SEA 1.indd 1   16/3/2009 17:10:58
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2009 SEA Panels
                  The goal of “Industry Insight” is to offer real world experience and solutions for up an...
STAFF CREDITS                                              DEVIATE
                                                       ...
B. the Great
                              Exclusive Designs
                  B. the Great Exclusive Designs was founded ...
CHEDDAR
        With the manic influx of urban entrepreneurs invading the urban music industry, a
        handbook on how ...
DA BUZ DVD magazine
                  Recognizing a void in the urban and hip-hop media resource outlet market, specifical...
Destiny Raine
        DestinyRaine began her modeling career in 2006 under the name of
        Destiny. During this time s...
SEA 1.indd 10   16/3/2009 17:11:32
DJ 2Mello
                                                            After having spent years in Jamaica as a young boy, ...
DJ C DUB
                   First, giving honor to God who is the head of my life. It all started at the
                 ...
raw                        By Krystal Hardy

        Every rapper seems to step on the scene with the same back story;
   ...
DJ FINESSE
                   On the streets of Queens, NYC (Corona/East Elmhurst to be exact), a mixtape star has risen u...
DJ Dimepiece
                                                Making her way quickly to the scene, DJ Dimepiece has continu...
DJ Murk (Mixtape Hitman) (born Joe Ebony Duncan on July, 26 1984 in Dallas) is now
                                       ...
DJ TEKNIKz
                                           DJ Teknikz started deejaying as a hobby back in 1997. Due to his lov...
In 1999 Don Diva Publishing set out to create a publication with a mission: to provide a raw and uncut look into the pheno...
In today’s Hip Hop community, if you were to ask what HipHopfriends, (HHf) does, the answer would be…EVERYTHING! HipHop-
 ...
Jawar
                   JaWar is a Motivational Speaker, Author & Business Consultant. He speaks and con-
               ...
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
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2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
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2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
2009 SEA Commemorative Issue
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2009 SEA Commemorative Issue

  1. 1. SEA 1.indd 1 16/3/2009 17:10:58
  2. 2. SEA 1.indd 2 16/3/2009 17:11:04
  3. 3. SEA 1.indd 3 16/3/2009 17:11:10
  4. 4. 2009 SEA Panels The goal of “Industry Insight” is to offer real world experience and solutions for up and coming artists and industry people. All of our panels are free and open to the public, and we want all attendees to leave with ideas and knowledge that they can implement in their own careers immediately upon leaving the event. Knowledge 2009 is power, but only if you enact upon what you have learned. Coordinated and organized by industry veteran, Wendy Day, she has combined panelists at all levels of their careers for you to learn from and network with…at this event and beyond. Sponsors Thursday, Thursday’s panels are devoted to women in the urban music industry. This tribute to women is the brainchild of SEA Co-Founder Janiro Hawkins, and his ap- March 19, 2009 o Hang Em High Productions Open to both men and women, o Rap Coalition preciation for the contributions of what many women have brought to the industry. o DV8 Magazine o BCD Distribution 2 to 3:45pm Making Your Career Dreams Come True In this male dominated (and often misogynistic) industry, if you want to experience success, you will need to plan, focus, and work towards your goals every day. Our panel of strong, successful o Alpha Worldwide women will tell you what they have done to move their careers forward. You don’t need to “sleep you way to the top,” and we will prove that! Setting goals, developing a plan, and executing o Down Magazine that plan leads to success! These women have created lanes for themselves while paving the way for others to come up behind them. o Euphratez Flow Records MODERATOR: Wendy Day, Founder, Rap Coalition/CEO PowerMoves/Co-CEO In The Know Seminars --Kim Ellis, Editor, Street Report Magazine/Co-CEO, In The Know Seminars o Everise Media --Janie Jennings, President/Owner, Industry Works/ President/Owner, Pandemos Inc. o Fleet DJs --Ms Blessed o Hip Hop Friends --Jen “Ms. Rivercity” McKinnon, Media/PR/Promotions, Ozone Magazine o Homebase Promotions 4 to 6 pm Women In Hip Hop o Keep It Moving Records Women in Hip Hop have helped build numerous careers in urban music. Let’s look at the accomplishments women have made in the urban music industry including radio, artists’ lives, record labels, management, etc. Our focus will be how to catapult artists to the top and how to build stars. o Kink Magazine MODERATOR: Wendy Day, Founder, Rap Coalition/CEO PowerMoves/Co-CEO In The Know Seminars o Lady Mirage Models --Christal Jordan-Mims, Enchanted PR o Liquid Thoughts Publishing --Christina Clarke --Big Sue, WHRK 97.1 Memphis o Luv Entertainment Group --Miss B, Recording Artist o Mafia Life Entertainment o Money Graphics LLC Friday, To Make Money In The 20, 2009 March Music Industry o Ozone Magazine o Phat Apples Noon to 1:45 How o Pierce Management & PR Let’s look at the numerous ways artists can get money in today’s economy from selling music, to sponsorships, to endorsement deals, etc. There are many ways artists can get paid with their art form: TV, film, video games, digital downloads, ringtones, selling CDs, mixed tapes, mixed DVDs, endorsement deals, touring, selling beats, starting a label and putting on other artists, film o Platinum Bound Records scoring, royalties (performance, sales, synch fees, mechanicals), etc. If you aren’t supporting yourself with music, it’s just a hobby! o Profitable Productions MODERATOR: Wendy Day, Founder, Rap Coalition/CEO PowerMoves/Co-CEO In The Know Seminars o Project 8 Entertainment --Ron “Tricky” Montgomery, Producer --Young Buck, Recording Artist o Rane / Serato Scratch --G.I. (Young Buck, Tech9yne), Touring Consultant/Personal Assistant to Young Buck o South Streets DVD --Money, Recording Artist o Status J 2 to 3:45 So You Want To Be A Producer o Street Report Magazine Making money as a producer, selling tracks, collecting royalties, keeping your ownership and publishing, doing work on spec, indie vs major projects, how to build a lasting career, contracts and o Wet Dymes paperwork, production deals, etc--we will discuss all aspects important to a producer’s career. There are currently more producers in urban music than there is work, so we’ll talk about how to stand out, how to market yourself, and build a buzz that attracts artists and labels to your production. o Word On The Streets Magazine --Cha-Lo (Lil Wayne) o YoRaps.com --Joe The CEO (Franchise Boyz, Chopper City Boyz, Chrome, Frazier Boy, Yo Gotti) --Drumma Boy (Young Jeezy, Plies, Rocko, T.I.) 4 to 6 What The DJs Are Thinking DJs are the backbone of the music industry. This roundtable discussion will allow you to get into the mind of the DJs. What do they look for in music? Do they still break records? Are they all about the money? How do they make enough money to survive? And after they are done DJing, what’s next in their careers? How do they build a career in radio, or as a club or mixed tape DJ? SEA Staff --DJ Bigga Rankin --Tony Neal --DJ Drop --DJ Chuck T President/Co-Founder: Jesse “Dj Infamous” Johnson Saturday,Reaching The Urban