REDBOOK Rleilani Padua Jennifer Quezada
Student Profile Winners
More Inside >
ART
STUDENT GUIDE & CALENDAR
2008-2009
PUBLISHED BY THE ACADEMY OF ART UNIVERSITY
REDBOOK DESIGNERS: Jesal Bhuta, Joshua Spohrer, Renata Gandha
REDBOOK STAFF: Julie Johnson, Selja Ojanne, Joseph Lim, Victor Mendoza
PROJECT DIRECTOR: J Aleczander
SPECIAL THANKS: Bob Toy, Anthony Toy, William French Jr. (student editor), Elisa Stephens, Michael Buffington Jr., Jon Dalton
SUPER THANKS TO: Our student artists, Department Directors, Administrators and all other contributors.
PRINT PRODUCTION: Pratiroop Mudran
1.800.544.ARTS/ my.academyart.edu
CONTENTS//
HOW TO… CONTENTS
GET SMART, GET A HEAD START & GO!
Academy Profile
The (free) Red Book Academy student guide and calendar is
History 1
simple to use, READ it to learn the facts about your school. WRITE
Mission & Objectives 2
on the calendar pages to jot down the times you set for class and
Interview with the President, Accreditation 3-4
your other priorities. Our goal is to help you keep your life here
on track.
Academic Services
ARC, Advocates 5
A few other things we want to make clear upfront, this book is
Athletics 6
about: Your success through your actions/ Time management/
CASE 7-8
Reaching academic goals/ Finding the right resources/ Realizing
Flyer Boards, Galleries 9
your dream to achieve the life and career of your choice/ Education
Housing & Food Services 10
is a collaborative effort. It’s also about rewards and pleasure.
KART 11
Liberal Arts 12
We also want you to know where and how to find the school
Library 13
INFORMATION you need know. Begin with the Academy profile
My.academyart.edu 14
and Academic Services, read the student survivor tips and decide
Online Education 15
which ones are helpful, if any.
Phone Directory 16
Security 17
With hopes to inspire you, hundreds of continuing students
Shuttle Service 18
answered the Campus Affairs survey last spring and these profiles
Student Internships 19
in the calendar section would not be possible without their
Student Representatives 19-20
feedback. Get to know your peers better by helping others reach
Student Guru 21
their goals.
Student rights & responsibilities/ Code of Conduct 22-25
Survivor Tips 26-28
United in the struggle, your story may differ or confirm that living
Syllabus Online 28
and loving life as aspiring artists and designers is challenging,
Buildings 29-31
gratifying and a lot of hard work.
Academic Departments
From day one: use the calendar in this guide to write in your own
Advertising 32-35
schedule, take notes, list contacts, scribble in the margins or draw
Animation & Visual Effects 36-40
all over the pages, whatever, just use it!
Architecture 41-44
Computer Arts/ New Media - On-Site/ Online 45-48
Art is fundamentally subjective. Student artwork in these pages
Digital Arts & Communications 49
depict only a thumbnail of 2008 Academy Spring Show winners.
Fashion 50-53
There are hundreds of more images we wish we had room for, but
Fine Art Painting 54-57
perhaps next time. Director’s Choice pages highlight students at
Fine Art Sculpture 58-61
the top of their class.
Foundations 62-65
Graphic Design 66-69
We all share the opportunity and burden of shaping our world
Illustration 70-73
as artists. No two minds think alike, and it takes a lot of sacrifice
Industrial Design 74-77
and courage to work with others, but together we can create
Interior Architecture & Design 78-81
miracles.
Motion Pictures & Television 82-84
Multimedia Communications 85
Ultimately, we want you to have the right tools to jump start your
Photography 86-89
career at the Academy to gain the peace of mind and wisdom
Winners-Spring Show 90-94
that comes through the process of self-discovery while learning
the skills it takes to determine your own path to success from
Calendar, Student Profiles 95-201
orientation to graduation.
Notes
1 // ACADEMY PROFILE
Rleilani Padua/ Vallejo, CA/ 4 years/ 3D Modeling Biggest
HISTORY
CONTENTS
challenge: Having enough time outside of school and homework
to work on personal projects. Plans after graduation: Doing an
internship hopefully, and applying for all sorts of jobs. Worst
class experience: Probably my first semester doing figure
drawing with a really REALLY good teacher… and I’d never
The Academy of Art University was established in San Francisco in
used charcoal or knew how to hold one. Fun/ entertainment: I
1929 by Richard S. Stephens, a fine art painter who had accepted
played hours and hours of endless World of Warcraft. Favorite
the position of Creative Director for Sunset Magazine. Assisted by
events @ the Academy: The ones where we get FREE FOOD
his wife, Mrs. Clara Stephens, he opened the new school in a rented
and big cookies. Also, I like when they get big companies to
loft at 215 Kearny Street to teach advertising art. In a few years,
come to visit, like EA. Biggest influence: All of my elementary
a distinguished faculty of practicing art and design professionals
teachers that complimented me on my art projects. I
was assembled and the school’s philosophy was formulated: hire
wasn’t a very good athlete when I was little so I’m glad I got
established professionals to teach future professionals. In 1933 the
encouragement for my work no matter how small and simple
curriculum was expanded to include Fashion Illustration, and in
they were. Favorite website, why? Probably Myspace. It keeps
1936 a Fine Art Department was added.
me in touch with everyone, and it lets you spy on people. What
would you fix @ the Academy? The keyboards in the classes. I
In 1951, after graduating from Stanford University, Dr. Richard A.
always get one with broken feet. Advice to new students: Don’t
Stephens took over the Presidency from his parents. His vision
limit yourself to one art field. Personal motto: Procrastination
led to the expansion of the Academy from an enrollment of fifty
is ok as long as you finish.
students in two rented loft spaces to a 5,200 student body, with
continued expansion of department majors available. In 1966 the
school was incorporated and granted authority to offer a Bachelor’s
STUDENT PROFILE SURVEY WINNERS Degree in Fine Art by the Bureau for Private Postsecondary and
(Pictures on cover) Vocational Education of the State of California. The graduate
program was inaugurated in 1977 and approved by 1983.
Jennifer Quezada/ Chicago,IL/ 2 years/ Photography Goals:
Dr. Elisa Stephens, the granddaughter of the school’s founder,
To graduate with my Associates Degree with a completed
succeeded her father as President of the Academy of Art
portfolio, experience, and most importantly, leave with new
University in 1992. Dr. Stephens has been committed to expanding
perspectives left to only open up more doors of opportunity.
the Academy’s curriculum to stay current with new technologies
How are you accomplishing your goals? By prioritizing,
and industry trends, as well as making state-of-the art facilities
problem solving, and most importantly staying positive to
and resources available to Academy students. In 2004, the name
accomplish my goals. Why stress about what you love to do?
of the school was changed from Academy of Art College to
Biggest challege: The biggest challenge I find is only when
Academy of Art University in recognition of its depth, scope and
I begin to think I am beat and can’t possibly finish all of the
quality.
tons of workloads. I start to become very critical of my work
then, and it shows. Plans after graduation: To spend time with
Today the University has over 11,000 students, making it the largest
my family, then hang out for a bit while I take photographs
private school of art and design in the country. Students now
and travel. That’s pretty much what my profession will consist
of- Capturing moments in time to show others. Worst class have the opportunity to pursue a Bachelor of Fine Arts, Associate
experience: Failing Photoshop. I have never failed a class in of Arts, Master of Fine Arts, Master of Architecture or a Certificate
my entire educational career until Photoshop. I guess there IS Program, with over 30 areas of academic emphasis.
a first for everything. Best class experience: I would say the
best class experience would be in my lighting classes. I never
thought studying light and playing around with it could be so
fascinating, simple, and so complex. Fun: Venture the city at
night, dance, take pictures, meet new people, read, watch the
history channel. Favorite event: Hip hop club, turntablism
club. Favorite website & why? Yahoo, because I read the
news, check my e-mail, the weather, travel, and everything
there. And, of course, Myspace. Describe yourself: Just want
to be happy. Favorite personal quote: “Life is frittered away by
detail…simplify, simplify.” ~Thoureau Favorite artist/designer:
Dali & Pollock
Richard S. “Pappy” Stephens & Richard A. Stephens
2
ACADEMY PROFILE//
MISSION & OBJECTIVES
It is the Mission of the Academy of Art University to:
» Provide aspiring artists and designers with career preparation,
combined with academic excellence for the AA, BFA, MFA
and Certificate Programs in the areas of art and design.
The Objectives of the Academy of Art University are to:
» Maintain an open admission policy that affords all persons
who wish to obtain an education in the visual arts access to
an institute of higher education
» Teach a disciplined approach to the study of art and design
» Maintain a faculty of professional artists and designers whose
success as educators comes from their ability to impart the
wisdom they have amassed from years of experience
» Be an urban institution that both draws upon and contributes
to the cultural wealth of the community in which it resides
A LIFE SPENT MAKING MISTAKES IS NOT ONLY MORE
HONORABLE, BUT MORE USEFUL THAN A LIFE SPENT
DOING NOTHING.
— GEORGE BERNARD SHAW
OUR DIRECTION
The Academy of Art University prides itself on its dedication
to career preparation. Throughout the Academy we maintain a
disciplined approach to education. Our focus is on the classroom
and the student. Our instructors are top professionals, who
possess years of experience and skill in their respective industry.
Art Directors meet with leaders in various art industries who inform
them of the hottest trends in the market. This valuable information
enables us to offer our students a top-notch curriculum, current
with the latest styles and needs in the art and design industry.
We educate our students using state-of-the-art technology and
offer them the most advanced facilities available. The Academy
constantly reviews the equipment needs of our departments in
order to remain an institution on the cutting edge of technology.
The University also provides non-profit galleries in downtown San
Francisco for students to showcase their work. This opportunity
allows them to network in the community and to develop the
business skills necessary for an esteemed career in the arts.
Students set their own price structure and hold receptions to
promote their artwork.
After graduating from the Academy of Art University, our alumni
embark upon prosperous careers, working for prestigious
companies all over the world such as Walt Disney, Sega, Lucas
Arts, Donna Karan, Microsoft, Hallmark Cards, Inc. and Hewlett-
Packard. Successful careers are launched at the Academy. We
invite you to join us to jump-start yours!
3 // ACADEMY PROFILE
Under Dr. Stephens’ leadership, the Academy of Art University
has taken a prominent role in addressing environmental and sus-
PRESIDENT
tainability issues. On campus, industry experts and professional
faculty have created a dynamic curriculum focus across all 13
majors. The school’s transportation department is converting to
bio-diesel buses. Academy of Art University, in partnership with
San Francisco’s Department of the Environment, has pledged
a 20% reduction in electrical usage, and is actively supporting
San Francisco’s 4th Annual Anti Junk Mail Campaign. To bring
awareness of recycling, biodiversity and sustainability issues,
Academy of Art University students partnered with DeLoache
Winery to create art that has been featured both in the U.S.A.
and Europe.
Dr. Elisa Stephens
INTERVIEW WITH THE
President | Academy of Art University Dr. Stephens is a member of the Young President’s Organization,
San Francisco City Club, Metropolitan Club, University Club, San
Francisco Rotary Club, San Francisco Junior League, Nob Hill As-
Dr. Elisa Stephens became President of the
sociation, Achievement Rewards for College Scientists and the
Academy of Art University in 1992, the third
Royal Society of Arts. She sits on the Board of Directors of the San
generation Stephens to lead the university since
Francisco Lyric Opera, and is a Trustee of Menlo College.
its founding by her grandfather in 1929. Under
her leadership, the Academy of Art University
has become the largest private university of making special announcements
What are some collaborative
art and design in the United States, with over about all of these projects, and
student projects that the
eleven thousand undergraduate and graduate all students are encouraged
Academy is planning for the
students on a unique urban campus in down- to apply through their
future?
town San Francisco. Dr. Stephens has pioneered departments to take part.
The Academy recently had
the creation of online education programs in art an extensive review by
and design, which have propelled the Academy What one thing would you fix
its Advisory Board, which
of Art University to its premiere position in the at the Academy?
consists of some true industry
digital education world. When I think about what to
legends like Syd Mead and Tim
fix at the Academy, I take a
McGovern. Top professionals
Dr. Stephens acknowledges
Dr. Stephens, and the Academy careful look at what is currently
from all different kinds of
the importance of extending
of Art University faculty and happening at the school and
industries flew to San Francisco
scholarships within the
students, embrace a socially then I ask industry experts to
to see our Spring Show, and to
greater Bay Area community
responsible role within both take a careful look as well. I
advise us on the curriculum.
and beyond. To that goal,
the city of San Francisco and listen to countless professional
Part of their recommendations
AAU has numerous full
the world of art and design. Dr. advice, from top designers
concern potential collaborative
degree scholarship programs
Stephens actively supports a and artists in the industry, on
projects. We are listening
benefiting San Francisco Police
wide spectrum of community what the school can do to
to people who are at the top
and Fire Departments; John
outreach programs, and makes improve itself. No matter how
of their fields to tell us what
O’Connell High School; and
it possible for students from good you are, there is always
kinds of collaborative projects
“Back on Track,” in partnership
the Academy of Art University room for improvement. I
will give our students the
with District Attorney Kamala
to contribute their artistic ef- am personally committed to
edge in the job market, and
Harris.
forts for maximum impact. Cur- improving the school every
give our students meaningful
rent projects include significant day, every semester. From the
experiences that will broaden
In addition, Dr. Stephens has
contributions to the St. Vincent advice I’ve received and from
their artistic horizons.
significantly increased the
de Paul Society’s “Discarded to my own observations, I think
We are reviewing several
Academy of Art University High
Divine” fashion fundraiser, the that the area for improvement
options for upcoming
School Scholarship Program,
DIFFA “Dining by Design” AIDS to focus on right now is
collaborative projects, many
offering thousands of current
fundraiser and the senior low cross-collaboration between
of which are truly exciting
high school students tuition
income housing Bethany Center departments. Developing
endeavors that no other school
free classes that count towards
40th anniversary event, among more collaborative projects is
has taken on. We will be
college credit.
many others.
4
ACADEMY PROFILE//
printers for computer labs across campus.
It is important that students have access
to the same type of equipment that
professionals use. By keeping our labs
well-equipped, we are giving students the
tools they need, and the time they need,
to explore on their own. That’s where
some of the best learning happens.
We are planning on some major expansions
to department-specific resources in every
academic area. Watch your email boxes
for updates!
Advice for new students?
President Dr. Elisa Stephens with students at COLORS exhibition, Spring 2008.
Take advantage of your classes and get
the art and cultural scene of San Francisco.
part of this endeavor, but it also means to know your instructors! Ask questions
The art and culture available here is truly
creating a more integrated curriculum about the class, about the industry, about
unique, and I try to take advantage of that
that will allow students to perform more individual challenges you are trying
whenever I can. Whether it’s the latest play
kinds of interdisciplinary study. to overcome in your own work. Our
or an exhibition opening, there are always instructors are here because they are the
What should students expect from the innovative and creative things to see. best in their field, and because they are
Academy in the classroom? truly committed to helping to educate
It’s important for everyone at the Academy
Students should expect to act like young artists like yourselves.
to learn to take advantage of the culture
professionals, and be treated like
that surrounds you, whether you are in San
professionals, from day one. What this If you approach your instructors – whether
Francisco or in any other type of world
means is that our instructors will support they are online or on campus – you will
setting. In our online classes especially,
you in every way possible while giving develop meaningful mentorships that will
we’ve seen how students can draw from the
you objective, constructive criticism on last you a lifetime. I also recommend that
environments they are in to create inspiring
how to improve your work. In return, all new students learn about the Academy’s
artwork and designs.
instructors expect your best effort and library, and the Academy Resource Center.
commitment to your craft. Even in The Academy Resource Center is open to
What new equipment are you bringing
beginning classes, instructors emphasize all students on campus or online, and it
to the Academy that you would like the
how classroom activities are relevant provides tutors and workshops at no extra
students to know about?
and useful to developing a portfolio or cost.
