H a r v e s t   2.0 From Lifestyle to Business Isaac Mao http://isaacmao.com
Why 2.0? <ul><li>The ultimate two forces instead of versioning </li></ul><ul><li>Two forces co-existing: </li></ul><ul><ul...
Source: Edgio.com
Sharism <ul><li>Blogging… </li></ul><ul><li>Enlarge yourself with “fur” </li></ul><ul><li>New Social Identity </li></ul> ...
Creation at the speed of click Creators (Holloywood & podcasters)  Enthusiasts (fans&critics) Remixers (Playlist & Mashups...
 
Social Media <ul><li>Word or mouth </li></ul><ul><li>Viral marketing </li></ul><ul><li>Micro-revolutions </li></ul><ul><ul...
Is Google web 2.0? <ul><li>Management by chaotic but too elite culture </li></ul><ul><li>Lack of social layer, too emphasi...
Social Software Architecture https ://www.wealink.com/people/wujiang 203937432 ||| || || ||| | [email_address]   139389393...
Harvest from Life-Long-Tail <ul><li>Personal </li></ul><ul><li>Social </li></ul>
Web 3.0? <ul><li>You and Robot? </li></ul><ul><li>Sementaic Web </li></ul><ul><li>2nd life? </li></ul><ul><li>Virtual Worl...
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Harvest 2.0

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this is the presentation on Web 2.0 conference by Orange Labs in Beijing. Its the first time I talked about 2.0 as another polar to 1.0 instead of a revision.

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  • Harvest 2.0

    1. 1. H a r v e s t 2.0 From Lifestyle to Business Isaac Mao http://isaacmao.com
    2. 2. Why 2.0? <ul><li>The ultimate two forces instead of versioning </li></ul><ul><li>Two forces co-existing: </li></ul><ul><ul><li>1.0: Top-down (Power law) </li></ul></ul><ul><ul><li>2.0: Bottom-up (The Long Tail) </li></ul></ul><ul><li>Making the world more flat </li></ul>
    3. 3. Source: Edgio.com
    4. 4. Sharism <ul><li>Blogging… </li></ul><ul><li>Enlarge yourself with “fur” </li></ul><ul><li>New Social Identity </li></ul> Gap  Private Public Private Public Social Private Public  Social 
    5. 5. Creation at the speed of click Creators (Holloywood & podcasters) Enthusiasts (fans&critics) Remixers (Playlist & Mashups) Consumers (casual viewers & Listeners) producers consumers Media Explicit Implicit Metadata Original media Produced Metadata Descriptive Metadata Attention Metadata Remixed media Usage metadata Derived from: Ryan Shawn’s work
    6. 7. Social Media <ul><li>Word or mouth </li></ul><ul><li>Viral marketing </li></ul><ul><li>Micro-revolutions </li></ul><ul><ul><li>Avalanche </li></ul></ul><ul><li>Emergent connections </li></ul><ul><li>Avalanche anywhere, any time </li></ul><ul><li>Eventually smarter social brain </li></ul>
    7. 8. Is Google web 2.0? <ul><li>Management by chaotic but too elite culture </li></ul><ul><li>Lack of social layer, too emphasized on intelligent algorithm </li></ul><ul><li>Now behind Facebook on social features though with Social Graph(actually it should be Social Portfolio) </li></ul>
    8. 9. Social Software Architecture https ://www.wealink.com/people/wujiang 203937432 ||| || || ||| | [email_address] 1393893939 identity Social Networking Social Portfolio Lifelog Archive DMZ Six Degree of Separation Profile (Working, Education, etc.) Request (Know, Invitation) Message (non-spam, safe) Group (logo, page),Canlendar, Events, Document sharing Search “Candy Wang”, “Wang”,etc. Military Zone Trust Zone
    9. 10. Harvest from Life-Long-Tail <ul><li>Personal </li></ul><ul><li>Social </li></ul>
    10. 11. Web 3.0? <ul><li>You and Robot? </li></ul><ul><li>Sementaic Web </li></ul><ul><li>2nd life? </li></ul><ul><li>Virtual World? </li></ul>

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