Uploaded on

 

More in: Technology , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
214
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
1
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. The Image Problem
    • Creating Captivating Blog Posts
  • 2. Who am I?
    • Professional Blogger for 4 years
    • WordPress Podcaster
    • Plugin and Theme Developer
    • Former Community Manager for PicApp.com
    My name is David Peralty Yes that is a Star Trek pin in my school photo
  • 3. What Do I Do?
    • Blogger
    • Internet Consultant
    • Community Manager
    • Affiliate Marketing Ninja
    • Web Development
    • Podcasting
    BrandingDavid.com
  • 4. What Do Images Do?
    • Images Convey Ideas
    • Images Attract Attention
    • Images Break Up Long Content Blocks
    • Improve Appearance
  • 5. What Do Images Do? Image comparison Post without Image
  • 6. What Do Images Do? Image comparison Post with Image
  • 7. What is the Problem?
    • Images are Usually Expensive
    • Legal Images are Hard to Find
    • Images Can Be Space and Bandwidth Hogs
    • Proper Sizing and Formatting Can Be Difficult
    • Old Images Won’t Help Current News Stories
  • 8. Where to Get Images?
    • Google Image Search? Not Legal
    • Flickr Creative Commons? Missing Events
    • Free Stock Photography Sites? Strange Rules
    • Other Blogs? Not Legal
    • Stock Image Sites? Expensive
  • 9. A Solution: PicApp – enables online publishers to easily embed images into their posts or websites
  • 10. What Makes PicApp Different?
    • 20 Million images
    • Editorial & Creative Images
    • Sports, News, Entertainment, Etc.
    • 10,000 Images being added daily
    • Did I mention FREE?
    • Licensed and Legal to use
  • 11. Where Do The Images Come From? Covering All Topics and Image Types
  • 12. PicApp’s Website
  • 13. PicApp’s Website
  • 14. The History of PicApp
    • Created by the same people that do PicScout
    • Created Partnerships with Image Companies
    • Created Partnerships with Blog Networks including b5media
    this used to be an ad
  • 15. PicApp and WordPress
    • PicApp.com is NOT a destination site
    • WordPress is a top blogging platform
    • WordPress’ plugin system is versatile
  • 16. PicApp’s WordPress Plugin wordpress.org/extend/plugins/picapp
  • 17. PicApp’s WordPress Plugin
  • 18. PicApp’s WordPress Plugin
  • 19. PicApp’s WordPress Plugin
  • 20. PicApp’s WordPress Plugin
  • 21. RSS Notifications!
    • PicApp will send RSS updates to let you know when new images have been added for a search you track.
  • 22. Monetization
    • PicApp overlays an image gallery of options on the images
    • Image galleries have ads on them
    or What’s PicApp’s Business Model?
  • 23. Monetization The revenue goes to PicApp and its Image Providing Partners Though that might change in the future with image publishers seeing some other benefits.
  • 24. SEO & Page Views
    • Search Engines see the actual image
    • Images are indexed at the proper size and quality
    • Images have proper meta data and descriptions
    • Images are associated with the blog they are found on, not PicApp.com
    This all increases both the SEO value and Page Views related to images
  • 25. SEO & Page Views
  • 26. Still Unsure? Google Recommends PicApp for Blogger Users
  • 27. Coming Soon...
    • New PicApp WordPress Plugin with improved usability and features
    • New Photo Gallery Page using Lightbox JavaScript effects to keep visitors on your site
    • And of course MANY MORE IMAGES
  • 28. Thanks! David Peralty Professional Blogger BrandingDavid.com For More Information on PicApp Contact: Niran Amir [email_address]