I would like students to know that all of the
developing skills for your future career.
computer labs at the Academy are being The Academy also has an impressive library
updated with new equipment – we keep our
Our classroom environments are focused, collection which includes an expansive
labs equipped with the latest hardware and
supportive settings where students learn image catalogue; every Academy student
software. This is something the Academy
both professional skills and professional should be familiar with this from day one.
does on a rolling basis; it is part of our
behavior. Lastly, I encourage students to maintain
commitment to our students. In addition to a relationship with their advisors and to
What do you do for fun? the latest software and best hardware, we ask someone at the Academy for help the
are also acquiring high-end scanners and
Much of what I do for fun is provided by minute you have a question or concern.
We are all here to help you!
ACCREDITATION
The Academy of Art University has been granted regional accreditation by the Senior Commission of the Western Association of Schools
and Colleges (WASC). The University has been Approved by the Bureau for Private Postsecondary and Vocational Education of the State
of California to grant the degrees of Bachelor of Fine Arts (BFA), Associate of Arts (AA), Master of Fine Arts (MFA) and Certificates. The
Academy is accredited by the national Accrediting Council for Independent Colleges and Schools (ACICS) and the National Association
of Schools of Art and Design (NASAD). The BFA Interior Architecture & Design program is accredited by the Council Interior Design
Accreditation (formerly FIDER) Accredited Professional Level Program.
The Academy is also an institutional member of the Career College Association (CCA), the Council for Higher Education Accreditation
(CHEA), and a member of the International Council of Design Schools (ICDS) and the College Art Association (CAA).
5 // ACADEMIC SERVICES
ADVOCATES
ARC
Location: 79 New Montgomery Street, 2nd Floor
Location: 180 New Montgomery St., 2nd Floor
Hours: Monday – Friday, 8:00am – 5:30pm
415.618.6325 | studentaffairs@academyart.edu
Office Hours:
Monday and Friday 8:30am-6:00pm
In the Student Affairs department, Student Advocates are
Tuesday, Wednesday, Thursday 8:30am-10:00pm
a support system for Academy students, to help students
Saturday 9:00am-3:00pm
adjust to campus life. Advocates help to resolve a variety
of adjustment issues, including academic, financial, personal,
Contact: 415.618.3917 | arc@academyart.edu
or social, through one-on-one communication and support.
Website: http://arc.academyart.edu/
Contact us at the phone number or email above to find out
more.
ARC Labs
• Multimedia Lab
• Writing Lab
• Speaking Lab
• Online Writing Lab (OWL)
Student Academic Support
• Individual academic coaching and
outreach services
• Referrals to community services
• Student Success workshops
• Seminar for Success class
• Also available online
English as a Second Language
• ESL specialists sit in over 100 classes; look for “ESL” in the course
description
• Study guides & study groups
• English for Art Purposes (EAP) classes
Faculty Development
• Teaching conferences and seminars on teaching
• Individual consultation and grading support
• Tips and resources on the web: faculty.academyart.edu
Online Educational Support
• “In-class” online ESL support
• Academic assistance with time management, study skills
• Orientation to online classes and support
• Online Writing Lab (OWL)
Classroom Services
• Equal access and reasonable accommodations for students with
disabilities
• Regularly scheduled individualized academic support
• Disability management, community referrals, recommendations
for clinical assessment
• Assistive technology equipment and software
6
ACADEMIC SERVICES//
ATHLETICS
The Academy opens a new chapter in it’s remarkable Coaches:
expansion that introduces an NCAA Division II intercollegiate
sports program. The Urban Knights will be competing against Mike Spino: Men’s and Women’s Cross Country and Track and
the University of San Francisco, Chico State University, Notre Field
Dame de Namur University, and California State Monterey Bay, Marcus Young: Women’s Volleyball
to name just a few. Out athletes will gallantly compete while Courteney Cosso: Women’s Soccer
achieving the academic prowess to become successful artists. Daniel Rosaia: Men’s Soccer
Peter Thibeaux: Men’s Basketball
For many years now Chairman Emeritus, Richard A. Stephens, Lindsey Yamasaki: Women’s Basketball
has envisioned a competitive sports program for AAU based Leif Ekelund: Baseball
on his experience as a young student at Stanford University. Rachel Sherman: Softball
His daughter, AAU President Dr. Elisa Stephens, carries on his Dave Allen: Women’s Tennis
vision with an astute knowledge of and an appreciation for Joy Aud: Men’s Golf
athletics, culture, arts, and education. She understands the
benefits of providing a holistic environment where students
can experience college life at it’s fullest, which includes an
athletics program.
As an NCAA Division II program, we will be offering seven
women’s sports, including soccer, volleyball, and tennis. We
will also continue to offer a wide array for sports opportunities
for male students, including basketball and baseball. As the
program grows we will be adding more opportunities as
funding and student interest grows.
The Athletics Department will undoubtedly ease much of the
innate fragmentation inherent to urban universities. Many
school systems have “thrown” the development of artistic and
athletic expression “under the bus”. Learning to compete and
express oneself physically and creatively is as important as
studying polynominals and injecting superlatives. Academy
athletics has the opportunity to enhance, not redefine, the art
school educational experience.
athletics.academyart.edu
7 // ACADEMIC SERVICES
even done it 100 times better - if we had
bogged down in the negative.
CAMPUS ACTIVITIES
and don’t sweat the small stuff. more time. Save the stress. Show Up to
& SPECIAL EVENTS
Easy said, but it takes practice class. And be Prepared every day. (Prep
to stay positive about the time is key).
‘process’ of your education.
You’ve got resources galore at the
Be real. Creativity is inherent Academy- use them. We’re all a resource
otherwise you might not be for each other here with a common goal
here. To become skilled in to educate aspiring artists, so please hold
art and design, first you learn your own hand.
technique and then you learn
Students are our business associates and
to fly.
partners for a lifetime and we think of your
Practice makes perfect. And future career and help you get where you
you know that. So what are your want to go.
CASE //
doing skipping workshops?
Need help? Ask for it. Nobody can read
Make frequent deposits in your mind, yet. Speak up for what you need
J Aleczander
your TIME BANK for the fun to get your best education. Talk openly
Executive Director of Campus Affairs
stuff, but don’t get overdrawn. about what you are experiencing and never
Spend freely, but wisely, be afraid of the dark again.
Relax, and take it easy. But first learn the
diversify. What you put in you
skills to manage your TIME - and then there
Academic- means “anything school
get back with interest.
is nothing you can’t do. Work hard- play
related” to classes: liberal, classical,
hard! And what is all your hard work going
Community is what YOU bring technical, vocational, and formal or
to accomplish in the end if you don’t make
to the table to share with conventional training- and has no practical
time to be yourself and have some fun. Meet
others. Make friends- lots of meaning or usefulness.
some people.
them. Your life doesn’t exist
Which means YOU have to make your
in a vacuum. People make the
Start on DAY ONE to get to know your school.
world go round. education WORK for you to EARN a living
You can’t make too many friends at the
to pay off those debts for learning!
Academy no matter WHO you think you are.
To be interesting, be interested.
Career preparation begins on the playground
Academic Freedom- means to pursue and
Listen and Participate. TAKE
when we are kids.
ACTION. Respect other’s teach relevant knowledge and to discuss it
Now that you are an adult, what do you opinions, but seek your own truth. freely without interference, as from school
want to do and whom do you want to be or public officials.
CASE focuses on “quality of life” and can be “Home
when you grow up? Whatever the choice:
By definition Academy is a school for
don’t stop playing! Base” for a lot of our students. We’re not just about
special instruction. Usually a private, post
activities and free food. How we relate to others is
Make a plan & focus on your goals.You are the glue in the job interview and beyond. secondary or college-prep school built for
the only one who knows how much energy a specific society of scholars or artists.
The art of “conversation” is not dead yet, and likely
and time you can give to a project. the
deadline is always the same. Yesterday. never will be until the last word is spoken. So let the Welcome to the Academy of Art
good times roll. University!
So you’ve got 4 classes, a full time job,
WHO’s WHO @ the academy is also good to know Above all, be proactive, keep an open
a girl/boy friend, family obligations, and
no sleep for days. And your hard drive because it takes more than love to pay the bills. mind and never stop learning. Life is a gift.
crashed, so what? It’s not the end, it’s life in Love it! And enjoy.
Busy is a four letter word. Delete it from your
action. And you keep dreaming that some
J Aleczander
day you’ll be a rock star and not have to vocabulary. It’s bad. Over commitment is learning
deal with all this %*#!. Be realistic. Prioritize to compromise- saying no, is ok. Say yes to what
and plan time for what is important to you. matters.
Finals come after midterms so learn as Procrastination is a normal response in some
much as you can in the beginning. Start off people to delay gratification. By defying deadlines
on fire, and be excited to be here. that are meant for “everyone else” we get to feel
special or more gifted than others because we still
Life is full of surprises. Be flexible. Take somehow get the job done @ the last minute.
But we know if we started earlier, we could have
things one step at a time and don’t get
8
ACADEMIC SERVICES//
CASE@ACADEMYART.EDU
STUDENT ACTIVITIES CLUBS & OGANIZATIONS CAMPUS RECREATION:
Intra-Mural Sports: Basketball, Volleyball, Soccer,
CASE hosts a variety of activities Student Clubs at the Academy are Tennis, Running, Swimming/Inter Tube Water Polo
Club Sports: Fencing and Crew
throughout the year. Some student designed to bring students together
favorites are listed below: with similar academic and social
Campus Recreation office: 415-447-8496
goals to work on special projects to
Orientation Boat Party meet new people, have fun and make
Bonfire at Ocean Beach connections.
TGIF Academy Happy Hour
Theme Parties at the Egg Go to http://my.academyart.edu or
Spring Break in Las Vegas email caseclubs@academyart.edu for
Yosemite Weekends more information or to contact club
Movie Nights leaders.
Comedy Nights
Karaoke Nights Community Service/ Clean Team
$1 Spaghetti Western Dinners Culture Club
Free Hot Dog Social Drama Club
Free Ice Cream Social Epidemic Film Club
Free Food for Finals Film Club
Academy MArket Day Hip Hop Club
Looking Good, Feeling Good IDS Auto Club
And more... Illustration Club
Indian Students Assoc. (ISA)
Special Events Iron Monkey Club
Kappa Sigma Fraternity*
Big Bang Student Art Show
Korean Students Association
Academy Graduation Party
Make-up / Special FX Club
Halloween Party
Martial Arts Club
Lily Project
Missing Pixels
And more...
Neo Phi Delta Steppers
Otakus Anonymous Anime Club
CASE Collaborations
Rainbow Artists - GLBTQ
Taiwanese Students Association
Illustration/ Pizza for Pirates
Turntable Artist
Pizzafolio
FASCU Field Trips
New Club Proposals must be
Page One Student Writing Contest
submitted in writing via email and
Epidemic Film Festival
sent to:
Advertising Spring Show
caseclubs@academyart.edu
And more...
J Aleczander with CASE
assistants Chris Culkin &
Julie Johnson.
Office: 655 Sutter
(Basement)
The Egg is located at:
655 1/2 Sutter
415.614.1174
9 // ACADEMIC SERVICES
GALLERIES
FLYER BOARDS
AAU Flyer board map: Find postings for Clubs & Organiza- The Academy of Art University has three non-profit galleries
tions/ Information located in downtown San Francisco. The galleries are dedicated
to exhibiting fine artworks by students, faculty, alumni and
79 New Montgomery internationally renowned artists. Patrons who purchase works
1st floor – Glass case in the lobby. can be proud that they are supporting the creativity of emerging
2nd floor – Glass case next to the graduate department. artists, as 65% of the proceeds of each sale go directly to the
3rd floor – Flyer board right by the registration office. artists and the remaining 35% benefits emerging student artists
4th floor – Flyer board on wall by the elevator. through the Fine Art Student Scholarship Fund.
180 New Montgomery Exhibits in the Academy of Art University gallery spaces rotate
1st floor – Flyer board by the elevator and two glass cases in on a monthly basis, showcasing artworks in all mediums from
the lobby. fine art painting, sculpture, photography and works on paper
2nd floor – Flyer board in the hallway, right by the elevator and to jewelry, graphic design, and fashion. As each academic
inside the ARC office. department strives to produce the best artists and designers
6th floor – Flyer board in the hallway. in their respective fields, the galleries at the Academy of Art
University are committed to exhibiting their most outstanding
60 Federal work and sharing it with the community.
1st floor – Flyer board in front of the elevator.
79 Gallery
466 Townsend 79 New Montgomery @ Mission
1st floor – Flyer board in the hallway and in the student Phone: 415.618.6305
lounge. Hours: Monday – Friday, 9am – 6pm, Saturday 9am – 5pm
2300 Stockton 625 Gallery
2nd floor – Flyer board and Event board. 625 Sutter @ Mason
Phone: 415.618.3700
410 Bush Hours: Monday – Friday, 8am – 5pm, Saturday 10am – 5pm
2nd floor – Event board around the corner of the bathroom.
688 Gallery
540 Powell 688 Sutter @ Taylor
Basement – Flyer board in the student lounge. Phone: 415.346.4549
Hours: Monday – Friday, 9am – 6pm, Saturday 10am – 5pm
740 Taylor
2nd floor – Flyer board in student locker room.
625 Sutter
1st floor – Flyer board located in the hallway. (When you walk
towards the stairs and student lockers, you will find it on your
right side.)
Egg (655 Sutter 1/2)
Glass window.
1849 Washington (Warehouse)
Go to the entrance located on the upper side of Washington
Street. You will see a glass case on your left side when you
walk into the building.
10
ACADEMIC SERVICES//
will enhance the student experience and broaden student access
HOUSING & FOOD SERVICES to local merchants. Giving the students the capability to use
their Knight Kash debit account off campus will provide added
flexibility to the Academy community.
Location: 79 New Montgomery Street, 1st Floor
Office Hours: Monday – Friday 8:30am – 5:30pm Our participating vendors are always expanding!
Phone: 618.6335 To purchase or learn more about Knight Kash, please visit www.
knightkash.com
Director of Housing:
Jennifer Dilley | 415.618.6493
jdilley@academyart.edu
Housing Staff | 415.618.6335 | 415.618.6170
Maintenance | Help Desk | 415.618.6592
Housing Amenities and Benefits: All residence halls and apartment
buildings have a Resident Director and Resident Assistant staffs
assigned for their care as well as Roving Security Patrol Officers
24/7. / Residence Life Offers an environment for a “Living-Learning
Community” experience with customized activities programmed to
promote a sense of belonging. / Research has shown that students
who reside on campus generally earn higher grade point averages
than their non-resident counterparts. / Students share common goals
of high academic and career aspirations. / Become independent:
Residents learn to manage responsibilities, such as time management
and financial budgeting in a friendly and supportive environment.
/ Study and recreation rooms are provided for community use. /
Residence buildings are equipped with Wi-Fi service.
