste difference. They just ate it …<br />We changed that!<br />™<br />
    8. 8. In addition to the interest of Drexel University, Nuchia Foods products are being studied by:<br />Brigham Young University – Their product development division has selected our 100% Chia Seed flour as one of the products they are testing as a way to add protein to a dry beverage mix. Chia seed flour has 30 grams of protein per 100 gram sample.<br />MasseyUniversity in Singapore Polytechnic campus A student is researching the characterization of hydrocolloid of the seeds when they are soaked in water. Chia seed form a gelatin like substance when placed in a liquid. We are supplying the seeds for this study.<br />
    9. 9. Chia is Gluten Free<br />™<br />All our products are Gluten Free, free of the gluten protein found in wheat, barley and rye.<br />Nuchia products are sold in more than 300 health foodretail stores nationwide. <br />Products are also offered in bulk sizes to bakeries and food ingredient companies where the opportunities exist to become a key nutritional ingredient in many commonly eaten foods. <br />
    10. 10. The History of Chia Grain<br />Chia (Salvia hispanica L.) is a summer annual belonging to the mint family. Chia seeds were a core element of the diet of pre-Columbian civilizations, mainly the Aztecs. *The species originated in mountainous areas extending from West Central Mexico to Northern Guatemala. These ancient peoples were obviously aware of the beneficial effects of Chia seeds, as its name comes from the Mayan word meaning ‘something that makes you strong’. <br />Chia grain is the healthiest of all grain products. It is the super food of the Aztecs.<br />Chia was one of the main dietary components of not only the Aztecs, but also of another great Pre-Columbian civilization that developed in Mesoamerica, the Mayans. <br />
    11. 11. The History of Chia Grain<br />There is evidence that Chia seeds were first used as a food as early as 3500 B.C., and served as a cash crop in central Mexico between 1500 and 900 B.C. <br />Chia seeds were eaten as a grain alone or mixed with other seed crops, drunk as a beverage when dissolved in water, ground into flour, included in medicines, and pressed for oil and used as a base for face and body paints.<br />
    12. 12. The History of Chia Grain<br />Historically, Chia seeds were roasted and grounded to form a meal called ‘pinole’, then mixed with water to form a porridge or made into cakes. <br />The Aztecs also used Chia in the preparation of a popular beverage called “Chia Fresca”, where the seeds are soaked in water and then flavored with fruit juice and consumed as a cooling drink. This practice is continued today.<br />)<br />™<br />
    13. 13. The History of Chia Grain<br />The Aztec diet 500, years ago when it was derived from these<br />four grains; Maize, Chia, Beans, and Amaranth, meets today’s dietary requirements as set by the Food and Agriculture Organization - World Health organization, (FAO-WHO). <br />These civilizations used this species as a raw material in making several medicinal and nutritional compounds, and even paints. <br />*Anderson, A.J.O. and Dibble, C.E., “An Ethno biography of The Nahuatl”, The Florentine Codex, (translation of the work by Fr. Bernardino Sahagun), Books 10-11, From the Period 1558-1569.<br />
    14. 14. The History of Chia Grain<br />Although Chia was an important grain during the pre-Columbian age, its’ cultivation decreased following the discovery of America and subsequent Christianization. Prior to re-discovery, the growth of Chia was limited to a few hectares. <br />Toxicological Information <br />Chia has no know toxic effects in human consummation. Overall, the results of blood analysis have indicated that there were no significant negative health related effects associated with even consumption of high levels of the Chia. <br />
