Sunscreen Concept Design

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  • Good that you make clear the audience and that this is a time-limited intervention.

    I'm not seeing the tech element in helping people create this habit. That's the theme of this class so in your next iteration, explore how social or mobile tech can be helpful.
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Sunscreen Concept Design

  1. 1. Protect Tridelta: Wear Sunscreen Campaign A conceptual design by Dana Sittler Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu Design Challenge To encourage the healthy habit of sunscreen use. Time limit: [put time limit here, if any]
  2. 2. Protect Tridelta <ul><li>Persuasive Purpose </li></ul><ul><ul><li>To encourage adding applying sunscreen to the morning rituals of the senior ladies in Delta Delta Delta. </li></ul></ul>Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu <ul><li>Industrial Design </li></ul>
  3. 3. User Description <ul><ul><li>Stanford Student </li></ul></ul><ul><ul><li>Female </li></ul></ul><ul><ul><li>Class of 2010 </li></ul></ul><ul><ul><li>Member of Delta Delta Delta </li></ul></ul>Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
  4. 4. Habit Formation Flow Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu Together the women protect themselves from harmful rays from the sun, fight the process of aging, and create a new healthy habit. Currently, Tridelt senior women congregate in the bathroom in the mornings to perform their daily beauty and health habits. For many, that does not include applying sunscreen. I will provide sunscreen in the bathroom in an easy to access place. I will include a note above the bottle explaining the many benefits of protecting yourself from the harmful parts of the sun’s rays - Visual Trigger. The girls will see each other using the product and be inclined to also use it - social cues act as a motivator.
  5. 5. Prototype of Protect Tridelta Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu USE ME Wearing sunscreen protects your skin from the harmful rays of the sun, decreases your likelihood of getting skin cancer, and helps FIGHT THE SIGNS OF AGING. (NO WRINKLES LADIES!) Be good to your body, be good to your image. Put on sunscreen.
  6. 6. Features/Functionality <ul><ul><li>Key features </li></ul></ul><ul><ul><ul><li>Location: Tridelta bathroom </li></ul></ul></ul><ul><ul><ul><li>Note posted above it to trigger behavior </li></ul></ul></ul><ul><ul><ul><li>Easy dispenser </li></ul></ul></ul><ul><ul><ul><li>Information about benefits </li></ul></ul></ul>Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
  7. 7. Theoretical Justifications <ul><ul><li>In my experience of attempting to create a new habit, the trigger was the most important factor in forming the habit. By placing the trigger within the environment in which the morning ritual already takes place, the trigger is easily visible and readily available. Also, it makes the habit able to be performed immediately. The additional factor of motivation being built in makes the bathroom an ideal location. </li></ul></ul>Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
  8. 8. Results of User Testing <ul><ul><li>[User research results here, if any. It’s great to include photos.] </li></ul></ul>Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
  9. 9. Shortcomings of Design <ul><ul><li>The process works the best when there is a larger group of girls in the bathroom at once. The social cues provide great motivation to use the product. For those girls that have unique schedule’s, the trigger to perform the behavior is not as strong. </li></ul></ul>Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
  10. 10. Expansion - What else is possible? <ul><ul><li>Other form factors or ID possibilities </li></ul></ul><ul><ul><ul><li>Use of the mirrors and notes as reminders </li></ul></ul></ul><ul><ul><ul><li>Facts inside the stalls to provide motivation </li></ul></ul></ul><ul><ul><li>Other features and interactions </li></ul></ul><ul><ul><ul><li>Encourage the social use of the sunscreen </li></ul></ul></ul><ul><ul><ul><ul><li>apply together </li></ul></ul></ul></ul><ul><ul><ul><ul><li>help each other </li></ul></ul></ul></ul>Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
  11. 11. Next Steps in Design Process <ul><ul><li>Work in younger girls within Tridelta that may not be as concerned about the aging process yet - focus on benefits for the skin beyond wrinkles and aging. </li></ul></ul>Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
  12. 12. Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
  13. 13. Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu Evaluation of Design Project How well does the idea reflect concepts from class? 0 1 2 3 4 5 6 7 How well does the design match the design brief? 0 1 2 3 4 5 6 7 How viable/convincing is the proposed solution? 0 1 2 3 4 5 6 7
  14. 14. Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu Evaluation continued… How well could this solution scale to reach many? 0 1 2 3 4 5 6 7 How well does this document communicate? 0 1 2 3 4 5 6 7 Bonus Points How insightful is the proposed solution? 0 1 2 3 4 5 6 7
  15. 15. Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu Additional Comments: Overall remarks or additional comments here

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