Consumer 2009 March 21, E-Mail: pbrecords@msn.com Noon to 1:45 Finding and Vice President/Event Coordinator/Co-Founder: In a marketplace where reaching the consumer is growing more and more difficult, we will analyze the different ways to effectively reach the masses. Whether marketing or promoting music, or Janiro Hawkins II just building a serious buzz, we will discuss the best ways to spread the word. As sales are declining, it’s more important than ever for artists to build a movement and interact directly with the E-Mail: janiro@southernentawards.com fans. We will discuss how the digital and internet world are changing the face of music forever. --DJ Scorpio twitter: twitter.com/janiro --Big Swoll, The Definition, Inc/Streets On Swoll Phone: 615-397-7827 --PapaDuck, Recording Artist --OG Ron C, DJ/President, Go DJs (Houston) Co-Founder/Audio/Visual Director: --Amir Boyd, VP Promotions, Grand Hustle Brent “Dj Outlaw” Buford --DJ Chuck T E-Mail: outlaw_the_dj@hotmail.com --Damon, VP Go DJs (Houston) 2 to 3:45 Roccett To Success Conference Director Building a strong buzz is the most important aspect of building a career. We will look closely at the career of an up and coming artist, Roccett, and share knowledge that other artists can apply (conference inquires ONLY!): to their own careers in order to sky-roccett to success. This panel will offer real world advice to anyone trying to build a successful career with a limited budget and limited support. Wendy Day MODERATOR: Wendy Day, Founder, Rap Coalition/CEO PowerMoves/Co-CEO In The Know Seminars E-Mail: rapcoalition@aol.com --Roccett , Recording Artist --Rick Edwards , Manager/CEO Green Up Records Awards Ceremony Producer: --Jen “Ms. Rivercity” McKinnon, Media/PR/Promotions, Ozone Magazine Dwight Pope 4 to 6 pm Radio! Play My Song!! E-Mail: dpope@southernentawards.com Every artist feels they are better than what they hear every day on the radio. Are they? How do artists get radio spins? What do radio stations look for in urban songs? Do you have to pay for play? What value does urban radio play in this marketplace? What steps can artists follow to increase their chances of getting added to radio? What part do clubs and the streets play in Sponsorship/General radio spins? What relationships does an artists’ team need to approach radio? Are connections and relationships enough to get spins from the DJs? We will offer practical advice to those who Inquiries:www.southernentawards.com/sponsors are serious enough to listen and take notes! www.myspace.com/southernentawards --Devin Steele, Program Director, WHRK 97.1 Memphis --Mista Maine, MixShow, WRBJ 97.7 Jackson ] --Lester Pace, Set The Pace/Interscope Info/Mailing Address (send all material here): --DJ Bigg V, Core DJs Hang Em High Productions --Amir Boyd, Grand Hustle PO Box 331695 - Nashville, TN 37203 --Big Sue, Mid-Days Personality, WHRK 97.1 Memphis 4 - SEA SEA 1.indd 4 16/3/2009 17:11:13
  5. 5. STAFF CREDITS DEVIATE PUBLISHING PUBLISHER - Desmick Perkins Projects include... STaff WRITERS - Marquita Gonzalez, Krystal Hardy HOW WE RIDE MaGaZINE CONTRIBUTOR - DJ K Yung www.hwrmagazine.net DESIGN/LaYOUT - Jorge Leandro Rodrigues SEa MaGaZINE http://leandroworks.freehost10.com www.myspace.com/seamagazine leandro.works@gmail.com CONTRIBUTING PHOTOGRaPHER - Derick Ross CRUNK MaGaZINE www.crunk-magazine.com WEBSITE - www.deve8magazine.com www.myspace.com/CRUNKMAGAZINE MYSPaCE - www.myspace.com/DV8MAGAZINE TWITTER - Deviatepub for more information on DV8 Magazine call 1.877.605.1976 or email us at info@deve8magazine.com Table of ConTenTs SEA Panels 4 DJ Wheezy 17 Itinerary 5 Don Diva Magazine 18 Nominees 36 - 45 Down Magazine 18 SEA Staff/Credits 4 Hater Proof – City Sleepers 28 Sponsors 4 Hip Hop Friends 19 It’s Cool to be Smart 19 J.HAR American Royalty 21 features JAWAR 20 Little Kids Rock 21 Atlantis Music Conference 6 Loose Conduct Modeling 21 B. the Great 6 Mr. Mack 23 Cash Capital Clothing 7 Ms Rivercity 22 Cheddar DVD 7 Myspace 26 D.W.I. 24 Mz. Trinity 26 Da Buz DVD 8 Nesha Lashay 23 Dee Dee Cocheta-Williams 8 NextUp Promotions 18 Destiny Raine 9 Nique – City Sleepers 28 DJ 2Mello 11 Ozy Reigns 27 DJ Aaries 11 P Dog/James M 27 DJ C Dub 12 Raw – City Sleepers 15 DJ Dimepiece 13 Taste of the South 33 – 35 DJ Finesse 14 Tears for Hope Foundation 31 DJ Ike G Da 15 Texas Summer Music Conference 31 DJ Lady Blaze 14 The Morton Sisters 22 DJ Lil Bee 9 TroubleSum 32 DJ Murk 16 Vanessa Phan 32 DJ Rage 16 Young Cartoon – City Sleepers 30 DJ Teknikz 17 YUMS 46 SEA - 5 SEA 1.indd 5 16/3/2009 17:11:15
  6. 6. B. the Great Exclusive Designs B. the Great Exclusive Designs was founded in 2003 by The purpose was to become the greatest platform for designer Becky Russell. In the beginning, the company was the discovery of new talent. Over the past decade, we under the name Futureairbrush, managed by Grass from have seen a myriad of changes within the Music Industry. Futurekicks in Queens, NY. Becky was hired to design custom The days where an artist MUST be signed to a label to t-shirts for his custom shoes. A year later, she branched out be successful are over. That’s not to say you shouldn’t on her own and designed custom apparel for clients in the aspire to be signed, that is still very much a dream for local music scene. By the middle of 2005, “Becky the Great” many artists; it’s just not as exclusive. With vast new had become a household name. She conquered the local rap outlets for music, the average person is exposed to more scene and all the major Nashville rappers were on her clientele music than ever before; which in return has paved the list. Through word of mouth, she caught the attention of major way for DIY artists. recording artists as well. She has designed for artists such as As the industry has evolved, so has Atlantis. Atlantis Young Buck, Anthony Hamilton, Ray Cash, The Kickdrums, 50 recognized early on, that by providing access, as well Cent, Lil Scrappy, Eminem, Rick Ross, Block (founder of Boyz N as education and opportunity through demo critiques, Da Hood), Nappy Roots, Yo Gotti, DJ Don Cannon, DJ Scream, multiple panels and A&R exposure, artists were Katt Williams, and David Banner, and even the legend “Crazy experiencing immediate results and going home with more Leggs” of the infamous “Rock Steady Crew”. She has also than they had when they arrived. Knowledge became designed for NFL players such as Mr. & Mrs. Culpepper, Clint the key factor in bridging the gap between being good Hart and Roman Oben (San Diego Chargers). to being extraordinary! Now, here we are on our tenth In 2008, she was awarded “Clothing Line of the Year” at year, showcasing 95% of the best unsigned talent from the Southern Entertainment Awards, while up against major all over the world! We have something to celebrate and clothing lines. She has taken over the “Custom Design” we want you to be a part of our biggest year yet! industry and set the bar much higher for those in her field. For the Artist who wants to be discovered and the industry Being a single mother, she has overcome many obstacles to that wants to discover the artist, Atlantis provides the tools get where she is and did it all alone with no help from a street team, managers, staff or partners. All has been done solely that make that happen. The Atlantis Music Conference through word of mouth. It is important to mention that she & Festival is the premier music event that continues feels she is bringing back the real defintion of “Original” due to bring the industry executives, musicians, and to the fact that her customers never have to worry about their music enthusiasts together! design being duplicated without permission. She is nominated once again for the 2009 Clothing Line of the Year, and if you are still not convinced she earned it again, take a look at her page, read her story, and feel free to look at her 200+ pics. 6 - SEA SEA 1.indd 6 16/3/2009 17:11:18