    15. 15. . *<br />Nuchia Foods Corporation <br />The History of Chia Grain <br />Aztec rulers received Chia seeds as an annual tribute from conquered nations. *The Aztecs viewed Chia as such an important grain that it was offered to their gods during religious ceremonies<br />Chia was one of the main dietary components of not only the Aztecs, but also of another great Pre-Columbian civilization that developed in Mesoamerica, the Mayans. <br />* Ortiz de Montellano, Bernard R., “Aztec Cannibalism: An Ecological Necessity?” Science, Vol. 200, no. 4243, p. 611-617, (1978)<br />
    16. 16. Nuchia Foods Corporation <br />Chia grain is the healthiest of all grain products. <br />In the United States, the Food and Drug Administration regards Chia as having an established history of safe consumption as a food. <br />The plant species Salvia hispanica L. has a long history of plant-human interaction. *<br />*JOSEPH P. CAHILL, HUMAN SELECTION AND DOMESTICATION OF CHIA (SALVIA HISPANICA L.) Journal of Ethno biology 25(2):155-174. 2005, doi: 10.2993/0278-0771(2005)25[155:HSADOC]2.0.CO;2, University of California<br />
    17. 17. Chia Has a History of Safe Use as a Food and Nutritional Supplement<br /> Chia Supports Healthy Response <br />™<br />Cardio-<br />vascular <br />Disease<br />Colon and <br />Prostate <br />Health<br />Diabetes<br />Obesity<br />Omega-3 and Chia offers healthy heart support, helps maintain healthy cholesterol levels, helps maintain healthy blood pressure, promotes healthy bones, supports healthy inflammation response, supports brain function, supports better strength and endurance.<br />
    18. 18. Chia Seeds<br />™<br />Provides healthy support for the three leading causes of illnesses in America – Obesity, Cardiovascular disease and Diabetes <br />Hot new buzz product<br />Gluten free<br />Best vegetable sources of Omega-3, (ALA)<br />Neutral taste and smell<br />No grinding required<br />Long shelf life<br />Low caloric count<br />Excellent source of fiber, proteins, omega-3, minerals<br />
    19. 19. Chia Supports Good Health <br />Highest natural source of Omega-3, Omega-3 is proven to supports healthy heart and cardiovascular disease prevention<br />Benefits disease prevention and malnutrition <br />It’s an anti-inflammatory – effects inflammatory illnesses <br />Diabetes support – Chia Seeds have been proven to slow digestion and help maintain healthy blood sugar levels, which can be helpful in preventing and controlling diabetes. Best results with Type-2 Diabetes<br />Obesity control – Chia Seeds are known to have natural satieties properties (this makes you feel full most of the day), they have a natural mucilage quality or gel which create the feeling of fullness and is believed helps controls diets and weight.<br />
    20. 20. Chia Supports Good Health <br />Supports healthy cholesterol and blood pressure levels<br />Supports proper cell growth for breast, colon and prostate health<br />Supports brain function memory<br />Builds strength and endurance<br />Chia has a neutral swell and taste <br />
    21. 21. Increases in amounts of Omega-3 in diets reduce the Risk of Cardiovascular Disease <br />As the ratio Omega-6 to Omega-3 (LA/ALA) increase and the absolute level of LA increases in platelet phospholipids, the death rate from Cardiovascular Disease increases, especially from Ventricular fibrillation (V-Fib) related Sudden Cardiac Death.<br />A controlled diet rich in ALA in human clinical trials substantially decreased C-Reactive Protein (CRP), Intercellular Cell Adhesion Molecule-1, Vascular Cell Adhesion Molecule-1 (VCAM-1) and E-Selectin as well as serum total cholesterol, LDL cholesterol and triglycerides.<br />Reference:<br />J. Nutr. 134: 2991-2997, 2004<br />™<br />
    22. 22. Compare<br />Chia Seeds<br />Flaxseeds<br />Flax is not recognized by FDA as a whole grain food<br />Has Dietary Restrictions<br />Rancidity and stability issues<br />Major taste and shelf life issues<br />Un-milled hard to digest<br />ORAC value not available<br />Chia is recognized by the FDA as a whole grain food<br />No Dietary Restrictions<br />No Rancidity and stability issues<br />No taste and shelf life issues<br />Used as a food<br />The most stable powder form of Omega-3 <br />ORAC Value 11,100<br />10% more Omega-3 than Flax<br />* Chía resembles flax in that the seed oil of both contains high levels of triglyceride rich in α linolenic acid, an essential (omega-3) fatty acid. Chía contains none of the anti-nutritional cyanogenic, glucosides or linatine (vitamin B6 antagonist) of flax which have undoubtedly limited the use of flax as a food staple.<br /><ul><li>* Bhatty, R. S., in “Flaxseed in Human Nutrition”, edited by S.C. Cunnane and L.V. Thompson, AOCS Press, Champaign, IL pp 35-39, (1995)</li></ul>linatine<br />