Housing Services: Computer kiosks are available in the common
areas of residence buildings. / Food service is available from the Cafe Dior 180 New Montgomery
Academy Cafeterias. / Common area kitchens are fully functional Cafe Rodin 1055 Pine St
and equipped with utensils, glasses, plates, bowls, pots, pans, and Cesario’s 601 Sutter Street
other basic cooking equipment. / All apartment kitchens have a Cup A Joe Coffeehouse 896 Sutter St
stove and refrigerator only. / Utility costs (electric, water, heat) are Cybelle’s Pizza 1000 Bush st
included in the housing fees. / Basic furnishings are provided: mobile Dolce Gelato 916 Sutter St.
drawer unit, desk or drafting table, bed frame and mattress, chair El Sotano 550 Powell St.
or stool, and desk lamp. / On-site coin-operated laundry facilities Firestone Cafe 1849 Washington
are in every building. / Housekeeping cleans common areas daily Fountain Cafe 50 Post St
and student rooms weekly to maintain cleanliness of all areas of I-House Cafe 860 Sutter St
residence buildings. / Maintenance responds to all building needs Indian Aroma Restaurant 1653 Polk St.
within 24-hours for emergencies and 72-hours for non-emergencies. Irving Pizza 3244 Scott St
/ Many campus activities and events are offered in all residence La Parrilla Grill (Columbus Ave) 279 Columbus Ave
buildings. / Academy bus service is provided to and from most La Parrilla Grill (Polk) 1760 Polk St.
housing buildings. Luna Taqueria 799 Bryant St.
Patisserie Philippe 655 Townsend
Alternative Housing: You may find postings on the school’s bulletin Persimmon 582 Sutter St.
boards located in Student Services, 79 New Montgomery Street, 3rd Piraat Pizza 696 Sutter St.
Floor. You may also check local listings at myacademyart.com or Quizno’s Subs 501 6th St.
www.craigslist.org. Subway (2nd St) 168 2nd Street
Subway (Vanness) 2001 Van Ness Ave. #B
Knight Kash: Subway at 4th & King 700 4th St., # 111
Knight Kash is a stored value meal plan program that can be used just Sushi Rock (Pine St) 614 Pine St.
like cash. It may be used at any campus dining location (Cafes and Sushi Rock (Polk St) 1608 Polk St.
Kiosks) and any participating Knight Kash merchants. Adding points The Toaster Oven 145 2nd street
to your account amy be done at anytime. The Knight Kash program 620 Sutter Street Kiosk 620 Sutter Street
11 // ACADEMIC SERVICES
KART
“Radio for Students by Students”
We are pleased to announce the launch of our new internet radio
station Kart! Get involved as we shape the sound of the station.
We will be featuring the following: Campus Annoucements / Events,
Sports Programing, Student Shows, Special Guest Appearances and
Music by our Students from 7p to 7a each day.
Check Kart out by clicking on our link via www.academyartathletics.
com or visit www.live365.com and type Kart in the seach box.
Kart will come up live either through your itunes or windows player.
Our studio’s are located at 601 Brannan St., Ste 100.
If you would like to become a part of the radio station or have music
you would like to submit for airplay consideration please contact
Jenn Violet Kennedy at jkennedy@academyart.edu We look forward
to hearing you on the RADIO!
12
ACADEMIC SERVICES//
LIBERAL ARTS
About Liberal Arts:
The Liberal Arts curriculum at the Academy of Art University is
truly one-of-a-kind. Each course is designed to present its subject
matter in a way that relates to the interests of art, design, and visual
communications.
The goals of the Liberal Arts Department are to:
* Foster the minds of creative individuals
* Enhance our students’ artistic passions
* Help our students become stronger professionals
* Inspire students to innovate and have a seeking mind
Here are just some of the course topics we offer and how we make
them unique:
Music Appreciation: Fashion and interior designers attend the opera
to observe costuming, set design, and production work.
Ergonomics: Industrial designers study what makes a chair
comfortable.
Creative Writing: An Illustrator may discover a passion for writing
stories for children.
Astronomy: Photographers learn the properties of light on field trips
to observe the night sky.
Art History: Cinematographers discover that Scorsese and Coppola
are fans of Caravaggio.
Semiotics: Graphic designers, filmmakers, and advertisers decode
symbols used in advertising, print media, and film.
Business: Give artists the tools to promote and protect their work
and to start their own businesses from the ground up.
Annual Study Abroad Seminar: Artists of every background find
inspiration in the breathtaking cities of Europe.
Through the Liberal Arts Department, students are given an
opportunity to explore topics that will expand their ability to create.
The Academy of Art University strives to nurture the entire artist,
and the Liberal Arts Department is an integral component in this
process.
13 // ACADEMIC SERVICES
ROM. Sound effects, motion clips, and interactive CDs are also
LIBRARY available.
Special Collections:
The Library Houses Special Collections Including: MFA Projects,
Screenplays, Picture Files, Computer Manuals, Stock Photo
The Academy of Art University offers a one-of-a-kind library that is
Books, Company Annual Reports, Vintage Fashion Magazines,
customized to the needs of artists, designers, and media students.
Auction Catalogs
The library holds an expansive collection of books in every field of
Magazines, Videos, DVD’s, CD-ROM’s, Same Day Check-Out:
art, design, and media, and it also holds a wide variety of films and
The library subscribes to over 300 magazine titles and 13 electronic
visual materials to complement the coursework at the school. The
research databases. Most of these titles are indexed in Wilson Art
library was designed to be an inspiring working environment for
Abstracts or ProQuest. Additional electronic research tools are
artists; students are encouraged to come to the library to work in
available, such as Design and Applied Arts Index, Women’s Wear
groups, talk about assignments, draw, design, and create.
Daily, Worth Global Style Network, Advertiser and Agency Red
Books, and Grove’s Dictionary of Art. Request an online research
Location: 180 New Montgomery Street, 6th Floor
workshop to learn more about these tools.
Hours: Monday – Thursday, 8:00am – 10:00pm
Academy Support:
Friday, 8:00am – 6:00pm
Prepare for class lectures, midterms, and finals with our electronic
Saturday, 12 – 8:00pm, Sunday, 12 – 6pm
study guides. Guides are available for coursework in Art History
1 and 2, History of Industrial Design, History of Illustration, Photo
Library Director
History and Concepts, History of Architecture and Contemporary
Kerri Shaffer-Carter | 415.618.3899
Architecture.
World Wide Web:
Library Assistant Director
Computers with Internet access are available for e-mail, web
Ryan McFadden | 415.618.3840
surfing, or study. Research a topic using Internet search engines,
our magazine indexes and/or the Library’s online catalog.
Library’s Online Catalog
Online Catalog:
library.academyart.edu | 415.618.3847
Find books, magazines, videos and CD-ROMs by searching our
(For general information and book renewals)
Online Catalog. Also view the library’s newest acquisition, special
Book Drop Locations
facilities, events, and workshops at http://library.academyart.
Northpoint Building, 2300 Stockton Street
edu.
Fine Arts Building, 625 Sutter Street
Tours and Workshops:
180 New Montgomery Street, 1st Floor
Library staff gives class tours and offers individual and small group
(For book returns after hours.)
workshops. Request a workshop at least one day in advance.
Borrowing Policies
Books: 14-day loan period, 1 renewal
Overdue fines: 25 cents per day per book
Undergraduates: 5 books max
Graduates: 7 books max Magazines, Videos, DVD’s
The Slide/Video Department:
The Visual Resources Department houses over 100,000 slides in
subject areas that support all Academy departments. Students may
also select from a collection of 3500 videos and DVDs for use at our
viewing stations or in our DVD/Video Theater. Please call the Visual
Resource Department at 415.618.3844 for more information about
our slide and video collection, as well as for the department’s hours
of operation.
Course Reserve:
Required class textbooks and supplemental course readings are
placed on Course Reserve for student use. Students should go to the
circulation desk to request these materials. If you are having trouble
getting copies of high demand library materials, or are having
trouble locating or purchasing a text, ask your instructor to place
such materials on Course Reserve.
CD-ROMS:
The Library holds over 175 CD-RO M titles. A collection of 15,000
copyright-free stock photography images is available on CD-
14
ACADEMIC SERVICES//
Always check the informer calendar for
MY.ACADEMYART.EDU current events and future happenings at
the Academy
Find Student Discussions on various topics:
How to join the student discussions on my.academyart.edu
1. Go to my.academyart.edu
Find a roommate
2. Click on “Student Discussions”
Things to do in San Francisco
3. Click on “Sign-Up Here”
NIght life
4. Fill out form and click on “Register”
Buy/ Sell/ Trade
TIPS: Your email is the key to activating your account after Event calendar
Post topics
registration! Photo uploads done via photobucket. JPEG preferred.
Photo gallery
Up to 1048 kb.
Links to other sites
Need help? Talk about it
Important announcements
Call 415.614.1100 or 415.614.1174 or email case@academyart.edu
Upload your artwork
Pimp your profile with your own pictures by linking up your websites
Network
and networks like myspace, etc.
15 // ACADEMIC SERVICES
DEPARTMENT CONTACTS
ONLINE EDUCATION Vice President of Online Education
Chris Lefferts | 415.618.3500
online.academyart.edu
Director of Online Development
T: 888.431.2787 | F: 415.263.5580
Mark Daugherty | 415.618.3555
online@academyart.edu
Director of Online Production
PURPOSE: Over 5,000 students are earning their degrees online at
Daniel Brenner | 415.618.3508
the Academy of Art University. Online courses are taught by the
same instructors teaching onsite courses, but online classes have
Director of Online Graduate Studies
the flexibility of an online environment. Many students attend classes
Synchronous Services
online in addition to attending classes in San Francisco, allowing
Jason Shaeffer | 415.618.3559
them to accelerate the completion of their degree program or
professional certificate. Thousands of other students from across the
Help Desk | 1.888.431.ARTS (2787)
globe obtain their degrees by taking classes completely online.
(Open 24 hours, Toll Free in U.S. only)
International Tel: +1.415.618.3545
CONVENIENCE: Students may attend classes and interact with their
instructors and fellow students without visiting the Academy campus.
Discussions, lectures and assignments can be reviewed online
whenever and wherever it is convenient, providing the student keeps
pace with the class on a week-by-week basis. Online courses provide
24-hour access from wherever there is an internet connection.
ACADEMIC SUPPORT AND COMMUNITY: The AAU offers various
forms of academic support for online classes through the Online
Educational Support services such as the Online Writing Lab,
Academic Coaching, and Online Language Support. For more
information, please visit http://arc.academyart.edu/online/index.asp
or contact oes@academyart.edu.
Online students receive student IDs that make them eligible for
student discounts, access the Academy library, attend department
Townhall Meetings via online, and all other events at the Academy
of Art. Online student coursework is featured in the annual Spring
Show alongside other Academy students within the discipline.
Information and Schedule Planning: For more information about
online programs at the Academy of Art University, visit http://
online.academyart.edu. The online website provides students with
information about online degree and certificate programs, semester
schedules, system requirements, textbooks and class materials,
instructors and much more. ASK YOUR ADVISOR TO LEARN MORE
ABOUT ONLINE OPPORTUNITIES AND IF THIS IS FOR YOU.
HELP DESK: The Help Desk provides
technical and academic support 24-hours,
7 days a week.
Please contact the Help Desk at:
1.888.431.2787
email at:
online@academyart.edu
16
ACADEMIC SERVICES//
PHONE DIRECTORY
Administrative Departments
Academy Operator 415.274.2200
1.800.544.ARTS (2787)
Academy Resource Center 415.618.3917
Accounts Receivable 415.618.6429
Campus Activities & Special Events 415.614.1174
Career Services 415.618.6565
Financial Aid 415.618.6190
Graduate Admissions 415.618.6326
Housing 415.618.6335
International Admissions 415.274.2208
Library 415.618.3842
Online Education 415.618.3877
Records 415.618.6454
Registration 415.618.6459
Security (Lost/Found) 415.618.3869
Student Advocates 415.618.6497
Student Self-Service 415.618.6500
Student Services 415.618.6508
Transportation 415.618.6370
Undergraduate Admissions 415.274.2219
Academic Departments
Advertising (ADV) 415.618.6100
Animation & Visual Effects (ANM) 415.618.3770
Architecture (ARH) 415.618.3517
Computer Arts/New Media 415.618.3822
Digital Arts/Communication (DIG) 415.618.3845
English as a Second Language (ESL) 415.618.3903
Fine Art/Painting (FA) 415.618.6115
Fine Art/Sculpture (FASCU) 415.618.3636
Foundations (FND) 415.618.3644
Fashion (FSH) 415.618.3826
Graphic Design 415.618.6316
Interior Architecture & Design (IAD) 415.618.3517
Industrial Design (IDS) 415.618.3727
Illustration (ILL) 415.618.3680
Liberal Arts (LA) 415.618.3664
Motion Pictures & Television (MPT) 415.618.6448
Multimedia Communications 415.618.6490
Photography (PH) 415.618.3710
Building Abbreviations
NM = New Montgomery
The Warehouse = 1849 Washington
Northpoint = 2300 Stockton
The Club House = 1071 Pine
The Egg = 655 1/2 Sutter
The Church = 491 Post
The Deck = 79 NM, 3rd Floor
17 // ACADEMIC SERVICES
If you hang on, you could get hurt. Remember that your safety is
more important than your property.
SECURITY • If you think someone is following you, check by crossing the
street — more than once if necessary — to see if the person
follows. If you are still worried, get to the nearest place where
there are other people and call the police/security.
180 New Montgomery St., San Francisco, CA 94105
• If you regularly go jogging or cycling, try to vary your route
Front Desk/SECURITY 415.618.3897
and time. Stick to well-lit roads with pavement. On commons and
79 New Montgomery, San Francisco, CA 94105
parklands, keep to main paths and open spaces where you can
Front Desk/SECURITY 415.618.6487
see and be seen by other people — avoid wooded areas. If you
wear a personal stereo, remember that you can’t hear traffic or
Campus Safety Leadership
somebody approaching from
Our campus safety leaders are here for you. They can be contacted
behind.
as follows:
• Don’t take short cuts through dark alleys, parks, or across waste
ground. Walk facing the
Michael G. Petricca, Director
traffic so a car cannot pull up behind you unnoticed.
Phone: 415-618-3885
• If a car stops and you are threatened, scream and shout. Get
Email: mpetricca@academyart.edu
away as quickly as you can.
Fitzgerald Bridges, Associate Director
This will gain you vital seconds and make it more difficult for the
Email: fbridges@academyart.edu
car’s driver to follow.
If you can, make a mental note of the number and description of
Introduction
the car. Once you are
Everyone in the Academy of Art University community should be
safe, write down any details as soon as possible.
actively involved in our Campus Security Program. All of us working
• Don’t hitchhike or accept rides from strangers.
together will create an environment, which will ensure the safety,
• Cover up expensive-looking jewelry.
security, and well being of all concerned.
If You Have Been Attacked...
Mission
Assaults and rapes are serious crimes, whether committed by a
The Department of Campus Safety is a diversified organization that
stranger or someone you know. If you are someone you know is
provides professional security services to its students, faculty and
attacked:
administrators. The Campus Safety Team is a proactive, service-
oriented agency trained to respond to the needs of the University.
• Call security: we need your help to catch the attacker. You can
The Department is staffed and equipped to deliver personalized
help the security team by:
protection with pride, sensitivity and integrity.
• Taking the name or address of any witness.
• Trying to remember exactly what the attacker looked like.
Policy on Access to Campus Facilities & Residence Halls
• If a car was involved, try to note the color, model, and license
The Department of Campus Safety will secure all buildings according
plate number.
to published building hours on weekdays and on weekends. We
• You do not need to go to the police station to report an assault.
recognize that there will be some need for after hour and weekend
You can be interviewed in your own home if you wish.
access to buildings. After hours, a faculty or staff I.D. is required.