  7. 7. CHEDDAR With the manic influx of urban entrepreneurs invading the urban music industry, a handbook on how the hip-hop hustlers gained their success was needed. Cheddar DVD Magazine is that handbook. It has all the street grittiness of The Source Maga- zine, while delivering sound business knowledge like Black Enterprise. The cherry on the top is that Cheddar delivers an exclusive eyeful of the industry’s most seduc- tive, alluring ladies. Cheddar DVD is hip-hop’s premiere video magazine dedi- cated to promoting, entertaining, and educating the new urban entrepreneur. Being the originator of the first DVD magazine to showcase entrepreneurs, Cheddar DVD is dedicated to giving our audience an in-depth look at what it really takes to be a true entrepreneur. You will be entertained and educated with provocative, mindblowing footage ranging from today’s most influential chiefs in the hip-hop game, to the street’s most innovative urban hustlers all across the country. Check out our VIP access to celebs such as Russell Simmons JimJones, Pimp C, and more!!! Cheddar DVD Magazine is an industry boss that delivers admission into star-studded events such as the OZONE Awards, the Source Awards, and Justo Faison’s Mixtape Awards. Cheddar DVD strives to give our viewers celebrity status entry into the cribs and establishments of the young and rich. Each volume chronicles the struggles and successes of the entertainment industry’s elite, while revealing the blueprint to their success. Cheddar also prides itself on being a stage where only the hungriest street soldiers can earn their lyrical stripes. With that being said, where else can you get a chance to see money and hip-hop mesh so ingeniously... Cash Capital Clothing Cash Capital Clothing (C3) is a designer custom apparel company based in Florida whose market is worldwide! We are unique because we give our customers the opportunity to customize all of our apparel bling designs as well as the ability to design their own tees and apparel. Whether you purchase tees from the Cash Capital Collection or your own original design, each designer bling t-shirt is its own unique, one- of-a-kind piece. PLUS! You get the opportunity to choose your own t-shirt size, t-shirt color, t-shirt design and bling color. CashCapitalClothing.com is your online destination for the hottest in designer custom bling tees and urban/hip hop streetwear. www.cashcapitalclothing.com Deshawn White Deshawn White was born in Johnson City, TN and raised in Carver Projects. As a child growing up, he saw and became accustomed to violence and witnessed many people who were close to him die. As Deshawn was writing down a few of his thoughts one day, he noticed that these thoughts and his lifestyle would be perfect lyrics for a song. Deshawn’s goal was to become better and better at what he did, and as the years passed, he eventually gained respect from old school hometown rappers. Several small labels wanted him to sign but he decided to sign with JKA Records and stayed with them from 2000-2004. During his time with the label, he joined a group called the Ndividuals where he made a local buzz for himself. Deshawn left JKA Records for a while and came back to join the new chapter to JKA Records also known as “Full Grind/Cash Money Records”. Deshawn would like to give all of his fans a message, Respect life and respect the things you value because the good Lord will take them away. SEA - 7 SEA 1.indd 7 16/3/2009 17:11:21
  8. 8. DA BUZ DVD magazine Recognizing a void in the urban and hip-hop media resource outlet market, specifically in the south “DA BUZ” DVD magazine truly provides a refreshing perspective of urban journalism at its best. “DA BUZ” DVD magazine gives the consumer all the up-to-date entertainment reports they crave along with information vital to the urban community as a whole without the inconvenience of migraines from trying to focus on the fine print, the hassle of page turning, or the frustration of having to hunt for the one story you want to read. “DA BUZ” DVD magazine has made it virtually effortless for the consumer, providing via its contents, instant access to whatever story or feature peaks their interest. In addition, it provides the consumer with a feature a regular magazine can’t offer, the personal up-close “realness” one can’t interpret by just simply reading. With tons of bonus features, including behind the scenes footage, impromptu performances, exclusive interviews and exclusive world premier video,s it blows the traditional “paper-back” magazine away. The world should prepare itself for what “DA BUZ” DVD magazine has in store. “FROM DA STREETS TO THE SUITES” “GET STUNG” Dee Dee Cocheta-Williams President of A.B.C. Associates Entertainment Firm (www.abc-aef.com) Slamjamz roster to name a few. The company has done media relations and Ms. Cocheta lives by her hometown -- NIKE’S motto “Just Do It, balancing consulting for: BET Hip-Hop Awards, Turner South, Hosea Feed The Hungry, all of her passions - realizing her seven life goals that she set forth at Tanqueray Soul Suite, Playwright – Nedra Simone, National Black Arts Festival, the age of 11. Indigenous to the Yakama Tribe, a HipHop enthusiast Lisa “Left Eye” Lopes Foundation, Atlanta HipHop Film Festival, Ryan Cameron and culturist, Dee Dee is widely known as the “HipHop Mama,” a 20- Foundation, Fashion Stylist – Kim Maxwell and UniverSoul Circus. Dee Dee’s year entrepreneur and veteran in the entertainment industry, clients have received exposure in every media outlet category from internet, who tries to maintain balance in her life between her seven TV, radio, to print. Specifically, receiving routine coverage in Vibe, XXL, Source, children, husband of 20 years and as an owner of her BRE, Billboard, Black Enterprise, Jet, Essence, Honey, Upscale, Sister 2 Sister, own PR & Marketing - A.B.C. Associates Entertainment Women Sports Illustrated, Parents, Movie Makers, Salon City and Rolling Out Firm (dba A.B.C. Publicity) based in Atlanta, GA with UrbanStyle Weekly. Through her relationships and perseverance, Dee Dee’s an office in NY. clients and products have been extended invitations to appear/be heard on Dee Dee first made her mark in the entertainment BET, MTV, VH1, FOX News, TV One, CNN, Montel Williams, Tom Joyner Radio industry in 1985 as a hair show model for Paul Show, Yolanda Adams Radio Show, Michael Baisden Radio Show and BET Mitchell while in high school. This is when she became Awards to name a few. enthralled in beginning to build a career booking Additionally Dee Dee is the Atlanta/SE Network Advisor for NABFEME artists, promoting concerts, developing community (National Association of Black Female Executives in Music and relation campaigns and fundraising efforts for non-profit Entertainment) and serves as an Advisory Board Member to SOFRAS organizations. At the time, she had no idea what she (Society of Future Recording Artists & Songwriters) and one of the was doing, yet knew it would match with her goals Founding Board Members of Black Music Month Foundation. Furthermore, in life. She went on to be the first in her family to Dee Dee’s passion and inspiration is to continue empowering upcoming receive a college degree and graduated from Clark artists who wants to make a difference in not only their lives but others. Atlanta University