Faster, Cheaper, Better


emmet labs     David Verba
               david@adaptivepath.com
SUBJECT TO CHANGE
creating great products and services for an uncertain world


Short, but powerful. Easy to read,
yet pro...
Fast          Cheap




       Good
                      3
Fast          Cheap




       Good
                      4
Fast          Cheap




       Good
                      5
8 years ago




              6
2 years ago




              7
two geeks
            13
9
Beyond Usability 2.0   10
Beyond Usability 2.0   11
Beyond Usability 2.0   12
“We can’t keep up with them....”




                                   13
What makes this possible now?




                                14
stability
            15
APIs
Beyond Usability 2.0   16
Beyond Usability 2.0   17
Beyond Usability 2.0   18
Beyond Usability 2.0   19
Beyond Usability 2.0   20
frameworks
Beyond Usability 2.0   21
Beyond Usability 2.0   22
23
new things
silverlight & air




         Beyond Usability 2.0   25
scaling costs are getting
        cheaper




               costs
                            28
Beyond Usability 2.0   29
Agile Manifesto

Individuals and interactions over processes and tools
Working software over comprehensive documentation
C...
What remains hard?



                     31
Beyond Usability 2.0   32
collaboration
agile vs. ucd
Designan activity ‘D’)
Design as (Capital
configuration management
What does that leave us with?



                                37
financial risk
Beyond Usability 2.0   39
Beyond Usability 2.0   40
below the radar
What is being built?



                       42
applications for two
applications for pennies
prototypes
Who is building them?



                        46
visual basic
“blobbing”
                  www.allaboutolive.com.au

Beyond Usability 2.0                     48
Beyond Usability 2.0   49
small teams




              13
side projects




                13
two geeks
            13
Faster, Cheaper, Better


emmet labs     David Verba
               david@adaptivepath.com
Faster Cheaper Better by David Verba
Faster Cheaper Better by David Verba
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Faster Cheaper Better by David Verba

  1. 1. Faster, Cheaper, Better emmet labs David Verba david@adaptivepath.com
  2. 2. SUBJECT TO CHANGE creating great products and services for an uncertain world Short, but powerful. Easy to read, yet profound. I’ve been searching for just this book: the one perfect book that summarizes the essence of modern  product design. This is it... I will use it in my courses for MBA students. You should use it for, well, for everyone.” — Don Norman, author Design of Everyday Things
  3. 3. Fast Cheap Good 3
  4. 4. Fast Cheap Good 4
  5. 5. Fast Cheap Good 5
  6. 6. 8 years ago 6
  7. 7. 2 years ago 7
  8. 8. two geeks 13
  9. 9. 9
  10. 10. Beyond Usability 2.0 10
  11. 11. Beyond Usability 2.0 11
  12. 12. Beyond Usability 2.0 12
  13. 13. “We can’t keep up with them....” 13
  14. 14. What makes this possible now? 14
  15. 15. stability 15
  16. 16. APIs Beyond Usability 2.0 16
  17. 17. Beyond Usability 2.0 17
  18. 18. Beyond Usability 2.0 18
  19. 19. Beyond Usability 2.0 19
  20. 20. Beyond Usability 2.0 20
  21. 21. frameworks Beyond Usability 2.0 21
  22. 22. Beyond Usability 2.0 22
  23. 23. 23
  24. 24. new things
  25. 25. silverlight & air Beyond Usability 2.0 25
  26. 26. scaling costs are getting cheaper costs 28
  27. 27. Beyond Usability 2.0 29
  28. 28. Agile Manifesto Individuals and interactions over processes and tools Working software over comprehensive documentation Customer collaboration over contract negotiation Responding to change over following a plan That is, while there is value in the items on the right, we value the items on the left more.
  29. 29. What remains hard? 31
  30. 30. Beyond Usability 2.0 32
  31. 31. collaboration
  32. 32. agile vs. ucd
  33. 33. Designan activity ‘D’) Design as (Capital
  34. 34. configuration management
  35. 35. What does that leave us with? 37
  36. 36. financial risk
  37. 37. Beyond Usability 2.0 39
  38. 38. Beyond Usability 2.0 40
  39. 39. below the radar
  40. 40. What is being built? 42
  41. 41. applications for two
  42. 42. applications for pennies
  43. 43. prototypes
  44. 44. Who is building them? 46
  45. 45. visual basic
  46. 46. “blobbing” www.allaboutolive.com.au Beyond Usability 2.0 48
  47. 47. Beyond Usability 2.0 49
  48. 48. small teams 13
  49. 49. side projects 13
  50. 50. two geeks 13
  51. 51. Faster, Cheaper, Better emmet labs David Verba david@adaptivepath.com
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