Anyone working late or on weekends should notify the Department
These crimes are dealt with sympathetically, regardless of
of Campus Safety. The department director or staff must monitor
gender. Police stations have specially trained officers who will help
students working in the buildings.
and support you, andmany areas have comfortable victim suites
High-density university facilities are monitored by video-surveillance,
separate from the police station where you can be interviewed
a combination of card-key and hard key and silent-alarm systems.
privately.
University housing facilities have resident life personnel on the
premises at all times. The campus facilities are maintained by
Building Operations and patrolled by Campus Department of
Campus Safety.
Crime Prevention Tips
Following these tips will help you stay safe when you’re out and
about:
• Carry your bag close to you with the clasp facing inwards. Carry
your house keys in your pocket. If someone grabs your bag, let it go.
18
ACADEMIC SERVICES//
SAMTRANS
SHUTTLE SERVICES & Buses serve the Peninsula (exp: Daily City, Burlingame, Stanford
University, Menlo Park).
PUBLIC TRANSPORTATION www.samtrans.com
(See map on page 31)
CalTrain
Serving San Francisco, San Jose, and the communities
TRANSPORTATION is offered to all Academy students, staff, and
in-between.
faculty. Bus stops are located near all Academy buildings. Buses vary
www.Caltrain.com
in size and color so look for the red Academy logo. Your student
identification (I.D. card) is required at all times to board school
Shuttle Stop Locations
buses. This is to insure the safety of students.
2300 Stockton (Northpoint) | at the building’s main entrance
Academy Transportation
79 New Montgomery I 415. 618.6370
79 New Montgomery | on the corner of New Montgomery
Office Hours: Monday-Friday, 8:00am – 5:00pm
& Jessie Street.
transportation@academyart.edu
180 New Montgomery | after 7pm, in front of the building (due to
Schedules are available in building lobbies and online at:
SF Parking Regulations)
www.my.academyart.edu
620/688 Sutter | in front of buildings: 625 Sutter, 740 Taylor, 540
Public Transportation Info:
Powell, 1055 Pine, 655 Sutter and 680 Sutter, 491 Post, 736 Jones,
For schedules, arrival and departure times, bus and train routes for
1153 Bush, and 1080 Bush all board here
all Bay Area transit agencies
www.511.org
701 Chestnut | across the street on Columbus @ Taylor
For more information:
1849 Washington | at the corner of Van Ness and Washington:
1900 Jackson also boards here
MUNI
Serving San Francisco with Buses, streetcars, and historic trolleys
1916 Octavia | at the building’s main entrance
and Cable Cars. Please be aware that because of traffic condition
with in the City schedule times are only estimates. It is common for
2209 Van Ness | at the buildings main entrance
buses to be 10 or more minutes late.
MUNI passes are available at Walgreen’s on the corner of Powell and
60 Federal | At the corner of 2nd and Federal, on the same side
Sutter as well as at the Cable Car booth at Powell and Market Street.
of the street as Federal, but not directly in front of the building
Various types of passes are available at various prices depending
on your needs.
466 Townsend | at the building’s main entrance
www.sfmta.com
B.A.R.T.
Trains serve San Francisco, the East Bay, and San Francisco
International Airport (exp: Oakland, Richmond, Concord, Daily City,
Dublin, SFO). Fares depend on your destination.
www.bart.gov
Golden Gate Transit
Buses and ferries serve San Francisco, Marin, and Sonoma Counties
(exp: San Rafael, Novato, Santa Rosa). Fares depend on your
destination.
www.goldengatetransit.org
A.C. Transit
Buses serve the East Bay (exp: Oakland, Alameda, Richmond,
Fremont). Fairs depend on your destination.
www.actransit.org
19 // ACADEMIC SERVICES
STUDENT INTERNSHIPS STUDENT REPRESENTATIVES
Seniors with a 3.0 GPA are eligible for internships. However, we A Student Representative is a student volunteer appointed by the
make exceptions to high-level juniors with a GPA that is close to 3.0 Department Director to act as a representative for the students
if they have approval from the director. Freshmen and sophomores in the department. The Student Representative body plays
are ineligible for the program. They may work anywhere they want, an important role in the University, improving communication
but they will not receive internship credits for it. between the administration and the students. As a group,
Student Representatives work together with key members of the
The very word “internship” means a vast variety of things to Academy administration to improve the school as a whole.
different groups. The “Internship for Credit” program is managed Location: 79 New Montgomery Street, 4th Floor (Education
by Student Services. All of the written information and handouts Office) 415.618.6477 | srowley@academyart.edu
about this program can be found in the Student Services office at Students who have immediate department concerns should first
79NM. Different types of internships are posted by employers on the contact their Department Director or Department Administrator.
online job board where each outlines its specific requirements (paid, If the problem is unresolved, then the student should contact the
unpaid, for credit, etc.). There are numerous ways of acquiring an appropriate Student Representative.
internship for credit, as well as a number of AAU staff that need to MFA/BFA STUDENT REPRESENTATIVES
be involved in the process. Student Services staff must ensure that Responsibilities & Duties: Act as a liaison between fellow students,
the internship fits into the student’s curriculum, while the Directors their Department Director, and Academy administration/ Check
must oversee the actual process and grading. For more information, voicemail and e-mail accounts for messages/ Attend scheduled
contact Student Services at (415) 618-6508. Student Representative meetings or send a substitute designated
by the department for any meetings they are unable to attend
keep the department director and Academy administration
posted on any issues that may arise between scheduled Student
Representative meetings.
EMAIL STUDENT REPS DIRECTLY
GRADUATE MFA Student Representatives
Advertising | ext. 6047 | mfa.adv.rep@art.edu
Animation | ext. 6042 | mfa.anm.rep@art.edu
Architecture | ext. 6048 | mfa.arh.rep@art.edu
CANM | ext. 6037 | mfa.newmedia.rep@art.edu
FA // Painting & Printmaking | ext. 6038 | mfa.fa.rep@art.edu
FA//Sculpture | ext. 6049 | mfa.sculpture.rep@academy.art
Fashion | ext. 6039 | mfa.fsh.rep@art.edu
Graphic Design | ext. 6040 | mfa.gr.rep@art.edu
Illustration | ext. 6041 | mfa.ill.rep@art.edu
Industrial Design | ext. 6043 | mfa.ids.rep@art.edu
IAD | ext. 6044 | mfa.iad.rep@art.edu
MPT | ext. 6045 | mfa.mpt.rep@art.edu
Photography | ext. 6046 | mfa.ph.rep@art.edu
UNDERGRADUATE BFA Student Representatives:
Advertising | ext. 6029 | bfa.adv.rep@art.edu
Animation | ext. 6030| bfa.anm.rep@art.edu
CANM | ext. 6035 | bfa.newmedia.rep@art.edu
Fine Art // Painting | ext. 6023 | bfa.fa.rep@art.edu
Fine Art // Sculpture | ext. 6028 | bfa.fascu.rep@art.edu
Fashion | ext. 6031 | bfa.fsh.rep@art.edu
Graphic Design | ext. 6021 | bfa.gr.rep@art.edu
Illustration | ext. 6036 | bfa.ill.rep@art.edu
Industrial Design | ext. 6022 | bfa.ids.rep@art.edu
IAD | ext. 6024 | bfa.iad.rep@art.edu
MPT | ext. 6032 | bfa.mpt.rep@art.edu
Photography | ext. 6025 | bfa.ph.rep@art.edu
20
ACADEMIC SERVICES//
BFA MFA
Photography Photography
SEAN POSEY ASENET MARTINEZ
Animation Computer Arts
Advertising Fashion Animation Animation
Advertising Architecture
Visual Effects New Media Design Visual Effects Visual Effects
LOU MOULAYESS
DANIEL BREWER CHRISTI PIER DIANA LEGORETTA NICHOLAS ROGERS BLAKE LYONS JUSTIN HANAN
MEGAN TRIPLITT
Graphic Design
Fashion Fine Art Fine Art Fashion Fashion Fine Art
Computer Arts
Painting
New Media
Merchandising & Printmaking Sculpture YUJU CHEN
JOSH SOUTH MAYU KAIDA ROSS BOWNS
STACIE FUNSTON JEREMY EATON ZACHARY TAYLOR
ROBERTS ARGENZIO
Industrial Design
Illusration
Fine Art Sculpture Graphic Design
Industrial Industrial
Graphic Illusration DEVON MING
LINDSEY EISENTRAUT ELIZABETH VEREKER LINDSEY MANWELL
Design Design
Design LING WANG
MONICA TATSUMI SUNDEEP JASWAL
ARIEL OGDEN ALLEN SONG
IAD MPT
Illustration 2D IAD MPT JEANETTE ESTEVES
MPT RASHEDA KNIGHT
WILLIAM WHITNEY JORY NADIA LIGGINS MEREDITH
RYAN LANG KITCHENS
Disclaimer: Student Reps are selected by Academic Department directors, please check with your administrative assistant for
current contact information. Please note that Reps picutred here are from Spring 2008.
21 // ACADEMIC SERVICES
STUDENT GURU Jon Dalton’s Top 10
Foundations instructor and Academy Alumni:
Judith Toerge, MFA Fashion instructor:
1. What motivates you to teach? The students. I thrive on their
energy and curiosity.
1. What motivates you to teach? To be honest I guess I would have to say, I
2. In your opinion, what are the differences between onsite love sharing my passion for my career in the art world. I love talking about
and online classes? Is there anything a new student should art. I love the camaraderie between myself and my students as well as the
specifically know? The level of involvement by the students other faculty. We have a lot of fun and get a lot of learning done at the
and the anonymity that is afforded them online. Because so same time.
many of my students are international they may feel inhibited
to speak in class whereas online they are required to “speak” 2. What are the differences between the onsite and online classes you
and they do so and I love to hear their voices. The internal teach? Onsite I am more devoted to motivational speeches, giving live
discipline is different as well. While students become much demonstrations and having group critiques. Online my time is more of a
more engaged with each other online they do need to be one-on-one with the students; there are no motivational speeches or giving
self-motivated to take a class on line. Each student needs live demonstrations. Online can be a very intimate way of learning. The more
to really know what motivates them and if online is right for the students ask questions, post work and join in discussions the more I
them or not. have to interact as an instructor. They both have their advantages. New
students should specifically know that online education is a place for the
3. In your mind, what is one example of a model student? I self-motivated.
don’t think there is one example of a model student. Each
student has attributes and characteristics of model students 3. What is one example of a model student? One who follows instructions to
but as individuals it is how each of these characteristics the letter, who shows up to class on time, turns in all assignments on time,
manifest in their personality. Different attributes include but asks a lot questions, applies suggestions form me and other students to
are not limited to drive, energy and desire to learn. Each work and has a positive attitude no matter their skill level. Above all: never
student has the potential to be their own model student and misses class. Skill level has little or nothing do with a model student. People
should strive to achieve their best. can learn a skill, that’s not a problem.
4. What is your next project? Integrating international 4. What is an example of a failing student? One, who can’t quite follow
curriculum into my classes, specifically, researching Taiwan instructions, has a problem with authority, is defensive during critiques,
and their business culture and integrating it into my classes. and always has an excuse for poor performance. One who shows up late
to class frequently, turns in assignments late, never asks questions, never
5. While in school, what motivated you as a student? I applies suggestions from me and other students to work and has a negative
really loved learning. If I could have stayed in school for my attitude toward me, or the subject taught. Above all: misses a lot of class
life I would have been happy as a clam. I loved exploring sessions. Skill level has very little or nothing do with a failing student. People
connections between seemingly disparate variables and then can’t learn skills if they don’t try. Students fail themselves teachers don’t
connecting those dots.
5. Advice to new students? Be ready do a lot of work. On average
6. Could you give any advice to a student on balancing their students spend considerable more time on assignments than they expect.
academic and social life? You are in San Francisco which is a Be organized. Never miss a class. Never be late to a class. Never miss an
unique and great place. Explore both your academic and your assignment. Be dedicated to your work. Your instructors cannot teach you
cultural milieus but keep each in their proper perspective. how to be dedicated to your work.
7. What do you think pushes you on the path to enlightenment 6. What is your next project? Currently I am finishing up illustrations for
and achievement? My son. the 10th addition of a book for a publisher. I always have freelance stuff to
do. When I get some time I would like to do some painting for myself or
8. Who would you say is your favorite artist? Hunderwasser. maybe work on self-publishing a children’s book. I’m getting a bit worn out
working for clients and would like to do something on my own be it fine art
or illustration.
7. While in school, what motivated you as a student? My instructors.
Faculty Development
I worshiped my instructors and treated them with all the respect I could
muster. My instructors where very enthusiastic for the subjects taught
The Faculty Development department at the Academy is here to help
our faculty of industry professionals provide you with a great education. during my time at school. They where happy to see me every week and
Faculty Development’s mission is to foster effective and informed always ready to lend a hand and very encouraging, they really cared if their
teaching practices that promote creativity and student learning.
students did well.
In-Class Faculty Support: In an effort to facilitate the growth of
professional art and design educators, faculty developers visit classes
8. Advice to students on balancing their academic and social life? Academic
and provide instructors with supportive, non-evaluative feedback based
needs to come first. At the same time people need to relax and have a little
on the visit. In-class faculty support is provided to new instructors, to
veteran instructors who can mentor new faculty in their curriculum area, fun on a regular basis. It’s not a bad idea to do both at the same time. It’s a
or at any instructor’s request. good idea to do your homework with fellow students, far more enjoyable.
Pre-Semester Conferences & Department-Specific Workshops: A
Time flies when your having fun. I would try and combine my academic and
full-day, pre-semester conference is a regular part of the professional
social life to stay focused and have fun at the same time. I would try and see
development program offered to all faculty members, whether they are
as many gallery shows as possible and take some fellow students along.
teaching for the first time or have been long-standing active members
of the Academy community. Sessions address topics to enhance
and improve instruction, provide an opportunity for faculty to share 9. What do you think pushes you on the path to enlightenment and
teaching ideas, and introduce local vendors, art suppliers & publishers achievement? My love for art. It’s as simple as that. Art is like my religion.
who provide information about their products and services to support
teaching & learning.
10. Who would you say is your favorite artist? This changes every week.
For more information visit the faculty website at http://faculty.
Right now I’m going to go with Hayao Miyazaki.
academyart.edu or call (415)618-3855.
22
ACADEMIC SERVICES//
one’s own the ideas, words, or writings of another.)
2. Forgery, alteration, or misuse of University documents, records,
STUDENT RESPONSIBILITIES or identification or knowingly furnishing false information to the
University or any University employee.
3. Forgery or identity theft including but not limited to alteration
or illegal usage of University documents, school records, and/or
entrance applications.
GUIDELINES: The Student Code of Conduct is applicable to all
4. Misrepresenting or falsely using student identification including
students, undergraduate and graduate, taking coursework at the
misuse of Photo ID cards or posing as another individual.
Academy of Art University (AAU). The purpose of the Student Code
5. Posing as an agent of the University.
of Conduct is to provide guidelines for appropriate student behavior
6. Auditing classes or attending without full payment.
essential to the ACADEMY OF ART UNIVERSITY community and its
7. Conduct reflecting discredit on the professional ethical
educational mission.
standards of the University.