with a BA in Marketing where Dee Dee doesn’t like the word activist and prefers to be called a ‘change she honed her marketing skills at Radio One’s agent’ - fundamental as a mentor - listening, consistently supporting others affiliate Magic 107.5 as a Marketing Director and lending sound advice. Additionally, Dee Dee speaks to numerous creating multi-million dollar promotions. As organizations and schools about life goals and purpose, leadership roles, most careers in entertainment and radio entrepreneurial direction and being a mother Dee Dee’s motivation, you specifically shift with the dials changing; may ask? She looks to her mentor - THE MOST HIGH to assist her in ultimately she was let go. Recognizing her own assist in combating social ills to help move this nation forward. On her path inner “guerilla marketing” entrepreneurial of goal setting, Dee Dee’s final three objectives are to write a book (11 spirit, Dee Dee set out to launch A.B.C. years in the making), direct a film and create an Educational and Business Associates Entertainment Firm. Development Center focusing on teaching the youth to become leaders Since 1999, Dee Dee has consulted, and entrepreneurs. She’s been on her own since the age of 15 and thus coordinated publicity efforts for music has acquired the knowledge of how to hustle for food and shelter, insight events, conducted media training, and that she now applies to her everyday business life. Dee Dee declares, developed public relations strategies for “There are no time for failures and no excuses. Faith is not just knowing but hundreds of indie artists that have included doing and I am a living my movement.” For more information on Dee Dee Killer Mike, DJ Benny D, KRS One, Tony “The HipHop Mama” Cocheta or A.B.C. Associates PR & Marketing Firm: Terry, Producer Isaac “Ike Dirty” Hayes, www.abc-aef.com or www.myspace.com/deedeecocheta III, Rudy Currence, Cherish and Chuck D’s 8 - SEA SEA 1.indd 8 16/3/2009 17:11:24
  9. 9. Destiny Raine DestinyRaine began her modeling career in 2006 under the name of Destiny. During this time she didn’t think much of modeling and continuing higher learning in college. After reviewing and researching the model industry, due to an assignment given by a teacher at school, she decided to really pursue her interest in modeling. In late 2007, her model name was changed to DestinyRaine as an evolution of Destiny. Since then, she has had a great pleasure in working with several photographers within Nashville, Memphis and Atlanta. DestinyRaine calls herself “the model with 1000 arms” because she has her hands in everything from modeling in videos to being a cheerleader/dancer for a Semi-Pro team. DestinyRaine remains humble and has not allowed her local fame to go to her head. While she is grateful for everything, she can’t wait to see what 2009 has in store for her and looks forward to graduating in the spring. DJ LIL BEE The hottest DJ on the ones and twos representing Durham (Bull City), North Carolina is the one and only Bryant Russ aka DJ Lil Bee, also know as the Blendspecialist. He has been making music since 1988, he created his first mix tape, that was over 20 years ago and he is still going harder than ever. DJ Lil Bee is one of the real DJs. His undeniable love for music and his community and his children keep him grounded and making music for you to bounce to. He still scratches, and that is why he is the blendspeacialist. He has put out over 60,000 mixtapes. He is most recog- nized mixtape was 20 Years Later, The Year of the SWAGG, hosted by the legendary Big Daddy Kane. He has joined forces with artist like Blood Raw(CTE),Platinum Producer Kenoe(No Limit),B.G., Lil Flip and Huey(Hits Committee). He was recognized and was featured on MTVs Mixtape Monday. Lil Bee has also been nominated two years in a row @ the southern entertainment awards 4 best blend mix tape. While continuing to rock the party wher- ever he goes, DJ Lil Bee plans to do more for his community. He would like to give the inner city youth something to look for- ward to. He wants them to know that they can be anything they want to be as long as they put their minds to it. He created some artist that you are sure to hear in the 09. The sky is the limit! SEA - 9 SEA 1.indd 9 16/3/2009 17:11:30
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  11. 11. DJ 2Mello After having spent years in Jamaica as a young boy, following the likes of such sound systems as Stone Love Movements and Killamanjaro, DJ 2Mello dreamed of one day becoming a deejay and having an ability to hold a crowd in the palm of his hands like they did. Early in adulthood that was not to be as the everyday necessities of life took their toll and DJ 2Mello was forced to put his dreams on hold. In 2003, DJ 2Mello decided after much thought to get back to his first love, music. He then purchased 2 belt drive turntables and a mixer and in the basement of his home in Baltimore he began to hone his skills as a deejay with the help of his cousin and brother for guidance. After having gained the confidence it takes as a deejay to rock venues, DJ 2Mello ventured into the club circuit with his first residency coming in 2004 at The GreenMount Lounge in Baltimore City. He then went on to play at several different clubs in the Baltimore/Washington area for the next 2 years. In 2006, DJ 2Mello found that he could reach a wider and more varied audience with the use of mixtapes as his tool and that summer Undercover RnB his signature mixtape series was born. Since then DEEJAY 2Mello has been interviewed by such websites as rapmullet.com, rapcommunity.de, blakmarket. net, front2backmagazine.de and awready.com. He has also appeared in several issues of Ozone Magazine’s Top 20 Mixtapes and also has had featured mixtapes on MTV Mixtape Mondays. In January of 2008, DJ 2Mello was rewarded for his consistent efforts in putting out quality mixtapes with a Southern Entertainment Award in the category Best Dance/Party Mixtape and was also recognized for those efforts again at the Justo Mixtape Awards with a nomination for Best RnB Mixtape DJ. DJ 2Mello’s dream as a young boy has become reality, he has garnered the respect of his peers in the industry and gained worldwide acclaim within the mixtape art form and as always the love he has for music will continue to fuel his desire to always be the best! DJ AARIES DJ Aaries got his start out as a DJ doing college, high school, and house parties. Those experiences started out as him opening up for other DJ’s, but progressively grew week by week to the point where he was hosting parties himself all over South Carolina. “I like having the people participate, it ain’t just me playing the music, and people dance” when asked what contributes to his early success as a DJ. As his name grew in South Carolina as one of the biggest DJ’s, DJ Aaries decided to relocate West to Atlanta to put himself into a better position to be able to expose artists. Moving to Atlanta seemed like an easy move due to the amount of Hip-Hop that was in the city, but coming from a slower paced area such as South Carolina proved to provide minor problems. “It was so crazy because I didn’t know any of the music. When I got here I was still playing songs that was dated for the clubs that were here.” He began to work with Atlanta independent artists, with some receiving radio play, award nominations, and going on to become a success. While all of that was happening with the artists, his name continued to cultivate throughout Atlanta and in the South. With the growing popularity as a DJ, DJ Aaries has managed to be a part of BET’s “Rap City” multiple times and is one of the new faces of Roc-A-Wear with the “I Will Not Lose” campaign. He also started “Hood Hard TV,” which currently airs in eight markets and the internet. The show is based around providing advice to artists and in a sense is similar to the classic TV show “Yo! MTV Raps.” He also co-organized with Word On The Streets Magazine the “Hood Hard Day Conference,” which is free to DJ’s and Media. The conference has had attendees such as DJ Kid Capri, Remy Martin, and Wendy Day. DJ Aaries also takes enormous pride in creating the Hood Hard DJ’s, an alliance of 150 DJ’s. They do not service music like record pools, but actually are more hands on with artists. To date the group has had their hands on in breaking records such as Nappy Roots “Good Day” and V.I.C.’s “Get Silly” which was their first of- ficial record as Hood Hard Hitmakers. SEA - 11 SEA 1.indd 11 16/3/2009 17:11:35
