Utrecht Innovation Netherware


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Class on innovation for Students University of Utrecht Informatics

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  • Utrecht Innovation Netherware

    1. 1. Think! Innovate! Act! TOOB! Entrepreneurship in product software development
    2. 2. Goals <ul><li>Think out of the box </li></ul><ul><li>More bang for the buck </li></ul><ul><li>No guts No glory </li></ul><ul><li>Children are smarter </li></ul><ul><li>Leverage your Knowledge </li></ul><ul><li>Make the difference </li></ul><ul><li>Be remembered </li></ul><ul><li>Be great </li></ul><ul><li>Have fun </li></ul><ul><li>Inspire </li></ul>
    3. 3. Think! Innovate! Act! <ul><li>Introduction </li></ul><ul><ul><li>How good are you? You can make the difference! </li></ul></ul><ul><ul><li>SEK, NAM, VIPADEC and TOOB </li></ul></ul><ul><ul><li>The 3 disciplines of market leaders </li></ul></ul><ul><li>Exact Innovative? </li></ul><ul><ul><li>Key figures and history </li></ul></ul><ul><ul><li>Secrets behind business plan </li></ul></ul><ul><ul><li>Exact vs Google </li></ul></ul><ul><li>Innovation </li></ul><ul><ul><li>Product software </li></ul></ul><ul><ul><li>Case at Exact: e-Synergy </li></ul></ul><ul><ul><li>Innovation review and Trends </li></ul></ul>
    4. 4. The discipline of marketleaders <ul><li>The Three Discipline (1995) </li></ul><ul><ul><li>Companies should seek to excel in one and to becompetent or better in the others </li></ul></ul><ul><li>Operational Excellence : the best price with the most convenience; </li></ul><ul><li>Customer Intimacy: the best service for a particular market sector; </li></ul><ul><li>Product Leadership: the best product through innovation. </li></ul><ul><li>Be better! As new standards are set high. (i.e. apple & google) </li></ul>
    5. 5. Exact Innovative? <ul><li>Key figures </li></ul><ul><li>Secrets behind Exact business plan? </li></ul><ul><li>Entrepreneurial evolution </li></ul><ul><li>Exact vs Google </li></ul>
    6. 6. Key Figures <ul><li>Founded 1984, IPO 1999 </li></ul><ul><li>Background in ERP- and accounting software </li></ul><ul><li>Over 100,000 loyal customers in 100 countries </li></ul><ul><li>Stable and predicable – consistent growth and profitability </li></ul><ul><li>Global precense with 2700 employees in 50 countries </li></ul>
    7. 7. Secrets Exact Business Plan? <ul><li>Business plan in 1984? </li></ul><ul><li>Starting points </li></ul><ul><ul><li>2 bottles of whiskey </li></ul></ul><ul><ul><ul><li>keen purchasing </li></ul></ul></ul><ul><ul><ul><li>customer satisfaction </li></ul></ul></ul><ul><ul><li>no salary and cash-flow oriented </li></ul></ul><ul><ul><li>‘ Dream’ and drive </li></ul></ul><ul><li>Attention for all company aspects </li></ul>
    8. 8. Entrepreneurial evolution <ul><li>Close to product and operations </li></ul><ul><li>Managing people </li></ul><ul><li>Dealing with strategy </li></ul><ul><li>Steering on vision and industrial powers </li></ul><ul><li>Running a public company </li></ul>
    9. 9. Exact vs Google <ul><li>Market already Devided (Altavista Yahoo/ Unit4 GrBeer)) </li></ul><ul><li>Venture Capital Network (Sequoia – GAP) </li></ul><ul><li>Strong Culture (Kitchen / Party – bar) </li></ul><ul><li>Young people </li></ul><ul><li>Training (Noogles/ eTrain) </li></ul><ul><li>Games (20%/ development Games) </li></ul><ul><li>Revenue model </li></ul><ul><li>Strong focus </li></ul><ul><li>Cocksure/stubborn/hard headed </li></ul>
    10. 10. Product software innovation <ul><li>Product Software </li></ul><ul><ul><li>Democratic or Dictatorial? </li></ul></ul><ul><ul><li>Administrative automation is from ‘Middle ages’ </li></ul></ul><ul><li>Innovation case at Exact: e-Synergy </li></ul><ul><ul><li>Why e-Synergy and what is it? </li></ul></ul><ul><ul><li>How was is developed? </li></ul></ul><ul><ul><li>Lessons of innovation e-Synergy </li></ul></ul><ul><li>Review Innovation </li></ul><ul><ul><li>Why </li></ul></ul><ul><ul><li>What, Examples </li></ul></ul><ul><ul><li>When, Trends </li></ul></ul>