8. Harassment of any kind including, but not limited to, threats
The Academy of Art University expects students to display honesty,
and sexual harassment.
integrity, and professionalism in every aspect of their behavior and
9. Physical abuse on or off campus property of the person or
work at the University. The University expects students to be mindful
property of any member of the campus community.
of their audience as they innovate through their art. Students are
10. Possession or usage of fireworks, explosives, dangerous
expected to respect themselves, other members of the University
chemicals or deadly weapons on University property or at a
community, and the Institution itself.
University function.
11. Abusive behavior including the use of profanity directed toward
Students are expected to comply with all laws and rules set forth in
University staff, faculty, students, guests or visitors.
the Student Code of Conduct. Students are expected to refrain from
12. Throwing objects toward or at University employees, students
conduct that injures persons or property, impedes in any way the
or visitors.
orderly operations of the University, including classroom instruction,
13. Obscene, lewd, or indecent behavior on campus or at a
or otherwise prevents the work of its faculty, staff or students.
University sponsored function.
Conduct that is unbecoming of an Academy of Art University student
14. Hazing or false imprisonment.
and is in violation of the Code of Conduct will result in disciplinary
15. Possessing, distributing, manufacturing, or using illegal drugs
action, up to and including summary dismissal from the University.
or misusing legal pharmaceutical drugs on University property or
at University sponsored student events.
16. Possessing, distributing, manufacturing, or using alcohol on
University property or at University sponsored student events
(except as expressly permitted by law and officially approved in
advance by the University Executive Office).
17. Defacement, vandalism, tagging or using graffiti on University
buildings or property.
18. Engaging in arson, blocking emergency exits, or falsely
activating the fire alarm system.
19. Breaking into or unauthorized use of any campus facility or
building.
20. Theft of University property, or assisting in storing or
knowingly using stolen University property, as well as the
non-return of borrowed (checked-out) ACADEMY OF ART
UNIVERSITY equipment.
21. Misuse of the University’s computer system including hacking
into University computer records, or knowingly sending computer
bugs or viruses electronically.
PROHIBITED CONDUCT: Conduct that threatens the safety or security
22. Falsely using parking spaces designated for persons who are
of the campus community, or substantially disrupts the functions or
disabled.
operation of the University is within the jurisdiction of this Student
23. Destruction of University property, including library
Code of Conduct regardless of whether the conduct occurs on or
vandalism.
off campus.
24. Obstruction of University buildings, building entrances, school
vehicles.
Unacceptable conduct includes but is not limited to the following:
25. Disruption of the campus educational process, administrative
1. Cheating or plagiarism in connection with an academic program
process, or other campus sponsored event.
at the University, see Academy Honesty Policy. (Plagiarism may be
26. Refusal to follow instructions given by University personnel
defined as “literary theft;” i.e., the presentation and passing off as
23 // ACADEMIC SERVICES
that results or may result in bodily harm to oneself, other students,
The Academy addresses violations of this academic honesty
faculty or staff; including but not limited to emergency evacuation
policy on an individual basis. Academic honesty violations may
and requests to disassemble and vacate premises.
be grounds for suspension or dismissal.
27. Violation of any published ACADEMY OF ART UNIVERSITY rules
and regulations now or later in effect.
PLAGIARISM: All art and design work, and all written work, must
Definitions and Description of Key Terms be the original work of the student. Any quotations, paraphrases,
– “University,” “Campus,” and “AAU” mean Academy of Art or direct appropriation of imagery or ideas from source material
University. must be properly cited according to university, departmental,
– “Threat” means intent to do harm either verbally or physically, and/or instructor policy.
actual or implied
– “Defacing,” means to disfigure or mar. Any student who plagiarizes will receive a grade of “F” for that
– “Weapon” means firearms, including guns of any kind, firing or assignment, with no opportunity to do the assignment again. All
non-firing; knives, including switchblades, razors and daggers; brass plagiarism offenses will be reported to the Department Director
knuckles; metal pipes or clubs of any kind. In addition, any item used and to the Education Office. Plagiarism is a violation of the
in a threatening manner. Academy’s Academic Honesty Policy and may be grounds for
– “Obstruction” means to block, pile debris, close off or cause suspension or dismissal from the Academy. This policy constitutes
hazard. an official warning to each student.
– “School Vehicle” means any ACADEMY OF ART UNIVERSITY bus,
van, car, or courier.
– “Dangerous Chemicals” include acids, gasoline, and any other
flammable materials not issued by or sanctioned by the University
for classroom instruction and course assignments.
– “Drugs” include non-prescription medication, street narcotics,
marijuana and inhalants.
– “Obscene or lewd behavior” includes public sex acts, prostitution
or sexual solicitation, defecation, urination, personal bodily exposure,
and nudity unless sanctioned by the ACADEMY OF ART UNIVERSITY
in a classroom setting for model purposes.
– “University Property” or “Campus Facility” means any University
owned or leased vehicles, building, and building contents including
plumbing, office equipment, computers, software, electronics,
furniture, instructional equipment as well as artwork of current
students, faculty and alumni.
– “Harassment” includes, but is not limited to written, verbal,
psychological or physical abuse, sexual suggestions or acts, or false
accusations.
– “Hazing” is to initiate or discipline fellow students by forcing
ridiculous, humiliating, or painful acts.
– “Profanity” refers to derogatory gestures or words specifically
directed towards students, staff, faculty, guests or visitors.
ACADEMIC HONESTY: The Academy community, in order to fulfill
its purposes, must maintain high standards of academic honesty
and model clear standards of professional behavior for its students.
All members of the Academy community are expected to exhibit
honesty in their academic work. The principle of academic honesty
is understood to include the writing of papers, reports, quizzes,
and examinations, as well as the creation of art and design work.
Students are expected to participate fully in their academic
studies by contributing their own ideas and understanding to each
assignment. All material submitted for credit must be original work
created for a specific assignment. Students may not resubmit work
created for previous or concurrent courses taken at the Academy or
any other institution unless permission is given by the instructor or
department.
24
ACADEMIC SERVICES//
during a written exam or for a written report unless authorized by Committee may conduct investigation of and intervention in a
the instructor, or accepting or giving aid to another for an individual disciplinary case. These bodies may elicit the guidance and
studio project unless authorized by the instructor. This includes support of anyone they deem necessary to understand the scope
representing another person’s work, as one’s own, or buying or of the alleged violation and/or to explore appropriate responses
selling written or visual work to be turned in for a class. to said violation.
Cheating also includes dependence on sources other than those Student behavior found to be in violation of any published
specifically authorized by the instructor; possession of tests or ACADEMY OF ART UNIVERSITY policy, rule, or regulation,
other materials before such materials have been distributed by the including the Student Code of Conduct, will result in disciplinary
instructor, unless prior permission is granted; failing to abide by the action, up to and including summary dismissal from the
instructions of the instructor with respect to test-taking procedures; University. Disciplinary sanctions can be imposed on applicants,
influencing or attempting to influence any University official, faculty enrolled students, students between academic terms, graduates
member or employee responsible for processing grades, evaluating awaiting degrees, and students who withdraw from school while
students or for maintaining academic records through the use of a disciplinary matter is pending.
bribery, threats, or any other means of coercion in order to affect
a student’s grade or evaluation; alteration or misuse of University PROCESS: Alleged violations of the Student Code of Conduct
documents pertaining to academic records. may be reported to the student’s Department by an instructor,
staff, security, or a fellow student and this incident/behavior will
INTERPRETATIONS OF REGULATIONS: Disciplinary regulations at be officially documented. If the matter in question constitutes
the Academy of Art University are set forth in writing in order to a potential violation of the Code of Conduct the student will
give students general notice of prohibited conduct. The regulations be asked to meet with the Department Director for a Conduct
should be read broadly and are not designed to define misconduct Meeting. The Department Director will conduct an investigation
in exhaustive terms. and determine the appropriate action to be taken. After meeting
with the Department Director the student may be found not
responsible for the incident/behavior in question, Informal Action
FOCUS OF THE PROCEEDINGS: The focus of any inquiry relating
may be taken, Formal Action may be taken, or the student may
to an alleged Code violation shall be to determine if an individual
be referred to the Student Conduct Committee.
is responsible or not responsible for violating the disciplinary
regulations. Formal rules of evidence shall not be applicable, nor
If referred to the Student Conduct Committee (SCC), the student
shall deviations from prescribed procedures necessarily invalidate a
may be asked to attend an SCC Hearing and to provide any
decision or proceeding.
supporting evidence they have available. After an investigation
of the alleged incident/behavior, the SCC will determine the
VIOLATIONS OF LAW AND DISCIPLINARY REGULATIONS: Students
appropriate action to be taken. The student may be found not
may be accountable to both criminal and civil authorities and to the
responsible for the incident/behavior in question or Formal
ACADEMY OF ART UNIVERSITY for acts that constitute violations
Action may be taken.
of the law and of this Code. Disciplinary action at the ACADEMY OF
ART UNIVERSITY will normally proceed despite any pending criminal
proceedings and will not be subject to challenge on the grounds that SANCTIONS: During the disciplinary process, every attempt
criminal charges involving the same incident have been dismissed will be made to foster student learning through a system of
or reduced. appropriate and escalating consequences. Student may be
subject to the following sanctions and penalties as part of the
University disciplinary process:
– Warning: Written notice to a student that continued or repeated
violations of specified school policies or campus regulations may
be cause for further disciplinary action. A permanent record of
the violation(s) will be retained in the student’s file.
– Educational & Developmental: You may be assigned an
educational task, community service, or may be referred to an
internal or external organization for classes and/or support.
– Suspension: Termination of student status for a specified period
of time, including an academic term or terms with reinstatement
subject to specified conditions; further violations of school
policies of violation of suspension may be cause for further
disciplinary action, normally in the form of dismissal.
UNIVERSITY DISCIPLINARY PROCEDURE
– Dismissal: Termination of student status at the University.
GUIDELINES: Department Directors, and/or the Student Conduct
– Restitution: Reimbursement for damage to or misappropriation
Committee and/or the ACADEMY OF ART UNIVERSITY Grievance
26
ACADEMIC SERVICES//
Learn to think critically about your work and the work of your
peers. Be respectful while being honest, and the critiquing process
SURVIVOR becomes so much easier for both artist and audience.
ABSENCES: Going to class everyday is like having a full time job.
REAL TIPS FOR THE REAL WORLD If you miss work often, you are going to get fired. Check in with
your instructors every day and always let them know if you are
going to be late or miss a class.
Read below to find the short cuts to success. Below are some articles
Communicate: Wag the tail. Shoot the breeze. Just TALK about it.
of Advice from Academy students who have already ‘been there and
Mind reading is not an art we practice here. If you have a question,
done that’ to help start you off on the right path, or remind you
ask! The administration is here to help you. Most problems can be
where you need to go...
resolved easily if we know about them.
Making the grade is easy when you have the right tools to work
Be thrilled to be here! Your attitude shapes the world around
with.
you and creates the environment you live in. To make our world
a better place- show some respect, dignity and love toward your
When you’re at a school like the Academy of Art University, the
fellow students, staff and instructors and yourself.
greatest resource is the students. Meet as many people as possible,
and move in circles outside of your major. Good ideas become great
Do not miss out. New Student Orientation and the Departmental
ideas when you share them and work together on them. Own it
Fair is a great time to learn more about the people whom you are
through collaboration.
going to school with, as well as the faculty.
Make an appointment to see your advisor and get detailed academic
CALL: To reach someone at the Academy call1.800.544.ARTS, or
information about classes, register, and take placement tests to waive
the main local line, 415.274.2200 and ask the Academy Operator
Foundations courses. You can also do some of these over the phone
to direct you to any department or person in our database. There
and online, but why not get acquainted with the city. One day in San
is also a list of department phone numbers printed in this guide.
Francisco can prepare you for the upcoming semester.
If you need to take an extra semester or two to finish at the
Registration Information: Location: 3rd Floor, 79 NM; 415.274.2219.
Academy, remember that Al Capone spent five years in prison in
New Domestic Students: 415.274.2219. New International Students:
Alcatraz, and he never got to go to boat parties, bowling nights,
415.274.2208. Continuing Students: 415.274.2219.
or trips to Yosemite.
Every semester opens with your course syllabus being handed out
In CASE We Trust. (Campus Activities & Special Events 655 Sutter
to you by your instructor. Read this to know what is expected of you
St., 415.614.1174) Seek out Clubs & Organizations or form one for
and to see the reading material you’ll need for the course.
you and your fellow students. Call, drop in, or look at posted flyers
for information on chances for trips, parties, free fun and food.
If there are some changes in the curriculum, it’s because the Academy
Visit CASE online at case.academyart.edu.
is constantly adapting to the trends in the art world. Student advisors
should be able to help you with equivalent (or better) classes.
Health Alert: Because the Academy of Art University does not
have its own healthcare center, we encourage you to use the
If you want to change your classes, there are Add/Drop forms at
facilities recommended by your health insurance provider.
Student Services (79 NM, 3rd Floor). An Admissions Representative
or Student Services Advisor must sign them
To find out about clinics and services in the area, contact the
Academy Resource Center in 180NM at (415) 618-3917. For
Don’t audit a class just to see if you like it. It is against Academy
emergency care in San Francisco, here are some of the major
Policy to audit any classes and doing so grants the school grounds
hospitals in the area:
for your dismissal.
27 // ACADEMIC SERVICES
• St. Francis Memorial Hospital, 900 Hyde St. (Emergency entrance If you have fire extinguishers and are trained to use them, put out
on Bush St. between Leavenworth & Hyde Streets) small fires immediately.
• California Pacific Medical Center, 2333 Buchanan St. (Between Clay Turn off the gas only if you smell gas.
& Washington Streets) Check your phones to be sure they have not shaken off the hook
• San Francisco General Hospital, 1001 Potrero Ave. (at 22nd St.) and are tying up a line.
Inspect your home for damage.
For more information, go to 72hours.org so that you can be prepared
in the event of the unexpected. Go to alertsf.org to get email and text If you are trapped in debris: Move as little as possible so that
alerts in case of earthquakes, storms, and tsunamis. you don’t kick up dust. Cover your nose and mouth with a
handkerchief or clothing. Tap on a pipe or wall so that rescuers
Earthquake Safety can hear where you are. Use a whistle if one is available. Shout
If you are indoors when shaking starts: only as a last resort.
“DROP, COVER, AND HOLD ON.” If you are not near a strong table or
desk, drop to the floor against an interior wall and cover your head Help! If you have a problem, speak directly to your instructor,
and neck with your arms. department director or administrator, then email your Student
Avoid windows, hanging objects, mirrors, tall furniture, large Rep on any unresolved issue (see Student Services section). We
appliances and cabinets filled with heavy objects. also like to hear the good stuff. Let us know you’re doing well,
Do not try to run out of the structure during strong shaking. winning awards, and getting into shows. What’s wrong is easier to
If you are downtown, it is safer to remain inside a building after fix if you tell the Administration before there is a larger problem.
an earthquake unless there is a fire or gas leak. There are no open
areas in downtown San Francisco far enough from glass or other FYI = For Your Information – things you should know
falling debris to be considered safe refuge sites. Glass from high- Change is a permanent part of life. So check my.academyart.
rise buildings does not always fall straight down; it can catch a wind edu and your student e-mail to avoid costly or embarrassing
current and travel great distances. surprises.
If you are in bed, stay there and cover your head with a pillow.