  12. 12. DJ C DUB First, giving honor to God who is the head of my life. It all started at the age of 16, working his first job at the Rivergate Skate Center where he began learning about different genres of music. There he started deejay- ing for the kids and old school skate parties. Corey “DJ C-DUB” Gray is a 22 year old senior at Tennessee State University with a concentration in Mass Communication. He is an intern at 92Q WQQK where the program director, Kenny Smoov, teaches C-DUB the knowledge of radio. C-Dub is a part of the programming department at WTST campus radio. He also does a live mix-show Mon-Fri on www.tsuradio.com to get your day started and motivated. Constructing mixtapes, participating in DJ battles, hosting parties, traveling, and attending DJ/Music conferences are just some of the things he does to stay focused on his goals. He has also had the opportunity to be a part of the professional public relations showcase (PPR 101) and conference acting as a judge on the panel to give the perspective of a DJ. DJ C-Dub is a 2009 nominee for Southern Entertainment Award (SEA) for Mix-tape Rookie. DUB Entertainment Foundation is a non-profit organization he started to help educate and promote safe sex and HIV/AIDS awareness. Volunteering at the community centers, dee- jaying for the kids, and going to middle schools are just some of the community service projects he’s involved in. C-Dub has been on the road doing shows on the Bow Wow tour and concert shows for Young Buck, “Rip” Cashville Ace, and The-Dream. DJ C-DUB is a true humbling example of what it takes to make it in this industry! DJ Diamond Kuts Skill is defined as the ability, coming from one’s knowledge and practice, to do something well. Diamond Kuts is the first and only female mixer to have a slot on Philadelphia Radio. Her Saturday night show on Power 99 from 9 pm to 2 am caters specifically to the crowd headed to the clubs and her mix does just that. She has also, been added to Philly’s number one morning show on Power 99 to get the people of Philadelphia moving in the mornings, along with Friday nights at 8pm. Recently Diamond has just been hired at BET to co-host the new hip hop show titled “The Deal” which will take the place of Rap City on BET’s network. Born Tina Dunham, a native of Philadelphia, DJ Diamond Kuts always had an affinity for music. However, it wasn’t until her father gave her a DJ starter kit for Christmas that she knew just how she was going to leave her mark on the entertainment industry. Before her radio career took off, Kuts put a series of mixtapes out that caused the streets of Philadelphia to take notice. “I started to get my buzz by dropping mixtapes when I was in school. I felt that the only way to keep my name out there was to drop tapes every month.” People would line up to get one of her mixtapes and she turned that hustle into a career. With influences like Cosmic Kev, Coca Chenelle, Jazzy Joyce and Beverly Bonds, DJ Diamond Kuts decided to perfect her craft and make it her life’s work. After practicing in her basement and hanging out at Armand’s Records with DJ Fat Cat, Diamond starting DJing at a local sneaker store in Philadelphia called Sneaker Villa and spinning in 21 and over clubs at the age of 18. In July of 2005, Diamond got her big radio break spinning on Power 99’s Mix Master Weekend for the first time. “After I spun for the Mix Master Week- end I got a call from my APD, Kashon Powell. She called me in for an interview and a week later I was hired at Power 99.” Diamond’s first position at the station was a 2 to 3 am slot on Saturday mornings until her PD, Thea Mitchem, was convinced that she should be placed on a more prime time slot and gave her the 9pm to 2am slot on Saturday nights. Diamond Kuts is the official tour DJ for Lil Mama on Jive Records. She started touring with Lil Mama in March 2007 and has traveled all over the world including just coming off of the Chris Brown Tour. Diamond Kuts won the DJ Jazzy Joyce Award at the 2nd Annual Beverly Bonds, “Black Girls Rock Awards” and has appeared on BET’s Rap City, 106 & PARK, and MTV’s Total Request Live. She has appeared at the Author Ashe US Open telecasted on CBS and Diamond is also a member of the very influential Murda Mamis, a clique that consists of some of the most talented women in the entertainment industry. Many say Diamonds love for music is equal to her fathers love for Hip Hop. Diamond Kuts’ father was legendary Philly MC and hip-hop pioneer Grand Tone, who was a member of the Grand Masters of Funk. When asked about her career as a female DJ, she simply replies, “I want to be a good DJ, period. A lot of female DJs are satisfied just with being called a female DJ but, I want to do the same things the guys are doing. I have accomplished so much thus far, My next move is to release my album and get radio syndication. I never wanted to be a local DJ. I learned how to get out of the city and be bigger than that.” DJ Diamond Kuts wants to take the world by storm and that is exactly what she is going to do!! 12 - SEA SEA 1.indd 12 16/3/2009 17:11:38
  13. 13. raw By Krystal Hardy Every rapper seems to step on the scene with the same back story; growing up in the inner city, experiencing a rough childhood, being in trouble with the law and rapping to make it out. Florida native, RAW, made the same positive change after racking up serious offenses be- fore he even made it to high school. After serving three years in jail for the possession of cocaine and battery charges, Raw decided to take on rhyming seriously. Mr. 386 Raw was born when the rapper decided to pursue a solo career in music after the group he previously recorded with took a different direction. The baby-faced rapper, whose Myspace music profile is just shy of 800 hits, still has room for growth in the music game. Mr. 386 shows some promise with Money Over Everything, the heavy hitting south- ern joint that is sure to be a strip club favorite. Raw, is still trying to make a distinct name for himself like his musical influences, Nas, Jay-z and fellow Florida native Rick Ross, but his lyrics, drawl and beats are sure to gain cross-over appeal. Be on the look, but until then catch him at www.myspace.com/raw386. SEA 1.indd 13 16/3/2009 17:11:44