    23. 23. Chia Seed Flour is made from the Chia Seed, the super food of the Aztec warriors, and is the most nutritious grain available today.<br />
    24. 24. The Chia Seed Flour Story<br />
    25. 25. What is Chia Seed Flour<br />Chia Seed Flour is Low-Fat flour made from defatted chia seeds.<br />The flour is made using a Super Critical CO2 process, which removes some of the oil from the Chia seeds leaving a course grain powder and Chia seed oil.The resulting grain is called *ChiaMax ™ a defatted raw whole Chia grain . It is the best and most stable vegetable source of Omega-3 (Alpha linolenictic Acid (ALA))<br />ChiaMax™ alone is not suitable for cooking.<br />™<br />* ChiaMax is the registered trade mark of Valansa international<br />
    26. 26. How is Chia Seed Flour Made<br />Nuchia Foods Corporation developed a proprietary formulation using various grades of the grain in the proper balance to create an all-purpose baking flour and food ingredient. <br />The product is the only product of its’ type in the country. Original Chia Seed Flour - Ingredients: Organic brown rice flour and ChiaMax™ (Salvia Hispanica L)<br />Nuchia 100% Chia Seed Flour – Ingredient: ChiaMax™ (Salvia Hispanica L)<br />™<br />* ChiaMax is the registered trade mark of Valansa international<br />
    27. 27. Chia Seed Flour is Low Fat - Compare -<br />Flax Seeds<br />80 Calories<br />Chia Seeds <br />55 Calories<br />Oatmeal<br />105 Calories<br />Chia Seed Flour<br />Defatted<br />35 Calories<br />Whey Protein <br />Powder <br />120 Calories<br />Soy Flour Defatted <br />82 Calories<br />* Recommended Serving size used<br />™<br />
    28. 28. Commercial Potential of Chia Seed FlourA variety of enriched food products can be formulated for human consumption using Chía grain as a vehicle to deliver nutrients.<br />* Chía is a food ingredient whose commercial potential remains untapped. <br />Chía grain has pleasant characteristics, and is a natural form by which commercially shelf stable omega-3 fatty acids can be delivered to consumers. <br /><ul><li> The Chía grain is high in dietary fiber (+30%),
    29. 29. A good source of a high quality protein (+19%),
    30. 30. A botanical source rich in omega-3 fatty acids (200mg/gm),
    31. 31. Contains natural antioxidants, vitamins and minerals. </li></ul>™<br />* James H. Brown, unpublished<br />
    32. 32. Low Concentrations Required To Deliver Big PunchChia Seed Flour can be used to enhance other products when used as an ingredient<br />™<br />
    33. 33. More Nutrients Than Other Cereal Grain<br />Essential <br />Minerals<br />Fiber<br />Chia Seed and Chia Seed Flour, provides multiple nutrients in one all natural product<br />Proteins<br />Omega-3<br />Antioxidants<br />Simplifies Ingredient Label<br />™<br />
    34. 34. *Chia Delivers Powerful Antioxidants!<br />Powerful<br />Antioxidants<br />Flour ORAC- Value 11,100<br />Total Phenolic Value 560<br /><ul><li>Chlorogenic Acid
    35. 35. Caffeic Acid
    36. 36. Quercetin
    37. 37. Myricetin</li></ul>More nutritionally dense than Flax or any other natural grain product <br />*Nuchia Certificate of Analysis<br />™<br />
    38. 38. *Nutrition Dense With Essential Minerals!<br />Nutrition Dense<br />With Essential <br />Minerals<br />Powerful<br />Antioxidants<br />Flour ORAC- Value 11,100<br />Total Phenolic Value 560<br /><ul><li> Sodium 0.02 mg/g
    39. 39. Barium 12.8 mcg/g
    40. 40. Boron 11.5 mcg/g
    41. 41. Cadmium 0.021 mcg/g
    42. 42. Potassium 9.1 mg/g
    43. 43. Calcium 8.1 mg/g
    44. 44. Iron 0.04 mg/g
    45. 45. Phosphorus 11 mg/g
    46. 46. Magnesium 5.1 mg/g
    47. 47. Zinc 0.06 mg/g
    48. 48. Selenium 0.0008 mg/g
    49. 49. Copper 0.02 mg/g
    50. 50. Manganese 0.02 mg/g
    51. 51. Chlorogenic Acid
    52. 52. Caffeic Acid
    53. 53. Quercetin