Do not use elevators. If you use a wheelchair, lock the wheels and Aside from medical insurance, it would be wise to get a California
cover your head. State ID (www.dmv.ca.gov), an American checking account, and
a social security number (www.ssa.gov). You will understand
If you are outdoors when shaking starts: Move to a clear area if you why when you start to pay for utilities and that cable/internet
can safely walk. Avoid power lines, buildings and trees. If you’re hookup.
driving, pull to the side of the road and stop. Avoid stopping under
overhead hazards. If you are on the beach, move to higher ground. Another reason to have a current State ID is that you CANNOT get
An earthquake can cause a tsunami. into any bar or club in the city without it. EVERYONE is carded
Once the earthquake shaking stops: here, regardless of age. ALWAYS have your Academy student ID
Check the people around you for injuries; provide first aid. Do not and State ID/ proof of age with you at all times.
move seriously injured persons unless they are in immediate danger.
Check around you for dangerous conditions, such as fires, downed The Academy (through CASE) has some very wallet-friendly
power lines and structure damage. events that will give you a good outlet for having fun. Check
My.academyart.edu and keep an eye out and an ear open for
flyers announcing trips, parties, and other happenings.
“The coldest winter I ever spent was a summer in San Francisco”
(Mark Twain) is the most overused quote in city tours and
orientations, which isn’t surprising since it’s SO TRUE! Get a
windbreaker, a scarf, and a friend who lives in the Mission > (where
it’s warm and sunny on days that it’s freezing everywhere else).
GETTING AROUND: Transportation, MUNI, BART etc.
This guide has a campus map (Page 31) that shows you all the
building locations the resources that you can find in them. It’s
your school! Use every inch of it!
The entire city of San Francisco is only 7 x 7 miles, or 49 square
miles, thus making it very walkable, and where you can’t walk,
you can easily ride the MUNI system, BART, and the Academy
Shuttles. There’s no reason not to be able to get around the
28
ACADEMIC SERVICES//
city, at least to all your school buildings. Look at maps, talk to MUNI
drivers, go to 511.org, and visit my.academyart.edu to get school Security = Safety first… at all times (Page 17)
shuttle routes and schedules. (See page ????for more info)
Always wear your Academy ID when entering and RE-entering
Tips for time management: If you’re 5 minutes early for the bus, any Academy building to speed up security. Also you will need
you’re 5 minutes early. But if you’re 1 minute late for the same bus, your ID to ride the courtesy shuttles and check out equipment
you’re can be late for class by 15 minutes. Try to be on time! Give and library books. Why not keep it with you at all times? You can
yourself about an hour every day for the first week to figure out get student discounts in places like restaurants, museums, and
where all your classes are going to be. Get excited about school and supply stores all over the city.
channel it into starting the semester on fire!
Students with personal departmental concerns should contact
Manage your time from the very beginning. Make a plan, show up for their Department Director or Department Assistant. If the issue is
classes, work hard, and play hard, graduate. unresolved, the student must follow student grievance procedures
as listed in the course catalog.
Supplies
Utrecht Art Supplies (149 NM St., 415.777.6920) has complete art Things to do in SF:
supplies for all Academy classes. You can find a shopping list there Visit the following websites to see current listings of events in
of materials according to your course. Though some teachers may the Bay Area: sfstation.com, yelp.com, sfgate.com
require more or less than what’s listed, it’s better to come prepared.
Some courses have mandatory fees, which cover supply kits that will
be given to you.
SYLLABUS ONLINE
Alexander Book Store (50 Second St., 415.495.2992) has all required
reading for Academy courses, available at student prices. All students will have access to Online Resources for their OnCampus
classes Friday, August 29, 2008.
$ = Your money, finances, career, and jobs Student Instructions:
Financial Aid, scholarships, lockers… 1. Go to http://live4.academyart.edu/olresources/ to view an online
Search Online Job Listings via the AAU website- See Career Services student orientation for Online Resources
section for more information. Also check out caljobs.ca.gov, monster. 2. To login, go to http://online.academyart.edu/ (no www needed)
com, and craigslist. 3. Click the Login link then click the Login Here for OnCampus students
ONLY link on the login page
Accounts Receivable is on the 3rd floor of 79 NM; open Monday thru 4. Type in username and password (You will need to use your Student
Friday, 8:30 am-5:30 pm. Ask about installment plans, automatic Self-Service username and password)
payment systems, and about getting $20 off when you pay your full 5. After logging in, you will see the homepage for the Online Learning
tuition at once. System. There will be a section on the page titled “My Classes”
with a sub-section titled “OnCampus Classes.” You will see a link to
Always pay your rent on time. The law allows you ‘till the 5th of your class(es) under the OnCampus Classes section (Designated
every month to pay your landlord/housing company (but read your Departments Only). Contact the Online Help Desk if you do not see the
contract carefully, some contracts vary). San Francisco has the link to your class(es) (Designated Departments Only).
biggest number of homeless inhabitants per capita of any major city 6. After clicking the class link, you will see the class syllabus. You will
in the United States, so don’t be a statistic! also have the option to navigate to the following Class Resources:
Course Outline - 15 module/week breakdown for the class
Provide Career Services with your portfolio website URL address and Downloads - categorized list of files for downloading
we will link it to our site for employer review and potential direct hire Links - categorized list of accessible websites
(seniors and alumni only). Schedule an appointment for an individual Class Profile - list of all students in a class section with links to student/
advisement on job opportunities and search strategies, including instructor profiles
resume and cover letter writing, grant opportunities, business 7. Remember always to log out of the Online Learning System for
planning, contractual issues, and much more at Career Services, security reasons.
located on the 2nd Floor of 79NM. Online Help Desk and Contact Information
The Online Help Desk is open 24 hours a day, 7 days a week for
Lockers: ($10- Summer, $15- Spring/ Fall, $25 Whole year) Payment students who need assistance with the Online Learning System. NOTE:
is made at Accounts Receivable after which you go to the Office of When contacting the Online Help Desk, please indicate that you are an
the Registrar to get your locker number and combination. Sounds on-campus student and have your ID number ready.
like fun? You must empty your locker at the end of each semester. Phone, U.S. only (toll-free): 1-888-431-2787 (ARTS)
you mat renew your locker for following semesters as long as you Phone, International: +1-415-618-3545
are registered. Email: online@academyart.edu
29 // ACADEMIC SERVICES
BUILDINGS
79 New Montgomery 180 New Montgomery
79 New Montgomery: Accounting, Admissions, Alumni Services,
Career Services, Curriculum, Executive Offices, Financial Aid,
Graduate School, Graduate Studies Office, Graphic Design,
Housing, International Student Office, Motion Pictures &
Television/Acting, Prospective Student Services, Publication
Design Office, Registration, Student Lounge, Student Records,
Student ID Distribution, Student Services, Student Studios, The
Deck, Transportation, Bus Stop (Hub)
180 New Montgomery: Academy Resource Center (AR C),
540 Powell 466 Townsend Animation & Visual Effects, Audio-Visual Issue Room, Campus
Activities (CASE), Computer Arts/ New Media, Fashion,
Library, Security, Student Lounges, Study Hall, Writing Lab,
Café Dior, Bus Stop (Eve.)
540 Powell: 2D Animation, Bradley Hall, Illustration, Utrecht Art
Store
466 Townsend: Bus Stop, Foundations, Motion Pictures &
Television/Acting, Student Activity Room, Student Lounge,
Utrecht Art Store
491 Post: “The Church”, Liberal Arts, Morgan Auditorium, Bus
491 Post 701 Chestnut Stop
701 Chestnut: Graduate Studios, Painting/Illustration MFABus
Stop
1849 Washington: “The Warehouse” Utrecht Art Store, Industrial
Design, Photography Studio, Student Lounge, Firestone Café,
Bus Stop
410 Bush: Sculpture, Student gallery, Student studios, Bus
Stop
620 Sutter Dormitory: “Clara Gil Stephens“ It is the home of the
410 Bush 625 Sutter
Academy’s fitness gym and indoor swimming pool, equipped
with locker rooms. The building is co-ed and is within walking
distance to several Academy academic and residential
buildings.
625 Sutter: MFA Photography, Photo Darkrooms, Photo Issue
Room, Photo Studios, Student Gallery 655 Sutter Dormitory:
“Howard Brodie“ Located in the heart of Nob Hill, two blocks
620 Sutter Dormitory
from Union Square and is our largest female dormitory and
only steps away from the Academy’s 625 Sutter building and
Academy Galleries.
655 Sutter 680 Sutter Dormitory
655 Sutter: CASE Campus Activities and Special Events, Locate
in lower level.
655 1/2 Sutter: ”The Egg”, Student Hang-out spot
825 Sutter Dormitory: “Commodore“ Located across the street
from the “I-House“ and within walking distance to many other
Academy buildings.
680 Sutter Apartments: ”Edgar Degas”, Located in the heart of
860 Sutter Nob Hill next door to one of the Academy’s galleries and across
the street from our 625 Sutter St. academic facility.
860 Sutter International House: “I-House”
Student Café, I-House is a co-ed dormitory with a student
cafeteria located within walking distance of many other dorms
30
ACADEMIC SERVICES//
and Academy buildings.
740 Taylor
60 Federal 688 Sutter: Student Gallery, Bus Stop
60 Federal: Fine Art Painting, Advertising, Student Lounge,
Bus Stop
740 Taylor: BFA Photography, Photo Darkrooms, Photo Issue
Room
2151 Van Ness: “St. Brigid’s” Lecture Hall, Bus Stop
2300 Stockton “Northpoint” English as a Second Language,
Interior Architecture & Design, Multimedia Language Lab,
Student Studios, Student Gallery, Online Education, Bus Stop
601 Brannan: Architecture, Bus Stop
2151 Van Ness 2300 Stockton
2209 Van Ness Dormitory: “Mary Cassat“ A few blocks from
The Warehouse at 1849 Washington St. There is a kitchen,
recreation room with TV and pool table, dining room, coin-op
laundry, and a large courtyard.
736 Jones Apartments: ”Johannaes Vermeer” It is located within
walking distance of Academy campus buildings, Union Square,
and Chinatown.
2211 Van Ness Apartments: “Ansel Adams“ Located next door to
2209 Van Ness Dormitory.
1916 Octavia Dormitory: “Coco Chanel“ Student Lounge / Studio
2209 Van Ness
A beautiful four-story mansion located in Pacific Heights. There
is a study lounge, dining room, kitchen, TV room, pool table.
1055 Pine Dormitory: “Auguste Rodin“ Located in the Nob Hill
area right next to the Academy’s “Club House” at 1071 Pine, and
is our largest male dormitory.
1900 Jackson Graduate Apartments: “John Singer Sargent“
Located in Pacific Heights with beautiful
736 Jones
1153 Bush Dormitory: “Frank Llyod Wright“ Located in the Nob
1916 Octavia
Hill area within walking distance to Union Square, Chinatown,
1055 Pine
and most of the Academy’s campus buildings.
1080 Bush Apartments: “Leonardo Da Vinci“ Located in Nob
Hill and is within walking distance of most of the Academy’s
downtown apartments and academic facilities.
560 Powell Apartments: “Fritz Lang“ Located next door to the
540 Powell academic facility, along the cable car line and other
Academy buildings.
1900 Jackson
Transportation Department
79 New Montgomery - 4th Floor
415.618.6370
Monday - Friday
1153 Bush
8am - 5pm
1080 Bush 560 Powell
TRANSPORTATION INFORMATION
BETWEEN BUILDINGS CAN BE FOUND
UNDER SHUTTLE SERVICE ON PAGE 18
PIER
31 // ACADEMIC SERVICES 39
N
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[NORTHPOINT] Van Ness
3- 2151 _student gallery11- 79 New Montgomery C- 1900 Jackson Grad Apts.
[79NM] [180NM]
_accounting
_cybercampus & online support _academy resource center (arc) apartments
L- 655 Sutter
4- 1849 Washington 12- 180 New Montgomery D- 1916 Octavia Dormitory
7 625 SUTTER ST. _admissions: undergraduate and
_interior architecture & design _computer education center B 2209 VAN NESS AVE.
M- 560 Powell Apartments ST.
5- 740 Taylor _photography 13- 60 Federal E- 1055 Pine Dormitory
graduate _computer arts-new media
_snack bar (Piano Lounge) 680 SUTTER
_mary cassatt house K
_student gallery _alumni services _digital arts & communications
_student studios
N- 620 Sutter Dormitory
_edgar degas apartments
6- 688 Sutter 14- 466 Townsend F- 1080 Bush Apartments
_photo darkrooms _athletics _english as a second language
C 1900 JACKSON ST.
_photo issue room 601 Brannan
_curriculum
701 CHESTNUTSutter
7- 625 ST. _fashion
15- G- 1153 Bush Dormitory
2
L 655 SUTTER ST.
_john singer sargent
_photo studios _executive offices
_fine art studios/classrooms _library
apartments _howard brodie hall
_financial aid _multimedia language lab
_campus activities & student
8 491 POST ST. _graduate school
2151 VAN NESS AVE. _photography (digital)
3
D 1916 OCTAVIA ST. events (case)
[MORGAN AUDITORIUM] _graduate studies office _3D animation
_auditorium/classrooms
_coco chanel house _the egg (student lounge)
_graphic design
_liberal arts _security
_housing
1849 WASHINGTON ST. _snack bar (Cafe Dior)
4
9 540 POWELL ST. 1055 PINE ST. M 560 POWELL ST.
_international student office
@ VAN NESS AVE. _student recreation center E
_bradley hall _motion pictures & television
[THE WAREHOUSE] _study hall/writing lab _auguste rodin hall _fritz lang apartments
ADV 32
DEPARTMENTS//
SCHOOL OF
ADVERTISING
AT THE ACADEMY’S SCHOOL OF ADVERTISING, you learn an integrated approach to
marketing communications that is backed by solid strategic thinking. The nation’s top
advertising school shows you how to use creativity with professional skills training to get
the best advertising jobs.
ONLINE DEGREE WHAT ARE THE THREE AREAS OF EMPHASIS? Art Direction/
PROGRAMS Art Director (AD) For an art director and copywriter, concept
Associate of Arts is key and a sense of humor is mandatory. An Art Director
works with photographers, film directors and illustrators and
Bachelor of Fine Arts
directs them to execute his or her vision, hence the name Art
Master of Fine Arts
Director.
Online Award of
Completion Copywriting/Copywriter (CW) They work with the Art
Director to become what’s known as the creative team. Either
the AD or CW can come up with the headline, visual, interative
FIRMS HIRING OUR GRADS
concept or TV script, but in the end CW is responsible for
Publicis CAREER what the ad says. The AD for how it looks.
OPPORTUNITIES
Hal Riney
Art Direction Account Planning/Account Planner (AP) They work with the
TBWA
Copywriter creative team to represent the target audience. They make
Chiat
sure he correct target is chosen and the correct message
Account Planner
McCann-Erickson is told. APs are very into people and what makes them tick.
Creative Director
Young & Rubicam They need to be able to explain these details to the creative
Brand Strategist
GMO people in a way that will get them excited about doing the
Strategic Planner project on strategy.
Hill, Holliday
Cliff Freeman & Partners
WHAT ARE THE BEST PLACES TO MEET OTHER
Saatchi & Saatchi PROFESSIONALS AND NETWORK IN OUR INDUSTRY? We
Goodby strongly recommend joining Ad 2 San Francisco, the young
Silverstein & Partners professionals’ ad club in the city.
www.ad2sanfrancisco.org
Black Rocket Advertising
Foote, Cone, and Belding
HOW DO STUDENTS GET FEEDBACK ON THEIR WORK
Citron, Haligman, Bedcarre OUTSIDE OF CLASS? The School of Advertising runs FREE
workshops ever semester. You can bring in your work every
week to Directors or full-time faculty and they will make
CLASSES AVAILABLE suggestions for improvements. Fliers with the time-dates for
Advertising Art workshops are posted on ww.my.academyart.edu and around
Copywriting the ADV department.