  14. 14. DJ FINESSE On the streets of Queens, NYC (Corona/East Elmhurst to be exact), a mixtape star has risen up to claim the R&B crown, and his name is FINE$$E. DJ FINE$$E was given his smooth moniker due to the way he quickly learned and “finessed” the art of DJing. It was back in 1996 that FINE$$E began to learn about the art of DJing from an old time pro, his father (Sounds of Pleasure). His father bought him his first set of DJ equipment and taught him how to utilize that equipment in the most impressive way. FINE$$E learned how to mix and blend on the turntables, customize his own speakers, and hook up his equip- ment to get the best sound. Three years later, inspired by such blend mixtape DJs as ONPOINT, BOO DA BARBER, and K-BLACK; FINE$$E took a stab at creating his own blend mixtape. By January 2001, his name began to gain rec- ognition in the streets. This pushed him to capitalize on his newfound success and look into doing other types of mixtapes as well. FINE$$E eventually decided that R&B was the way to go. However, instead of just copying the R&B mixtape style that was already out there, he decided to forge ahead with his own take on the slow jam scene. That first foray into the R&B mixtape world was so successful for FINE$$E, that he quickly followed up with another. Soon enough, DJ FINE$$E was known for dropping an R&B/Blends mix CD every month. He was officially a fixture in the mixtape world. In September 2001, FINE$$E introduced his fans to the highly successful slow jam CD series entitled “Platinum Slow Jams”. The intense demand for these particular CDs prompted his decision to only focus on making slow jams/R&B CDs going forward. Just two months later, in the fall of 2001, FINE$$E was nominated for “Best R&B Mixtape DJ” for the first time in his illustrious mixtape career. Other nominations followed in 2002, and again in 2003. FINE$$E finally had his day and won the “Best R&B Mixtape DJ” award in March of 2004 at the 9th Annual Justo’s Mixtapes Awards Ceremony. That highly deserved award began to open many other doors for FINE$$E. His dreams were finally being realized as he appeared on BET for the “Rap City Memorial Day Special” that same year. In 2006, FINE$$E began to expand his DJ empire overseas. His travels have now taken him all over Europe to DJ parties and shows for various clients. January 2007, FINE$$E won the award for “Best Slow Jams Mixtape DJ” at the Southern Entertainment Awards and again in 2008. DJ FINE$$E now holds 4 mixtape awards and has dropped 100+ CDs circulating worldwide during the course of his short career… He has definitely earned his title of “The Untouchable R&B Mixtape King a/k/a The Ladies Choice”. For parties and updates www. myspace.com/djfinessemusic and djfinessemusic@yahoo.com dj lady blaze Born in Washington DC, DJ Lady Blaze was raised in music. She grew up around her talented father that was not only a DJ, but also a sound engineer. Growing up, Lady Blaze was not into music much. This lady was very quiet and to herself. She didn’t discover a real love for music until the age of 19. Strongly influenced by her dad amongst other DJ’s, this lady learned the skills of djing by watching and listening to others. Today, DJ Lady Blaze is an all around entertainer. Not only does she DJ, she owns a company called “Rock- Solid” Entertainment where she is an audio engineer, song writer and artist. Aggressive enough to hold her own in a dominated man’s world, this lady does so with looks and skills. Music is her life and she strives to be the best at whatever it is she does. On the scene, DJ Lady Blaze has been a working force doing numerous events. Currently, she is planning to take the world by storm. With a modeling career underway, mixtapes circulating, a heavy buzz in the streets, and collabora- tions with many publications and other entertainers, she is getting a lot of exposure. With the backing of the “Fleet” DJ’s, she is destined for the top! 14 - SEA SEA 1.indd 14 16/3/2009 17:11:47
  15. 15. DJ Dimepiece Making her way quickly to the scene, DJ Dimepiece has continued to make her mark as the South’s premiere female deejay. Hailing from the sunny state of California, Dimepiece came to Nashville, Tennessee to pursue her college career at Fisk University. Always desiring to get into radio, Dimepiece began interning at the university’s radio station, 88.1 WFSK. By her sopho- more year, she hosted an R&B midday shift and soon landed a weeknight shift. To supple- ment her show with the hottest music, Dimepiece would purchase mix cds and mixtapes from Nashville’s well known music store, Platinum Bound Records. The store owners, DJ Infamous, DJ Outlaw and Janiro Hawkins, would always encourage Dimepiece to learn the craft and start making her own mixtapes and cds. With that in mind, Dimepiece made it a priority to become a deejay. She began to practice on the university’s turntables, hanging out at the city’s clubs to spin with deejays and soon opening for one of Nashville’s known deejays, Derek Jurand, who Dimepiece also claims as her mentor. Meeting Derek Jurand at 92Q, sister station of Blazin 106.7 where she interned, Derek saw the grind and hunger in Dimepiece and took her under his wing. Derek introduced her to one of the biggest DJ organization, Tech.Nitions where Di- mepiece later became drafted in September 2003. From then on, she has been making noise in Nashville, getting her first time to shine on commercial radio and dropping her 1st mixtape within that year. In 2004, Dimepiece went from interning at Blazin 106.7 to landing a part time position as an on air personality/DJ. In ad- dition, she joined Huntsville, Alabama’s number one hip hop and R&B station, Power 93.3 part time. Topping the year with a Southern Entertainment Award, “Female DJ of the Year” for 2005, the sky is the limit for Dimepiece. She is now an on air personality and Mixshow DJ for 101.1 The Wiz and Sirius Hot Jamz Channel 50. Definitely be on the lookout for major things from this female spinstress. DJ Ike G Da Armed with a dynamic personality and infectious energy, Isaiah Griffin—known as DJ Ike G Da A.K.A The Carolina Trendsetter B.K.A Mr. Ciroc—has been DJ’ing and entertaining for more than a decade. His cousins, DJ Tony Tone of San Francisco and DJ Thunder Child of Cincinnati, first inspired Ike G Da to DJ as they used his natural ability and attraction to music to draw him away from the streets. Legendary DJs Jam Master Jay, Grand Master Caz, Jazzy Jeff and DJ Scratch also influenced him. Since 1995, when he first began DJ’ing, Ike G Da has emerged as one of the Carolina’s most sought after DJs working as the tour DJ for a host of artists including SRC/Universal artist Grandaddy Souf, DTP/Def Jam artist Small World and Mogul Group artist J Bully. He has also gained the position of on-air personality and mixer for Trendsetter Radio WCCG 104.5 in Fayetteville, North Carolina as well as a mixshow DJ for Core DJ Radio on Sirius Hot Jamz 50. Although Ike G Da is a gifted DJ and on-air personality, he is not limited to simply DJ’ing. He is the CEO of Tarheel Promotions and Market- ing, a company that has a roster of past and present clients such as Jive Records, Roc A Fella, Loud, SRC/Universal and Paramount Films. As the Core DJ and Nitram Knarf DJ member continues to expand his reach in music and entertainment, he is simultane- ously gaining increased recognition for his work and accomplishments. In 2008 alone, Ike G Da has been voted North Carolina’s DJ of the Year for The Carolina Music Awards; has received the Core DJ’s Jam Master Jay Award; and has been nominated for the 2009 North Carolina Underground Music Awards for “Radio DJ of the Year.” He has also been nominated for the 2009 Southern Entertainment Awards in two categories—“Best Skills on a Mixtape” and “Club DJ of the Year.” DJ Ike G Da’s passion and drive have contributed to his longevity in the music industry and will continue to serve him as he prepares for another 10 years of doing what he loves. SEA 1.indd 15 16/3/2009 17:11:50
