An Overview  of  The BOSTONS Marketing Group’s Report
<ul><li>ABOUT US </li></ul><ul><li>THE IDEA </li></ul><ul><li>THE MESSAGE </li></ul><ul><li>THE ACTIVITIES </li></ul><ul><...
<ul><li>Vu Thai Dzung </li></ul><ul><li>LEADER </li></ul>“ Knock the t off the can’t”
<ul><li>Nguyen Thu Bich Ha </li></ul><ul><li>EVENT ORGANIZING </li></ul>“ Love to love”
<ul><li>Pham Thi Lan Anh </li></ul><ul><li>PR MANAGING  </li></ul>“ Be good, be bad, be mad, be me”
<ul><li>Khuu Dich Dzung </li></ul><ul><li>COPYWRITING  </li></ul>“ Every river finally goes to the sea”
<ul><li>Nguyen Bao Ngoc </li></ul><ul><li>COPYWRITING </li></ul>“ Dreams and Ideas on go”
<ul><li>The Duc Bach </li></ul><ul><li>IT </li></ul>“ No one knows me!!!!!!!!”
<ul><li>Mai Van Dich  </li></ul><ul><li>Designing  </li></ul>“ Silence is gold.”
QUICK – DRYING FORMULA ONE MINUTE
REXONA SAVES YOU ONE MINUTE EACH DAY . USE IT WISELY!
 
<ul><li>The Online Activities </li></ul>
<ul><li>Vietnam’s 5 hottest Male Bloggers (PAGEVIEWS > 1,000,000) </li></ul><ul><ul><li>ANDRE: </li></ul></ul><ul><ul><li>...
<ul><li>Purpose:  </li></ul><ul><ul><li>Drawing Vietnamese Bloggers’ attention to THE BOSTONS’ BLOG ( http://360.yahoo.com...
<ul><li>Purpose: </li></ul><ul><ul><li>Sending the message: “Rexona’s Stick Products Saves You One Minute Each Day” to all...
<ul><li>Spamming (BLOG)  </li></ul>“ Just one minute to become the Millionaire ? Please join the “ONE SUPER MINUTE” Contes...
<ul><li>Spamming (Yahoo Messenger)  </li></ul>“ Just one minute to become the Millionaire ? Please join the “ONE SUPER MIN...
<ul><li>If you have one more minute each day,  </li></ul><ul><li>what will you do?  </li></ul>
<ul><li>50,514 PageViews  </li></ul><ul><li>7648 Comments  for  ONE  entry “THE ONE SUPER MINUTE” Contest </li></ul><ul><l...
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Onemm(Part1)

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Transcript of "Onemm(Part1)"

  1. 1. An Overview of The BOSTONS Marketing Group’s Report
  2. 2. <ul><li>ABOUT US </li></ul><ul><li>THE IDEA </li></ul><ul><li>THE MESSAGE </li></ul><ul><li>THE ACTIVITIES </li></ul><ul><li>ONE MINUTE TO LINK </li></ul><ul><li>ONE MINUTE MOMENT WITH REXONA </li></ul><ul><li>RESULTS </li></ul><ul><li>NOTES </li></ul><ul><li>THANK YOU </li></ul>
  3. 3. <ul><li>Vu Thai Dzung </li></ul><ul><li>LEADER </li></ul>“ Knock the t off the can’t”
  4. 4. <ul><li>Nguyen Thu Bich Ha </li></ul><ul><li>EVENT ORGANIZING </li></ul>“ Love to love”
  5. 5. <ul><li>Pham Thi Lan Anh </li></ul><ul><li>PR MANAGING </li></ul>“ Be good, be bad, be mad, be me”
  6. 6. <ul><li>Khuu Dich Dzung </li></ul><ul><li>COPYWRITING </li></ul>“ Every river finally goes to the sea”
  7. 7. <ul><li>Nguyen Bao Ngoc </li></ul><ul><li>COPYWRITING </li></ul>“ Dreams and Ideas on go”
  8. 8. <ul><li>The Duc Bach </li></ul><ul><li>IT </li></ul>“ No one knows me!!!!!!!!”
  9. 9. <ul><li>Mai Van Dich </li></ul><ul><li>Designing </li></ul>“ Silence is gold.”
  10. 10. QUICK – DRYING FORMULA ONE MINUTE
  11. 11. REXONA SAVES YOU ONE MINUTE EACH DAY . USE IT WISELY!
  12. 13. <ul><li>The Online Activities </li></ul>
  13. 14. <ul><li>Vietnam’s 5 hottest Male Bloggers (PAGEVIEWS > 1,000,000) </li></ul><ul><ul><li>ANDRE: </li></ul></ul><ul><ul><li>http://360.yahoo.com/profile-mWMDdRQ5eq85xQc59Rh1 </li></ul></ul><ul><ul><li>ROBBEY: </li></ul></ul><ul><ul><li>http://360.yahoo.com/highlandmanle </li></ul></ul><ul><ul><li>JOE: </li></ul></ul><ul><ul><li>http://360.yahoo.com/profile-ZMOTQG87dKNqpNerKypCkL2a </li></ul></ul><ul><ul><li>KOOLCHENG: (Singer Hien Thuc’s Manager) </li></ul></ul><ul><ul><li>http://360.yahoo.com/profile-L_CR4Mklb7MNyklOTXBS6w--?cq=1 </li></ul></ul><ul><ul><li>DEMENTOR: </li></ul></ul><ul><ul><li>http://360.yahoo.com/profile-.VLwFT4pcKMlsBiTkkc-?cq=1 </li></ul></ul>
  14. 15. <ul><li>Purpose: </li></ul><ul><ul><li>Drawing Vietnamese Bloggers’ attention to THE BOSTONS’ BLOG ( http://360.yahoo.com/thebostons_rex ) </li></ul></ul>
  15. 16. <ul><li>Purpose: </li></ul><ul><ul><li>Sending the message: “Rexona’s Stick Products Saves You One Minute Each Day” to all visitors of THE BOSTONS’BLOG. </li></ul></ul><ul><ul><li>Giving the customers the opportunities to share with each other about how they spend that one extra minute. </li></ul></ul>“ ONE SUPER MINUTE STARTS!”
  16. 17. <ul><li>Spamming (BLOG) </li></ul>“ Just one minute to become the Millionaire ? Please join the “ONE SUPER MINUTE” Contest to become the VND Millionaire (5/9 – 12/9)” “ The faster you comment, the more chance to get 1,000,0000 VND. For further information, please visit our blog”
  17. 18. <ul><li>Spamming (Yahoo Messenger) </li></ul>“ Just one minute to become the Millionaire ? Please join the “ONE SUPER MINUTE” Contest to become the VND Millionaire (5/9 – 12/9). Please visit http://360.yahoo.com/thebostons_rex for more information”
  18. 19. <ul><li>If you have one more minute each day, </li></ul><ul><li>what will you do? </li></ul>
  19. 20. <ul><li>50,514 PageViews </li></ul><ul><li>7648 Comments for ONE entry “THE ONE SUPER MINUTE” Contest </li></ul><ul><li>1 Online Newspaper – TIMNHANHBLOG: </li></ul><ul><ul><li>http://tinnhanhblog.com/article/Contest/418/ </li></ul></ul>The winner of the “ONE SUPER MINUTE” CONTEST
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