Art Direction
Account Planning
Advertising is the ability to sense,
and more!
interpret... to put the very heart throbs
of a business into type, paper, and ink.
— Leo Burnett
ADV
33 //DEPARTMENTS
DIRECTOR’S CHOICE
James Duffy
BFA, ADVERTISING
What makes me tick? Well, you gave up the hippie lifestyle when
know, the battle between good I was in the 6th grade and turned
and evil fighting for my soul, blah, into rightwing, fundamentalist
blah, blah. Christians.
I was born in the hot and unpleasant When I was out of high school I
town of Modesto, California. Both took a trip to Europe that changed
of my parents were self-proclaimed my life. Upon my return I joined a
members of the hippie movement band and wasted years of my life
and earned their living driving chasing an unrealistic dream.
trucks in California’s agricultural
heartland. At age four I was That dream, however, gave way
whisked away to a commune. For to a new one. I’m now in the
the next six years I would survive Advertising Department and have
a life devoid of electricity, running started a career as a copywriter.
water, and indoor plumbing. I feel my abundance of different
ways of thinking make me a perfect
In a horrific turn of events (at candidate to communicate with
least in my opinion) my parents people from all walks of life.
I would survive a life
devoid of electricity,
running, water, and
indoor plumbing.
ADV 34
DEPARTMENTS//
ADVERTISING
SCHOOL OF
ADV
//DEPARTMENTS
35
ANM/VFX 36
DEPARTMENTS//
SCHOOL OF
ANIMATION & VISUAL EFFECTS
THE BEST VIDEO GAME AND ANIMATION COMPANIES recruit our graduates because we are
one of the top animation schools in the nation. We’re a leader because we offer the best
resources and instructors from top companies like Pixar and Electronic Arts.
ONLINE DEGREE Animation and VFX
WHAT IS “ANIMATION & VFX”?
PROGRAMS encompasses a wide range of disciplines involved in the
Associate of Arts business of making Films, Games and Television Shows. They
can range from designing characters, to creating artificial fire
Bachelor of Fine Arts
to developing levels for video games.
Master of Fine Arts
Online Award of HOW DO I FIND OUT IF I CAN WAIVE OUT OF A CLASS?
Completion Providing examples of work or showing past experience. For
a few introductory classes you can test out of classes.
CAREER
FIRMS HIRING OUR GRADS WHAT IF I AM NOT SURE WHICH DIRECTION I WANT TO GO?
OPPORTUNITIES
Activision, Blue Sky Studios, Don’t worry. During the beginning semesters there is plenty
Video Game Design
Digital Domain, Electronic of room to explore and find out where you would like to fit
Career, Computer in to the industry.
Arts, Factor 5, LLC, Fluid
Game Designer, 2D
Entertainment, Giant Killer
ARE THERE MANY OPPORTUNITIES OUT THERE? There is
and 3D Animator, 3D
Robots, High Moon Studios, hardly a movie made these days that VFX doesn’t touch in
Modeler, Visual Effects
Industrial Light & Magic, some way and the success of Feature CG Animation speaks
Artist, Compositor,
Insomniac Games, Koei for itself. The games industry is still growing so there are
Storyboard Artist, many opportunities out there.
Entertainment Singapore,
Concept Artist,
Magellan Interactive, Matte
Character Designer
World Digital, NBC, Nissan
Global, PDI / DreamWorks,
CLASSES AVAILABLE
Pixar Animation Studios,
2D Animation, 3D
Play Station / Sony Computer
Animation, Computer
Entertainment Inc, Polygon
Animation, Traditional
Magic, Radium, Rhythm & Hues
Animation, Video
Studios, ROCKSTAR Games,
Games, Game Design,
Sony Picture Imageworks,
Game Art, Visual
Stormfront Studios, Technicolor,
Effects, Background
The Orphanage, Tippett Studio,
Painting,
Wild Brain Animation Studios,
I do have the best job in the world, no
and more!
Weta Digital Ltd.
question. Everybody should be jealous.
This is so what you want to do.
— Pixar Animator Glenn McQueen
ANM/VFX
37 //DEPARTMENTS
DIRECTOR’S CHOICE
Arut Tantasirin
MFA 3D ANIMATION
My name is Arut Tantasirin and I’m movie like that as well. I studied
from Bangkok, Thailand. a short Maya course at Bangkok
Computer Art Center.
I graduated from Assumption
University with a Bachelor of Visual After I finished my at university,
Communication Art degree. I worked as a 3D animator at
BluFairy Studio in Bangkok. I
When I was young, I loved to draw realized that when I saw the
comics, making the stories by characters I wanted to make them
myself and shared them with my look alive and believable.
friends. Then I tried to make an
easy “flip book” because I wanted I love animation and wanted to
to see my drawings move. learn more, so I decided to come
to AAU, a school surrounded by
I was inspired by the first Toy many famous art and animation
Story as I could say it pushed studios to study towards obtaining
me to find out how they made it a Master Degree in Animation.
and I wondered if I could make a
I realized that when
I saw the characters I
wanted to make them
look alive and believable.
ANM/VFX 38
DEPARTMENTS//
ANM/VFX
39 //DEPARTMENTS
40
ANIMATION
SCHOOL OF
DEPARTMENTS//
& VISUAL EFFECTS
ANM/VFX
ARCH
41 //DEPARTMENTS
SCHOOL OF
ARCHITECTURE
THE SCHOOL OF ARCHITECTURE PROGRAMS
are designed to prepare and empower you, through education and the process of designing
and making, to create visual and physical changes to our built environment that enhance its
quality and our experience of it. The programs are also designed to prepare you to make a
contribution to the practice of architecture and urban design.
ONLINE DEGREE WHAT ADVICE WOULD YOU OFFER AN INCOMING STUDENT
TO THE SCHOOL OF ARCHITECTURE? Be prepared to share
PROGRAMS
your own ideas and don’t be afraid to seek out input from
Master of Architecture
students and faculty outside of your own studio. Critiques
Online Award of
and presentations for all studios are open, so go to as many
Completion as possible. Also, invest in a good coffee machine. WHERE DO
STUDENTS DO THEIR WORK? Architecture students do the
bulk of their work in studio. Our studios are arranged without
walls or partitions--there are no barriers between thesis
FIRMS HIRING OUR GRADS students, upper level and introductory studios. Each graduate
CAREER student has a dedicated workstation in studio that they keep
Anshen + Allen, Architecture
OPPORTUNITIES
for the semester. Students are encouraged to think of the
International, Babey Moulton
Residential studio as their office. Additionally, the School of Architecture
Jue & Booth, Backen Gillam
Architecture, has an onsite computer lab and shop equipped with a range of
Architects, Brayton Hughes tools (laser cutter, power tools, hand tools, etc.) for fabrication
Commercial
Design Studios, Crate & at large and small scales in a variety of materials. SHOULD I
Architecture,
BRING MY OWN LAPTOP? Some students do choose to bring
Barrel, Ellerbe Becket, Inc.,
Landscape a laptop, though it is not necessary or required. The computer
FME Architecture + Design,
Architecture, lab has 18 machines with a full complement of industry-
Hart Howerton, Hirsch Bedner
Environmental (green) standard drafting, 3D Modeling and graphics software.
Associates, Kishimoto Gordon Internet/email-only machines are also located on the premises.
Architecture,
Dalaya PC, Architecture Digital projectors, webcams and a digital graphics tablet are
and more!
available for checkout.
Planning Interiors, KWID,
Masco Contractor Services, LLC,
CLASSES AVAILABLE
MBH Architects, Paul Jones
Spacial Composition,
Architects Ltd., Saida + Sullivan
Material and methods
Design Partners, Walter E.
of construction:
Smithe Custom Furniture, Your
Building Detailing,
Space Interiors
Building and Site
design, Envisioning
Green Cities, Desigh
Process and 2D Media, We shape our buildings; thereafter they
shape us.
the Art & Science of
Geometric Analysis,
— Winston Churchill
Housing & Society
and more!
ARCH 42
DEPARTMENTS//
DIRECTOR’S CHOICE
Christopher Hunter
MASTER OF ARCHITECTURE
I came to the Academy after completing an
undergraduate degree in Exercise Sports Science
from the University of San Francisco. What I
discovered, however, was that it was not my true
calling. Art had always been a part of my life,
whether it was drawing or building.
Studying sports science made me finally realize
how the body is actually the ultimate form of
architecture. As a student at the Academy I found
creative instructors, current professionals in the
field, and an academic curriculum that provided
individual attention and an opportunity for me to
develop my own creativity.
The department not only gives you the nuts and
bolts of being an architect, it is current and forward
thinking. I can’t imagine being anywhere else.
WHAT ARE THE DIFFERENCES BETWEEN THE 63
UNIT AND 102 UNIT MASTER OF ARCHITECTURE
PROGRAMS? The School of Architecture admits
students from a broad range of backgrounds. The
102 unit Masters is a first-professional degree for
students who hold a bachelor’s degree in a field other
than architecture. The 63 unit Master is reserved
for students who hold an undergraduate degree in
architecture. Both the 63 and the 102 unit programs
The department not only gives
lead to a NAAB accredited Master of Architecture.
you the nuts and bolts of being
IS IT POSSIBLE TO SWITCH FROM ENROLLMENT
IN THE M.F.A. ARCH TO ENROLLMENT IN THE M.
an architect, it is current and
ARCH? While the curriculum for the M. Arch and M.F.A
forward thinking.
Arch. programs overlaps in some instances, these
are considered separate degree tracks and students
beginning in one program may not move into the
other.
ARCH
43 //DEPARTMENTS
ACADEMIC DEPARTMENT
ARCH
44
SCHOOL OF
ARCHITECTURE
DEPARTMENTS//
ARCH
CANM
45 //DEPARTMENTS
SCHOOL OF
COMPUTER ARTS: NEW MEDIA ON-SITE
The Academy is a top new media and web design school
because you learn an overall knowledge in graphic design, print
design, web design, and motion graphic design.
How do I find out if I can waive
CAREER OPPORTUNITIES
out of a class?
Interactive/Web Designer
Many students think that
Graphic Design and Print
they “know” Photoshop,
Production but in reality they don’t:
Motion Graphics Designer not even close to what we
Visual Designer cover. You may have created
a few personal websites,
Imaging Specialist
but that does not mean you
Art Director
are qualified to work in a
Producer professional web development
Creative Director position. To waive a class you
and more! have to provide examples of
the work you have done that
has attained the equivalent of
Paweena “Bo” Attayadmawittaya, award winner for best in “Imaging” DEGREE PROGRAMS
what the course covers.
category, and John Woodbridge at the 2008 Spring Show awards
Computer Arts:
ceremnony.
BFA FIRMS HIRING OUR GRADS
American Greetings
WHAT IS “NEW MEDIA”? WHAT IF I JUST WANT ONE MFA
Students learn to design, create CLASS TO LEARN FLASH OR WEB
Auctiva Corporation
Animation:
original content and produce DESIGN?
Bill Graham Presents /
AA
professional digital files for print, There is a huge misconception
LiveNation
BFA
web, motion graphics, imaging, that a “one-off” single class
Crescent Jewelers
MFA
video and audio. Students learn could possibly be capable of
the principles of graphic and preparing a student to claim Kaiser Permanente
Online:
information design, interactive they are a “web designer,” or
Nippon Design Center
Associate of Arts
and motion design, web design “Flash Developer.” The New
NIRO JAPAN
Bachelor of Fine Arts
and development concurrently Media program is designed to
Toyota, Wallace Church
Master of Fine Arts
with the digital skills necessary prepare professional digital
Williams-Sonoma Inc.
to obtain a wide variety of designers, not just software
employment opportunities in tools. The classes follow a strict and more!
communication design and prerequisite sequence to ensure
production. comprehensive coverage and
CLASSES AVAILABLE
preparation for real jobs.
Web and Interactive design and production
Print design and production
The new media are not just mechanical Motion Graphic Design
gimmicks for creating worlds of illusion, but Typography
new language with new and unique powers and more!
of expression.
— Marchall McLuhan
CANM 46
DEPARTMENTS//
DIRECTOR’S CHOICE
Whitney Triggs
BFA, GRADUATE
I am thankful to my parents
for all of their support.
A month prior to graduating from High School I was hired as an image
artist by Blaser Photography. I worked with them for the following years,
sparking my vast interest in the world of digital art. I pursued my studies
in Fine Art and Design at Iowa State University before relocating to San
Francisco in 2004. I have now graduated from the Academy with a BFA
in Computer Arts and New Media and was selected as the Valedictorian
for the 2007-2008 school year. I am looking forward to continuing my
progression into the design world. I am thankful to my parents for all of
their support. They have taught me to enjoy life’s gifts to their fullest
potential.
CANM
47 //DEPARTMENTS
ACADEMIC DEPARTMENT
CANM
CANM 48
DEPARTMENTS//
SCHOOL OF
COMPUTER ARTS: NEW MEDIA ONLINE
FIRMS HIRING OUR GRADS
CAREER OPPORTUNITIES
American Greetings
Interactive/Web Designer
Auctiva Corporation
Graphic Design and Print
Bill Graham Presents /
Production
LiveNation
Motion Graphics Designer
Crescent Jewelers
Visual Designer
Kaiser Permanente
Imaging Specialist
Nippon Design Center
Art Director
NIRO JAPAN
Producer
Toyota, Wallace Church
Creative Director
Williams-Sonoma Inc.
and more!
and more!
ONLINE DEGREE
PROGRAMS
Associate of Arts
Bachelor of Fine Arts
advertising. You’ll value the
THE SCHOOL OF COMPUTER Master of Fine Arts
development process from
ARTS NEW MEDIA ONLINE
effectively delivers an education start to finish,
that uses new media tools and learn about presenting your
and applications. There’s no work and presenting yourself
better way to learn new media professionally.
software skills and practices The CANM online team comes
than through the medium itself. fresh from the industry and
Our online program will build you’ll be served
up your knowledge of the latest the latest knowledge and “hot”
in design and technology that inside tips for a portfolio that’s
can be applied to a wide variety competitive, professional and
of purposes. You’ll leave school lucrative!
with skills in print design,
typography,
interactivity, motion graphics,
photography, audio, packaging
and
CLASSES AVAILABLE
Web and Interactive design and production
Print design and production
Motion Graphic Design
Typography
and more!
DIG
49 //DEPARTMENTS
SCHOOL OF
DIGITAL ARTS + COMMUNICATIONS
THE DIGITAL ARTS AND COMMUNICATIONS (DIG) PROGRAM integrates traditional
art skills and concept development with new technologies and digital platforms.
An emergence in the evaluation, study and practice in user interface development,
navigation systems, information architecture, legibility issues and user testing have
also developed a new kind of language – of which a fluency is expected in the industry.
CLASSES AVAILABLE The DIG program fortifies this “fluency” with courses in artistic content creation
Web Site Usability and Web executed by a suite of digital tools for an overall integrated and marketable portfolio
to meet the needs of the industry. The steady growth of the Internet has proven to
Usability, Usability Testing,
be an effective and profitable venue. The demand for communication devices such
User Interface (UI) Design,
as cell phones, personal digital assistants and interactive television have generated a
Information Architecture Design,
new genre of exciting career opportunities.