  16. 16. DJ Murk (Mixtape Hitman) (born Joe Ebony Duncan on July, 26 1984 in Dallas) is now one of the official certified members of the I AM A GO MUSIC GROUP for, but he is most well-known for his achievements in the mixtape game, producing the popular “Tales from the hood”, “Hello Kitty” and many other mix tape series. He went to high school in Duncanville and Texas Southern University in Houston. DJ Murk in the process of landing a “long term, worldwide” deals with the majors on the distribution of many of his mix- tape series. In 2008 Murk independently released sixteen of his twenty southern based mix tapes, featuring acts such as Alfamega, Rickie Lee, Flossa, Lil Wayne, Young Jeezy, Webbie, Fat Pimp, and The Candy House. He’s also one of many elite DJ’s in the highly productive I Am A Go Dj Music Group with OG Ron C and DJ Hi-C. In 2003, I Am A GO DJ Music Group inked album breaking deals with many major label clients. He will be releasing the album “Tales From The Hood” 1st quarter 2009. He also made a cameo appearances in indie movies as himself, performing at a party, as well as appearing in Big Tuck Video “Tussle”, and Slim Thugs Video “3 Kings”. DJ Murk has done over 12 Different mixtapes series with major artists like Alfa Mega, Fat Pimp and locals such as Ricky Lee, B.I.G. and many more. DJ Rage DJ Rage, the son of prominent Milwaukee DJ, Larry K. Myles, first showed an interest in deejaying at the age of 15 at house parties held in Nashville, TN. In 1995, DJ Rage relocated to his hometown of Milwaukee, WI and continued to service house parties while shadowing various Milwaukee DJ’s such as Tony Neal & Doc B. DJ Rage successfully became a member of DJ Tony Neal’s “Another Level Record Pool”. In 2002, DJ Rage found himself back in the ‘Ville shadowing DJ’s Derrick (“The Big DM”) Mason, Darryl Jaye, C-Wiz, C-Lo, Bryant D and DJ team Dolowite & Scooby (from 101.1 The Beat Jamz). In 2003, after a sizable investment, DJ Rage established himself as a member of the only DJ crew in Nashville, TN- the “The Hitplayaz” and is also a member of DJ Whoo Kid’s(50 Cent’s DJ) DJ Collective The Shadyville DJ’s, Slip-N-Slide DJs, and Futurestar DJ’s. DJ Rage is known for his impeccable spinning styles, professional attitude and friendly disposition. He has a great knowledge base of professional mixing and blending of music to keep audiences moving nonstop. DJ Rage possesses the most up to date and old school vinyl music transferred to his Serato Scratch- live System and uses his deejaying know-how to read the audience and produce the music guaran- teed to crowd any dance floor. DJ Rage aspires to become a Worldwide Tour DJ and a member of the highly successful Heavy Hitters or Aphilliates. He also plans to participate in the rise of upcoming labels Urban Thought En- tertainment Based in his hometown of Milwaukee, Wi. Rest assured he will always be dedicated to mixing quality hits for his audiences. 16 - SEA SEA 1.indd 16 16/3/2009 17:11:54
  17. 17. DJ TEKNIKz DJ Teknikz started deejaying as a hobby back in 1997. Due to his love of the art form, his hobby quickly progressed into a career. His passion is raw, his skills are unquestionable and his style is defi- nitely ingenious. Teknikz stands out due to the immutability of his style influenced by his heritage and exposure to different genres of music but his love of hip hop overcomes all. With his rookie series of mixtapes in heavy circulation not only in the South but nationwide and overseas, he moved on to set higher standards with his well known “Georgia Muscle” series which has been trendsetting not only for the south but for the mixtape game as a whole! Teknikz has a star studded resume, working with the likes Diddy, Block, Grand Hustle records, C.T.E. records, Gorilla Zoe, Playaz Circle, Jody Breeze, Yung Berg, Deuce the mouthpiece, Bang Squad, Bizzy, Mean Mugg and many more! He was rec- ognized at the 2006 Southern Entertainment Awards as “The Rookie Of The Year” while racking up 13 other nominations in the same year. In 2007, he stepped it up by winning “Best Rap Mixtape” of the year and “Best Gfx on a Mixtape” while being nominated in 11 other categories. Teknikz is also the official DJ for Block Ent/ Bad Boy South recording artist Gorilla Zoe. Asked how he manages to juggle his mixtapes, being on tour and club gigs his response was simply “I do it for the streets”. DJ WHEEZY “YESTERDAY IS HISTORY, TOMORROW IS A MYSTERY BUT TODAY IS A GIFT FROM GOD, THAT’S WHY WE CALL IT THE PRESENT,” is 22-year old DJ WHEEZY’s grind motto since his DJ career. DJ Wheezy started his entertainment career as a student at Tennes- see State University promoting parties for his fraternity, Phi Beta Sigma. Soon after DJ Wheezy realized that the DJs in Nashville were not on top of the new music in the South, and Nashville was behind on new music. Moreover, he always thought to himself “If I did that mix, I would make it better.” Therefore, after purchasing his equipment in December 2007, DJ Wheezy got on the grind and started teaching himself how to DJ from playing by ear. With the help of TSU’s campus radio station’s DJs, DJ Wheezy was able to pick up the pace faster than he thought and I got his first gig only after 2 weeks of practicing. Born in Memphis, but currently residing in Nashville, TN, DJ Wheezy quickly raised Nashville’s night life level to the extremes. Dee- jaying in Nashville’s nightclub scene since December 2007, DJ Wheezy has made a true name for himself as one of Nashville’s top Deejays in the short amount of time that he has been on the scene. After his first gig at a house party in December 2007 and making his first DJ performance in a club January 2008, DJ Wheezy knew that nightlife was his lifestyle and passion to be. Having quick learning curves to moving up in the industry, he has already deejayed for major artists and celebrities such as Young Buck, Black of Flavor of Love 3, Bootz of Flavor of Love, and Kinfolk Thugs, just to name a few. In Addition DJ Wheezy, along with his business partner DJ Tuk and Mack ‘I Got Beats’ Cox, started his own music/entertainment group called A- List Entertainment. A-List falls in the areas of DJ Services, parties, promotions, event planning, special events, and music production/engineering. Instead of just DJing parties, DJ Wheezy throws his own parties and even puts together major events like TSU Homecoming, ATL Football Classic, John A. Merritt Classic, and the Southern Heritage Classic, just to name a few, for his own university that generates massive people capacity and income. Therefore, DJ Wheezy holds the same cards the club owner has when it comes to throwing parties. DJ Wheezy released his first mixtape “Get Familiar” Volume 1 after only 4 months in the music industry. Known for his catching “Get Familiar” motto and mixtape series, his accomplishments have allowed him to be in the nominations for the 2009 6th Annual Southern Entertainment Awards, which is held at the Grand Casino Resort in Tunica, Mississippi. DJ Wheezy is being nominated for “Slept On DJ of the Year,” “Best Intro on the Mixtape.” DJ Wheezy has deejayed and hosted some of the top parties in Nashville such as the D@mn Near Naked Jam w/Phi Beta Sigma, Nashville’s Battle of the Half-Timers, Thursday Night Network, Sold Out Saturdays, different types of Fraternity/Sorority functions, and house parties, just to name a few. . As of March 2008, DJ Wheezy became the house Club DJ on Saturday Nights for the Rhythm Kitchen’s Sold Out Saturdays. DJ Wheezy is now a prominent member of the nationally known, most influential, Hustle Squad DJs based out of Texas and Future Star DJs. Mixtape promotion and breaking new music and artists is not a problem with access to DJs all over the country. Despite his seemingly never-ending commitments, DJ Wheezy finds much joy in his new passion and continues to strive for more in the music industry. SEA - 17 SEA 1.indd 17 16/3/2009 17:11:58