    11. 11. Product software innovation Democratic or Dictatorial? <ul><li>Standardisation issues and tcc are biggest limitations </li></ul><ul><li>Linux, Microsoft and UNIX </li></ul><ul><li>To listen or Not to listen to customers </li></ul><ul><li>Ford : </li></ul><ul><ul><li>'if I would have listened to my customers I would have delivered faster horses </li></ul></ul><ul><li>Take your responsibilty and customer chooses product </li></ul><ul><ul><li>No Consensus so Dictatorial </li></ul></ul><ul><li>Wikipedia </li></ul><ul><ul><li>Or democratic? </li></ul></ul>
    12. 12. Product software innovation <ul><li>We fly to the moon but .. </li></ul><ul><li>Product software is ancient </li></ul><ul><li>Invoice is delivered through mailman, despite years of EDI </li></ul><ul><li>No productivity increase </li></ul><ul><li>Cost per unit productivity have increased </li></ul>
    13. 13. Product software innovation Software Development Solar System <ul><li>Daily,Weekly,Monthly routines </li></ul><ul><li>Seasons </li></ul><ul><li>Cycles with different length </li></ul><ul><li>Change of temperature </li></ul>Acquisitions
    14. 14. Innovation case Exact e-Synergy <ul><li>Why e-Synergy and what is it? </li></ul><ul><li>How was it developed? </li></ul><ul><li>Lessons of innovation e-Synergy </li></ul><ul><ul><li>The Paradigm shift </li></ul></ul><ul><ul><li>Price models </li></ul></ul><ul><ul><li>Distribution </li></ul></ul><ul><ul><li>Training and documentation </li></ul></ul><ul><ul><li>Competition and peergroups </li></ul></ul><ul><ul><li>Gartners </li></ul></ul><ul><ul><li>Conversion and cost of change </li></ul></ul>
    15. 15. Innovation review <ul><li>Why? </li></ul><ul><ul><li>Increase quality of life </li></ul></ul><ul><ul><li>Achieve economic growth </li></ul></ul><ul><ul><li>Manage economic growth </li></ul></ul><ul><li>What is innovation? </li></ul><ul><ul><li>Innovation is improving existing things or develop new ways of doing things </li></ul></ul><ul><ul><li>where things are products, services of processes </li></ul></ul>
    16. 16. Innovation review <ul><li>Paperclip patented 1867 </li></ul><ul><li>Staple patented 1877 </li></ul><ul><li>Post-It 3M 1980 </li></ul><ul><li>Barcode 1948, 1952, 1973 UPC </li></ul><ul><li>BASIC 1963 (standing for B eginner's A ll Purpose S ymbolic I nstruction C ode) at Dartmouth College, by mathematicians John George Kemeny and Tom Kurtzas as a teaching tool for undergraduates. </li></ul><ul><li>Battery 1748 - .. </li></ul><ul><li>Digital Camera Kodak 1970, 1991 first professional, 1994 consumers (apple) </li></ul><ul><li>Email: 1971 </li></ul>
    17. 17. Innovation review <ul><li>Ray Tomlinson is quoted as saying he invented emai l,&quot;Mostly because it seemed like a neat idea.&quot; No one was asking for email. </li></ul><ul><li>Engelbart received a patent for the wooden shell with two metal wheels ( computer mouse U.S. Patent # 3,541,541 ) in 1970, describing it in the patent application as an &quot;X-Y position indicator for a display system.&quot; &quot;It was nicknamed the mouse because the tail came out the end,&quot; </li></ul>
    18. 18. Mouse
    19. 19. Innovation review <ul><li>QWERTY keyboard 1868, to solve jamming </li></ul><ul><li>The First Spreadsheet – VisiCalc 1979 – Students Dan Bricklin and Bob Frankston sold to Lotus in 1983 </li></ul>
    20. 20. Some Trends <ul><li>From Nation to Tribe </li></ul><ul><ul><li>Communities, travelling, entertainment, housing </li></ul></ul><ul><ul><li>2020 1/3 is 55+ </li></ul></ul><ul><li>Environment </li></ul><ul><ul><li>Water, energy and food </li></ul></ul><ul><ul><li>New car developed in Silicon valley iso Detroit </li></ul></ul><ul><li>From Laissez faire to obsessed by security </li></ul><ul><li>From government responsibility to citizens resp. </li></ul><ul><ul><li>Healthcare, daycare, insurance, education </li></ul></ul><ul><ul><li>Authenticity </li></ul></ul><ul><li>HOW: Extrapolate and Correlate. </li></ul><ul><li>http://trends.startpagina.nl/ </li></ul>
    21. 21. What have we learned? Just Do IT!
    22. 22. [email_address] http ://Arvanie.blogspot.com Einstein: “ Logic can take you from A to B Imagination can take you anywhere”
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