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Viral marketing is a method to promote ideas or messages across the Web, using word-of-mouth or its electronic equivalents. In this ebook we provide several ideas for Viral Marketing focused on defined online services.
The service is usually a business on its own. Alternatively, they can be used to promote an
existing product or service. Assembling both is our job. In the same way a publicist goes to a T-shirt or coffee mug shop to buy the elements that will be stamped with a logo or advertisement, publicists can browse this book looking for elements that might help them with their campaigns.