  18. 18. In 1999 Don Diva Publishing set out to create a publication with a mission: to provide a raw and uncut look into the phenom- enon that has become known as ãStreet Culture.ä From fashion, music, entertainment, relationships and more importantly legal and social issues that affect today’s urbanite- Don Diva would encompass all aspects of the urban street lifestyle. Nine years later and Don Diva has accomplished its mission and so much more, evolving into a credible and respected multimedia enterprise to include web commerce, dvd’s, mixtapes, books and apparel. Don Diva Magazine is delivering to its readers valu- able content that is relevant to their lifestyle. DOWN Magazine is the only print and online magazine that is truly “Dedicated to Southern Hip-Hop Music & Culture.” DOWN is your premiere source for all the latest news, styles, and cultural trends regarding your favorite southern hip-hop artists, labels, producers and designers. No other magazine works harder to showcase the often overlooked skill of southern hip-hop artists and the distinctly unique flavor of southern hip-hop culture Journee started her music career at the age of fifteen, learning the art of deejaying from well-respected artists in the Charlotte area. Although, at the time it was a hobby for her, she would later lean on those skills. She attended North Carolina A&T, earning degrees in Communications Radio Broadcasting, African-American Studies and African-American Literature. It was at A&T where she found her way onto the college radio station, WNAA, 90.1. Throughout her college career, WNAA helped to build the foundation for a strong communications background. After finishing her studies in Greensboro, North Carolina, she returned to her hometown of Charlotte, North Carolina (God City), where her company Next Up Promotions was born. The company was founded to give up-and-coming artists an opportunity to showcase their work, talent, merchandise, performance, etc., a vision that soon became a movement, known simply as The Unsigned Movement. She quickly rose to the top of her field, becoming the top female Indie hip- hop promoter in G.C. During this time, Journee joined forces with two college friends: DJ Complexx and DJ Sweet 16. Together, they formed a crew af- fectionately named T.F.U. (The Fuck Ups). As a group, they created a dynamic soundtrack for the movement, titled The Unsigned Movement: Volume 1, which was nominated for Tightest Mixtape of the Year, a Great Em Magazine award. Journee, always evolving, started to shift her company towards personal promotions, catering to the needs of the artist as an indi- vidual. Some of the first artists to join the company with its new direction were Bishop (of Charleston, South Carolina) and rapper, Ozy Reigns, another South Carolina native. Not far behind were others who recognized the great opportunities associated with Empress Journee and Next Up Promotions: Charles Herron, I.K.E., Turnah, and Supastition to name a few. Journee focused on album releases and other celebration events for artists on her promotion team. During this time, she was nominated for Promoter of the Year, a Southern Entertainment Award, which she won in January 2008. Recently, the Empress teamed up with DJ Yahtz of the Fleet DJ’s to create a new net radio station “BANGNAT RADIO” dropping soon... Needless to say, Empress Journee is a driven young woman, who has no intention of stopping. Truly the greatest, she is only moving onward and upward! www.bangnatradio.com www.myspace.com/nextupevents NextUpPro@GMail.com 18 - SEA SEA 1.indd 18 16/3/2009 17:12:01
  19. 19. In today’s Hip Hop community, if you were to ask what HipHopfriends, (HHf) does, the answer would be…EVERYTHING! HipHop- Friends is a TRUE Independent. HHF controls all aspect of the business ranging from Distribution, Record Label, Radio, Artist Devel- opment, Licensing and the list goes on. HHF owns and operates the number one web cast radio HipHopFriendsOnline.com with 40 Top Record Breaking DJ’s and 10 mil- lion listeners Worldwide. HHF also exclusively distributes the record label Among Friends Records which roster consists of E&J Blood Brothaz, B-Locks, G.P. Louis and M.U.R.D.E.R Internash. The executives’ team of HHF is lead by Feygens “ChuckieBigBux” Saint-Joy Jr., President, Erick “Dirty Dread” Saint-Joy/ Director of Operations and Burt “Mr. Burnz” Orilas/ VP of Marketing. Chuckie and Dirty Dread are also members of the group The E&J Blood Brothaz. HipHopFriends has released two groundbreaking mix-albums in the past year. One with Fear Factor Music and DJ Smallz entitled “Operation Overlord: HHF D-DAY!” and the other with DJ Bigga Rankin entitled “We Building A BIGGA Brand”. Branding is what HHF does BEST! The HHF logo, products and services are seared in the minds of the music industry powers that be and the Hip Hop consumers. HHF is considered to be a “No-Coast Imprint” because they operate in various cities throughout the Northeast, Midwest, South and West. When ask to explain their GRIND, HipHopFriends reply was “Patience, Dedication, Humility and Proper Business Ethics Paves the Way to Success”. As the old saying goes, HipHopFriends is “Major without a Major”. For more information visit: www.myspace.com/hiphopfriends www.hiphopfriendsonline.com www.myspace.com/amongfriendsrecords www.myspace.com/chuckiebigbux Cool Smart It’s to be Founded in 2000, IT’S COOL TO BE SMART is a mentoring program for teenage girls that has touched the lives of more 3000 youth across the country, including cities such as Atlanta, Los Angeles, New York, DC, Philadelphia, New Orleans and Chicago. The pro- gram’s mission is to empower young girls to become future business leaders by creating mentorship opportunities with influential young women in the entertainment industry throughout the nation. In local and national partnerships with youth organizations across the country since 1997, It’s Cool To Be Smart — a charitable [501c3] organization — generates national media attention for educational and enrichment programs for teen girls within the target age group of 14-19. Movie Director/ Screen Writer, Antwone Fisher (Antwone Fisher Story), Camille Winbush (Bernie Mac Show), Keke Palme (Akeelah and the Bee) Anwan Glover(HBO “The Wire”) and musical icons such as the late Gerald Levert, Lil Jon, T.I., Grammy Song Writer Sean Garrett, Lyfe Jennings, Yung Joc, Mr. Colllipark, have supported the organizations’ community efforts for teen girls. SEA - 19 SEA 1.indd 19 16/3/2009 17:12:05
  20. 20. Jawar JaWar is a Motivational Speaker, Author & Business Consultant. He speaks and con- sults on personal achievement, Internet marketing, monetizing (making money online) your Internet presence, SEO (search engine optimization), book publishing and the music business. He has authored and published over 20+ paperback, audio and ebooks including the Music Industry Connection Book Series, while maintaining over 60+ websites, blogs and social networking profiles. He has spoken and appeared in over 50+ conferences, seminars, workshops, radio shows and publications. JaWar believes you may will your destiny into existence when you THINK, PLAN, EXECUTE! Schedule JaWar as a Featured Motivational Speaker and a Business Consultant call 678-887-4656 or 800-963-0949. 20 - SEA SEA 1.indd 20 16/3/2009 17:12:09

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