    54. 54. Myricetin</li></ul>More nutritionally dense than Flax or any other natural grain product <br />* Nuchia Foods Certificate <br /> of Analysis<br />™<br />
    55. 55. *Chia Delivers it all!<br />Nutrition Dense<br />With Essential <br />Minerals<br />Powerful<br />Antioxidants<br />Flour ORAC- Value 11,100<br />Total Phenolic Value 560<br />Omega-3 <br />Fiber<br />Protein<br /><ul><li> Sodium 0.02 mg/g
    56. 56. Barium 12.8 mcg/g
    57. 57. Boron 11.5 mcg/g
    58. 58. Cadmium 0.021 mcg/g
    59. 59. Potassium 9.1 mg/g
    60. 60. Calcium 8.1 mg/g
    61. 61. Iron 0.04 mg/g
    62. 62. Phosphorus 11 mg/g
    63. 63. Magnesium 5.1 mg/g
    64. 64. Zinc 0.06 mg/g
    65. 65. Selenium 0.0008 mg/g
    66. 66. Copper 0.02 mg/g
    67. 67. Manganese 0.02 mg/g
    68. 68. Chlorogenic Acid
    69. 69. Caffeic Acid
    70. 70. Quercetin
    71. 71. Myricetin
    72. 72. 6% ALA Omega-3
    73. 73. 50% Fiber (85% is insoluble)
    74. 74. 30% Protein
    75. 75. (Chia Seeds are 63% ALA Omega-3)</li></ul>More nutritionally dense than Flax or any other natural grain product <br />™<br />*Nuchia Foods Certificate of Analysis<br />
    76. 76. Chia Seed Flour<br />Hot new buzz product<br />Gluten free<br />Available in a course or find grade<br />Low cost + excellent nutrition<br />Neutral taste and smell<br />Great for dry mix blending<br />Defatted Chia flour is the only stable powder form of Omega-3 <br />Long shelf life<br />Minimal increase in caloric count<br />Excellent source of fiber, proteins, omega-3, minerals<br />Provides healthy support for the three leading causes of illnesses in America – Obesity, Cardiovascular disease and Diabetes <br />™<br />
    77. 77. Introducing Nuchia Brand Chia Seed Products<br />Chia Seed Mini Pack<br />(Salvia Hispanica L)<br />3.75 oz<br />Chia Seeds<br />(Salvia Hispanica L)<br />16 oz<br />Original Chia Seed Flour <br />W / Organic Brown Rice Flour<br />16 oz<br />100 % Chia Seed Flour<br />7 oz<br /> Attributes<br /><ul><li> Flour is Low-Fat, Less Fat than Oat Meal
    78. 78. 10% more Omega 3 than Flax
    79. 79. Gluten Free, Neutral Smell and Taste
    80. 80. Great Taste
    81. 81. Use Chia Flours for Baking
    82. 82. No Grinding of Seeds Required
    83. 83. Substitute Chia Seed Flours for Wheat Flour 1 for 1
    84. 84. Helps Maintain Healthy Blood Pressure
    85. 85. Supports a Health Heart and Healthy Inflammation Response
    86. 86. Helps Support Proper Cell Growth for Breast, Colon and Prostate Health
    87. 87. Antioxidants - ORAC Value for Flour is an amazing 11,100</li></ul>Sodium 0.02 mg/g<br /><ul><li> Barium 12.8 mcg/g
    88. 88. Boron 11.5 mcg/g
    89. 89. Cadmium 0.021 mcg/g
    90. 90. Potassium 9.1 mg/g
    91. 91. Calcium 8.1 mg/g
    92. 92. Iron 0.04 mg/g
    93. 93. Phosphorus 11 mg/g
    94. 94. Magnesium 5.1 mg/g
    95. 95. Zinc 0.06 mg/g
    96. 96. Selenium 0.0008 mg/g
    97. 97. Copper 0.02 mg/g
    98. 98. Manganese 0.02 mg/g</li></ul>- PER SERVING -<br />Most Nutrient <br />Dense <br />Cereal Grain<br /><ul><li> Chia Seed Flour - 6% ALA Omega-3
    99. 99. Chia Seeds - 63% ALA Omega-3
    100. 100. 50% Fiber (85% of it is Insoluble)
    101. 101. 30% Protein </li></ul>Omega-3 <br />Fiber<br />Protein<br />“Chia is the worlds best and most stable vegetable source of Omega-3 Fatty Acid (ALA)” <br />
    102. 102. ™<br />
    103. 103. Product Line for the Food Industry: Bulk Orders<br />Original Chia Seed flour,<br />Ingredients: Chia Seed flour and brown rice flour (Available as an all purpose flour . A self rising variety will be available 2nd quarter 2010)<br />_ Smart Flour ™ Whole Wheat and Chia Seed Flour (available 2nd qt 2010)<br />100% Chia Seed Flour Ingredients: Chia Seed Flour <br />Chia Seeds – Black<br />Chia Seeds – White<br />USA<br />Nuchia Foods Corporation<br />5603 Commerce Drive, Unit 1<br />Orlando, Florida 32839<br />Haiti<br />Flavie Internationale S.A. <br />Contact: Homer L. Hartage, President and CEO<br /><br />Phone: 407-857-2320 ext 101<br />World-Wide: 888-449-0737<br />Web:<br />Sladeshare:<br />™<br />
    104. 104. Chia Plant Grown in Haiti<br />Mission:To promote healthy eating for people worldwide. <br />