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Cash Chicken Engineering - Igal Pines - Affilicon Israel - June 2009
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Cash Chicken Engineering - Igal Pines - Affilicon Israel - June 2009

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Transcript

  • 1.  
  • 2. Who is Igal Pines?
  • 3. Who is Igal Pines?
  • 4. Who is Igal Pines?
  • 5. Who is Igal Pines?
  • 6. Meeting other affiliates
  • 7. Meeting other affiliates
  • 8. Questions you should ask?
    • What's the most profitable offer in the niche?
    • What are the 20% of the KWs that leads to 80% of the sales?
    • What are the bids?
    • What's the average CTR for the Keywords?
    • What's the conversion rate of the offer?
    • What type of landing page will perform better?
    • When should I quit?
    • When & How should I optimize?
    • What’s the Goal (The first question you should ask) ?
    • What are the best days and hours to run the offer?
    • What are the Geographics/Demographics?
    • What type of ads get the highest CTR?
    • What’s the best position for the ads?
  • 9. Documenting
  • 10. My vengeance
  • 11. Don’t think…
  • 12. How many campaigns did I make?
  • 13. The Cash Chicken
  • 14. My Logistics system
  • 15. Example for PPC 2 Affiliate System Niche research & Offer selection Keyword research & selection Ad copy research Landing page creation Campaign launch period Campaign optimization Scaling
  • 16. Keyword research & selection model
    • Niche products research (Products, books, authors)
    • 3-5 Competitive products
    • 3-5 Articles about the niche
    • 3-5 Authority sites about the niche
    • 3-5 Product reviews in the niche
    • Google Keyword Tool
    • Domain research with Alexa, Quantcast & Google Ad Planner
    • Keyword competitive analysis phase I: Spyfu & Keyword Spy
    • Traffic analysis with Ad Intelligence (Monetization Function)
    • Traffic analysis with Google Traffic Estimator
    • Filter based on traffic and bids
    • Keyword competitive analysis phase II: PPC Bully & Keyword Elite
  • 17. Creativity
  • 18. Chaos theory & 80/20 principle
  • 19. What’s your vision?
  • 20. Give the Karma Back!!! Mebulbal.com FreedomGosu.com NRBlog.com BeigelBlog.com
  • 21. Questions ?

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