Cinema service by Theo Fraser Christina Patch Rachel

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  • 1. Seeing Services Christina Fraser Rachel K Rachel P Theo
  • 2. group of 19 year old students fairly frequent film-goers group of friends going for a night at the cinema user needs: a relaxing and entertaining expereince a simple process to knowing whats on, how much to pay and how to buy a ticket no confusion as to where their screen is and how to get there a clear path to their seats comfortable surroundings to watch a film access to toilets
  • 3. People and touch- point interactions Overall contentment
  • 4. “What does John think about the process of buying a ticket at Cineworld?”
  • 5. “What does Susie do when she has got her ticket?”
  • 6. “How does Susie feel when she’s finding a seat?”
  • 7. “What’s the space like when watching a film?”