Wc To2009
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Wc To2009






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    Wc To2009 Wc To2009 Presentation Transcript

    • The Image Problem
      • Creating Captivating Blog Posts
    • Who am I?
      • Professional Blogger for 4 years
      • WordPress Podcaster
      • Plugin and Theme Developer
      • Former Community Manager for PicApp.com
      My name is David Peralty Yes that is a Star Trek pin in my school photo
    • What Do I Do?
      • Blogger
      • Internet Consultant
      • Community Manager
      • Affiliate Marketing Ninja
      • Web Development
      • Podcasting
    • What Do Images Do?
      • Images Convey Ideas
      • Images Attract Attention
      • Images Break Up Long Content Blocks
      • Improve Appearance
    • What Do Images Do? Image comparison Post without Image
    • What Do Images Do? Image comparison Post with Image
    • What is the Problem?
      • Images are Usually Expensive
      • Legal Images are Hard to Find
      • Images Can Be Space and Bandwidth Hogs
      • Proper Sizing and Formatting Can Be Difficult
      • Old Images Won’t Help Current News Stories
    • Where to Get Images?
      • Google Image Search? Not Legal
      • Flickr Creative Commons? Missing Events
      • Free Stock Photography Sites? Strange Rules
      • Other Blogs? Not Legal
      • Stock Image Sites? Expensive
    • A Solution: PicApp – enables online publishers to easily embed images into their posts or websites
    • What Makes PicApp Different?
      • 20 Million images
      • Editorial & Creative Images
      • Sports, News, Entertainment, Etc.
      • 10,000 Images being added daily
      • Did I mention FREE?
      • Licensed and Legal to use
    • Where Do The Images Come From? Covering All Topics and Image Types
    • PicApp’s Website
    • PicApp’s Website
    • The History of PicApp
      • Created by the same people that do PicScout
      • Created Partnerships with Image Companies
      • Created Partnerships with Blog Networks including b5media
      this used to be an ad
    • PicApp and WordPress
      • PicApp.com is NOT a destination site
      • WordPress is a top blogging platform
      • WordPress’ plugin system is versatile
    • PicApp’s WordPress Plugin wordpress.org/extend/plugins/picapp
    • PicApp’s WordPress Plugin
    • PicApp’s WordPress Plugin
    • PicApp’s WordPress Plugin
    • PicApp’s WordPress Plugin
    • RSS Notifications!
      • PicApp will send RSS updates to let you know when new images have been added for a search you track.
    • Monetization
      • PicApp overlays an image gallery of options on the images
      • Image galleries have ads on them
      or What’s PicApp’s Business Model?
    • Monetization The revenue goes to PicApp and its Image Providing Partners Though that might change in the future with image publishers seeing some other benefits.
    • SEO & Page Views
      • Search Engines see the actual image
      • Images are indexed at the proper size and quality
      • Images have proper meta data and descriptions
      • Images are associated with the blog they are found on, not PicApp.com
      This all increases both the SEO value and Page Views related to images
    • SEO & Page Views
    • Still Unsure? Google Recommends PicApp for Blogger Users
    • Coming Soon...
      • New PicApp WordPress Plugin with improved usability and features
      • New Photo Gallery Page using Lightbox JavaScript effects to keep visitors on your site
      • And of course MANY MORE IMAGES
    • Thanks! David Peralty Professional Blogger BrandingDavid.com For More Information on PicApp Contact: Niran Amir [email_address]