WordPress & Working With Clients
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WordPress & Working With Clients

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    WordPress & Working With Clients WordPress & Working With Clients Presentation Transcript

    • WordPress & Working with Clients Covering all of the major stops when using WordPress to build websites for your clients: Sales Pitch, Design & Function, Content, and Walkthrough
    • Who is Tammy Hart?
      • I am a self-taught, freelance designer who has leveraged trial, error, and observation to become a WordPress expert. I specialize in deep customization of WordPress content and templates. I also do all levels of Web Design and XHTML/CSS Coding. You can find out more or contact me through one of these means:
      • Website: www.TammyHartDesigns.com
      • Email: tammy@tammyhartdesigns.com
      • Twitter: @tammyhart
    • Sales Pitch How do I sell WordPress to my clients?
    • Sales Pitch
      • What do they need?
      • Low cost
      • Content Management
      • Good support
      • Room for Growth
      • Customizability
      • Do it yourself maintenance
      • Media Tools
      • Keep in touch with the audience
      • Scalability
      • What Would WordPress Do?
      • It’s free!
      • Easy to use admin interface
      • Unmatched community
      • Add content now & later
      • Thousands of themes & plugins
      • Easy as writing an email
      • Built in tools and plugins
      • Multiple subscription options
      • Caching helps!
    • An Awesome Resume
    • Design & Function How do we decide what their website will look like and do?
    • Design and Function
      • Where do you start?
      • Ask questions
        • Budget
        • Timeline
        • Examples and Models
        • Current Design Resources
      • Start them with a list of functions
        • Don’t be afraid to suggest a better way
        • Make sure they will have all the essentials
      • What Can WordPress Do?
      • Customize a ready theme
      • Start from scratch
      • All your essentials
        • Static content
        • Blog/News
        • Thousands of Widgets
        • Contact Forms
        • Social Media Integration
        • Subscription Integration
    • Above and Beyond the Call of Duty
      • Portfolio Entries www.tammyhartdesigns.com
      • Paid Content Subscriptions www.nhpoliticalreport.com
      • Event Information and Calendars www.pasadenasymphony-pops.org
      • Custom Author Information Pages www.thecoachingassociation.com
      • Integrated Image Slideshows www.openhandremodeling.com
      • Multiple Languages www.march18.org
    • Content How do I get content from my clients and properly deploy it through WordPress?
    • Content
      • Get started off right
        • Develop a site map first
        • Set and enforce deadlines
        • When you’re designing, they should be writing
      • Use the right tools
        • Set up their WordPress site before designing
        • Jumpchart www.jumpchart.com
        • Use plugins to manage pages
          • pageMash > Page Management
          • My Page Order
    • Walkthrough How do I hand over the reigns and keep their learning curve to a minimum?
    • Walkthrough
      • A few steps:
      • De-clutter the dashboard
      • Set up their multiple user accounts for them
      • Install the essential plugins for them
      • Do a live walkthrough
      • Advise them of upgrades
      • Offer a list of resources
      • Remember:
      • WordPress is easy!
      • Give support after launch
    • Resources for Clients
      • WordPress.org http://codex.wordpress.org/Getting_Started_with_WordPress
      • WordPress.tv How to Videos http://wordpress.tv/category/how-to
      • WordChalk Classes www.wordchalk.com
      • Fresh Workshops Live Training www.freshworkshops.com
      • As their developer, you are your client’s best resource!
    • Thank You Website: www.TammyHartDesigns.com Email: tammy@tammyhartdesigns.com Twitter: @tammyhart WordChalk: Learn More About WordPress with Live Classes, In Person and via the Web Next Class: Saturday, January 23rd Website: www.WordChalk.com Twitter: @wordchalk Ask me for your 15% off discount code for WordCamp attendees only!