Visual Interface Advertisement,
Icon Design, Multimedia Design,
Motion Graphic Design, Digital CAREER OPPORTUNITIES
Imaging, Movie Title Design, User Interface (UI) Design
Server Side Web Coding, Project User Experience
Management, HTML Hand Multimedia Design
Coding for client and server Digital Imaging
side internet development, Flash Production Coordination for
and Actionscript coding for Client side
interactive animations, Wireframe Server Side Web Coding
Development, Prototyping (on Project Management
paper and interactive), Developing Information System Architect
Personas Web Design
and more!
DEGREE PROGRAMS
Digital Arts +
Communications
BFA
Online:
Associate of Arts
Bachelor of Fine Arts
God made dirt.
-David Choong Lee
FSH 50
DEPARTMENTS//
SCHOOL OF
FASHION
ACADEMY OF ART UNIVERSITY HAS ONE OF THE TOP FASHION SCHOOLS
in the nation with the most famous show in the industry. Study fashion design or
merchandising and build your career with houses like Versace, Calvin Klein, Givenchy and
Fashion is not something Alexander McQueen.
that exists in dresses only.
ONLINE DEGREE
Fashion is in the sky, in the WHY STUDY FASHION DESIGN IN SAN FRANCISCO WHEN
PROGRAMS
street, fashion has to do with THE INDUSTRY IS IN NEW YORK CITY? San Francisco is
Associate of Arts
ideas, the way we live, what built on individuality and creativity and the School of fashion
Bachelor of Fine Arts
is happening. supports the freedom to create the individual. The industry
Master of Fine Arts is always in need of fresh ideas and new talent and there
— Coco Chanel is no more of a healthy environment than San Francisco to
incubate the ideas of the young designer. A local thriving and
CAREER ever growing fashion industry that covers the entire spectrum
OPPORTUNITIES of the industry, from design through production, support
Fashion Design Career our creative approach. Each student has the opportunity
FIRMS HIRING OUR GRADS to experience the real-life working environment before
(Fashion Designer,
Banana Republic, Byer graduation.
Product Manager,
I KNOW I LOVE FASHION BUT I’M NOT SURE THAT I WANT
California, Danskin, Escada,
Pattern Maker), Textile TO BE A DESIGNER? The fashion industry is diverse and we
Diane von Furstenberg, Gap
Design Career (Textile believe there is a place for all who share the interest. During
Inc. Georgiou, Giorgio Armani,
Designer, Forecaster), Introduction to the Fashion Business the student is exposed
IISLI, Jeremy Scott, Jessica to every aspect of our industry in order to map out the
Knitwear Design
McClintock, Inc., Louis Vuitton, various career paths available. In the School of Fashion, we
Career (Knitwear
teach the breadth and depth of 6 areas that compromise the
Macy’s, Nice Collective, Old
Designer, Knitwear fashion industry: design for women’s, men’s and children’s
Navy, Saks Fifth Avenue, St.
Merchandising, wear, textile design, knitwear design, fashion merchandising
John, Target, Three Dots,
Knitwear Accessory and fashion communication.
Williams-Sonoma, Inc. WHAT IS FASHION MERCHANDISING? Fashion Merchandising
Designer), Fashion
is the process of buying and selling fashion products. It is
Merchandising Career
based upon 5 rights of merchandising: Right product, Right
or Fashion Marketing
CLASSES AVAILABLE
price, Right place, Right time, Right quantity.
Fashion Career (Buyer, Store WHAT IS VISUAL MERCHANDISING? Visual Merchandising
Design, Fashion Manager, Store promotes the store’s image, fashion trends, and point of view
Merchandising, on what one can expect inside the store, while at the same
Planner, Product
time ensuring that the interior presentation is in keeping with
Fashion Marketing Developer), Fashion
what has been promised on the outside.
Merchandising, Journalism Career WHAT IS BUSINESS OF BEAUTY? The Business of Beauty
Fashion Journalism, (Fashion Journalist), requires core competency in the developing and planning of
Menswear Design, Beauty Industry unique merchandising strategy.
Knitwear Design, WHY STUDY FASHION MERCHANDISING AT A UNIVERSITY
Career (Cosmetics and
OF ART AND DESIGN?
Textile Design, Visual Fragrance, Product
Students are surrounded by art and fashion, which stimulates
Merchandising, Store Development), and most importantly, trains the eye aesthetically. The
Design, Sports Wear and more! industry is looking for merchants with a “trained” eye. Fashion
Design, Business of Merchandising requires a specific set of skills to deal with
Beauty its unique set of opportunities and challenges created by its
seasonal, cyclical, and volatile patterns.
and more!
FSH
51 //DEPARTMENTS
DIRECTOR’S CHOICE
Sook Yeong Kwon
BFA, FASHION DESIGN
I was born in Seoul, Korea. I
studied Visual Communications
Design in my hometown.
I started my career as a graphic
designer, but soon discovered
my passion for fashion design.
I started my
Prior to coming to Academy
career as a graphic
of Art University, I worked as a
style and trend consultant for
designer, but soon
Luielle Inc.
discovered my
I came to the United States in
passion for fashion
2004 to continue my studies in
design.
Fashion Design and Textiles. I
was awarded a portfolio Grand
Scholarship and was on the
Presidents’ Honor list in 2005.
I currently work at The North
Face.
FSH 52
DEPARTMENTS//
FSH
53 //DEPARTMENTS
SCHOOL OF
FASHION
FA 54
DEPARTMENTS//
SCHOOL OF
FINE ART / PAINTING
THE FINE ARTS SCHOOL AT THE ACADEMY OF ART UNIVERSITY IS INTERNATIONALLY
RENOWNED. Our program offers a top painting school, sculpture school, and jewelry design
school all under one roof.
ONLINE DEGREE I WANT TO TAKE CLASSES BUT I AM NOT SEEKING A
PROGRAMS DEGREE. HOW CAN I TAKE THE CLASSES I WANT? Great!
You are what we call a personal enrichment student. Make an
Associate of Arts
appointment with the Director of Fine Art, Craig Nelson, to
Bachelor of Fine Arts
show your work and together you will decide what classes to
Master of Fine Arts
take next.
HOW CAN I GET MY ART INTO GALLERIES? First artists
develop their skills. Then they develop a body of work, a
CAREER
portfolio and present it to galleries. Here at AAU, we teach you
OPPORTUNITIES
all you need to know because all of our faculty are professional
Gallery Painter,
FIRMS HIRING OUR GRADS
artists and show work in many galleries world wide. As you
Lahaina Corporation, Commission Painter, have seen we also have our own galleries for AAU students
SF Art Guild, Hang Art Gallery, Portrait Artist, who are approaching graduation. When you are ready call
Carolyn Meyer, Director of Galleries and she will tell you all
JLR Arts Gallery Owner,
about it.
Museum Curator,
Printmaker, Art Critic,
CLASSES AVAILABLE ARE OIL PAINTS TOXIC? No. If they have any chemicals that
Art Educator, and
Figurative Art, Abstract Art, are toxic they must by law say so on the label. The paint made
Prototype Designer, today is safe. We do however practice safe disposal of all waste
Painting (acrylic class, oil
at AAU by using state of the art sinks that collect and then are
and more!
painting class, watercolor
safely taken away to ensure continued good health for all.
painting class, and more),
Sculpture (bronze casting, IS THERE ANY COURSE TO HELP WITH MARKETING OR
neon, ceramics, welding, metal BUSINESS? Yes...there is a senior course in Fine Art called
Senior Portfolio/Professional Practices. This course requires
arts, and more), Drawing (life
3 professional portfolios to be prepared. It deals with
drawing class, advanced to
commissions, job possibilities, prices, taxes, grant proposals,
beginner drawing class, Jewelry writing and web sites. It also includes writing artists statements
Design (high fashion jewelry and press kits, resumes and bio’s.
design, custom jewelry design,
IS FINE ART A GOOD CAREER CHOICE? To be a Fine Artist as
forging jewelry), Printmaking,
a profession requires ability, passion, motivation, entrepreneur’s
Papermaking,
vision, and most of all persistence. It is a great career, but there
and more! are several parallel careers that Fine Art training can benefit.
Mural painting, animation backgrounds, museum work, gallery
employee, print companies, textiles, and some illustration, as
All artists are prepared to well as several other possibilities.
suffer for their work, but DO I NEED A STYLE?
why are so few prepared to Style is something that is a part of you. It is best not to be too
learn to draw? concerned about it. If it is forced it can be more of a gimmick.
-Banksy It is best to take many courses and allow your style to develop
based upon what appeals to you.
FA
55 //DEPARTMENTS
DIRECTOR’S CHOICE
Hsin-Yao Tseng (Jerry)
BFA, FINE ART / PAINTING
At the early age of seven, in my I am proud to have won awards at
hometown of Taipei, Taiwan, I the AAU Spring Show and was a
had a pencil in my hand and was finalist in 2008 for The International
passionately drawing with the Artist Magazine. My work has also
support of my parents. At about been shown in galleries, such as
the age ten, I started working in Wendt Gallery in Laguna Beach,
watercolor. This early exposure California. My work and passion for
gave me the foundation to excel at painting has never been stronger. I
an early age. continue to paint and think outside
the boundaries.
I am currently studying the art of
painting. I mostly do landscapes
and still life by using bright color
and expressive brushstrokes. My
dedication and interest towards
learning has become evident by
the over ten years time I have spent
towards non-stop studying.
My work and passion
for painting has never
been stronger.
FA 56
DEPARTMENTS//
FINE ART
SCHOOL OF
PAINTING
FA
//DEPARTMENTS
57
FA 58
DEPARTMENTS//
SCHOOL OF
FINE ART / SCULPTURE
AT THE ACADEMY’S SCHOOL OF FINE ART/ SCULPTURE, it is our objective to provide
I choose a block of marble students with the creative and technical skills needed to thrive in today’s art world.
and chop off whatever I Students will leave with professional level portfolios of well-crafted artwork that
don’t need. provides them with a solid foundation for careers aligned with Fine Arts. Courses
are taught by a faculty of established artists and consist of lectures, rigorous
— studio work, critiques, field trips and guest artists. Sculpture students will meet the
Auguste Rodin
following additional criteria: Communication with Three-Dimensional Form. Ability
to communicate visually in 360 degrees, including making preliminary drawings/
sketches and creating 3-D models (maquettes). Appropriately use materials to
communicate and problem solve effectively.
WHAT DO YOU TEACH, AND WHERE DO YOU FIND Administrator 415.618.3636
YOUR TEACHERS? We not only encourage development WHY DO I HAVE TO TAKE REQUIRED STUDIO
of your personal voice and and aesthetic but we teach the CLASSES AS PART OF THE FASCU MFA
skills to bring it into the world: welding, bronze casting, CURRICULUM? As a graduate taking studio classes
ceramics, figure modeling, neon, jewelry/metal arts, and you will be learning new techniques and refining
papermaking. Our teachers are professionals in the art those you have been introduced to previously.
community. Some are studio artists while others run Concept and technique go hand in hand. Technique
businesses connected to the art world, while some are a is the support- the framework- upon which you
combination of the two. For example, our bronze casting build as you confront, refine, and resolve issues of
instructor runs his own foundry, and others such as our personal concept and vision. The studio classes are
welding instructor do commission work. We have two designed with all these goals in mind.
sculpture technicians who are available to help students AT WHAT POINT IN THE GRADUATE PROGRAM
with problems and equipment use. One during the day, and CAN I START WORKING ON SPECIAL PROJECTS?
one in the evening. Studio classes are designed so that you learn
WHO CAN ADVISE ME ON MY PROGRAM? You have technique while developing and examining personal
an advisor connected to the school, but you can also meet imagery. In most cases you will have the opportunity
with the Director Peter Schifrin or MFA Director Charlene to work on aspects of your special project within
Modena to discuss you program. the context of your studio class assignments. Once
DEGREE PROGRAMS
WHAT ARE THE BUILDING HOURS, AND CAN I DO you have passed your midpoint review, and your
Associate of Arts WORK AT THE SCHOOL OUTSIDE OF CLASS ? All the final project commences, your time is devoted to
Bachelor of Fine Arts sculpture classes are in 410 Bush about a 10 minute walk your final project. This is a time committed to an
Master of Fine Arts from 79 New Montgomery. Students have access to the in-depth, cohesive, and rigorous exploration of your
school when it is open – hours are posted near the entrance.
Online Award of Completion artistic vision. This is done with the one-on-one
An ID must be presented when entering. guidance and support of your MFA Directed Study
WHAT DOES THE COURSE FEE PAY FOR AND HOW advisor/mentor.
DO I GET TOOLS? The lab fee covers most consumable WHERE CAN I WORK? IS GRADUATE STUDIO
supplies, such as clay, paint, patina and finishing supplies SPACE PROVIDED? FASCU MFA Studios are
CAREER OPPORTUNITIES
and steel and gas for welding. We have a onsite tool room available. You are assigned a graduate studio based
Portrait Artist, Sculptor,
containing all the the tools that you will need for your on space availability and the number of MFA units
Muralist, Gallery Owner,
classes. These can be checked out during and after classes. completed. There is a spacious group studio, and
Museum Curator, Just present your ID to the sculpture technician in the tool individual studios for those who have passed their
Printmaker, Art Critic, Art room and fill out a form. midpoint. Currently graduates are being placed in
Educator, and Prototype WHAT LABS AND LOCKERS ARE AVAILABLE? The a MFA studio their first semester. You can work
welding, figure modeling and jewelry/metal arts classes have on class assignments or special projects in these
Designer,
labs available. We have large lockers available. You may get studios. Remember, your classroom studios are
one at Accounts Receivable at 79 New Montgomery after also available to you outside of class time, during
payment on of a small fee. building hours.
CONTACT: Brandy Esparza, FASCU Academic
FA
59 //DEPARTMENTS
DIRECTOR’S CHOICE
Joo Hee Bae
BFA, FINE ART / SCUPLTURE
I was born and raised in Seoul, terials such as gut (sausage cas-
South Korea. At the age of fif- ing), wood, branches, reeds, etc.
teen, my family immigrated
to the United States and set- My current interest is in investi-
tled in Los Angeles, California. gating the relationship between
mother and child. I would like to
The art education I received grow- imply the conflicts and under-
ing up in South Korea involved a standings and the control and love
mathematical approach to per- that I have experienced in my re-
ceiving objects precisely as pro- lationship with my mother, while
portion, composition, and value. integrating my experiences as an
immigrant into my artwork. I will
Conceptually, I was taught to view include how being a part of an
art as something that was me- immigrant family also effects the
chanical. On the contrary, the art mother and daughter relationship.
education I received in the United
States combined both feeling and
reasoning in order to transfer my
I learned that art
thoughts into an art form that is
was not necessarily
both creative and conceptual. By
challenging myself to use differ-
meant to be confined
ent types of media, I learned that
by mechanics.
art was not necessarily meant
to be confined by mechanics.
My love of many art forms has
flourished since I was a child. Back
at home in Los Angeles, my moth-
er grows numerous flowers, veg-
etables, and fruits from our native
home in South Korea. I grew up
watching her nurture and care for
these plants. I became familiar with
the organic forms in nature and de-
veloped an appreciation for them.
Presently I am applying such organic
forms and materials in my work and
I continue to be inspired by them.
My career goal is to become a pro-
fessional artist, a sculptor, and an
art educator. I would like to focus
on abstract and non-representa-
tive art, integrating natural ma-
FA 60
DEPARTMENTS//
FINE ART
SCHOOL OF
SCUPLTURE
FA
//DEPARTMENTS
61
FND 62
DEPARTMENTS//
SCHOOL OF
FOUNDATIONS
AT THE ACADEMY’S SCHOOL OF FOUNDATIONS, it is the mission of the Foundations
department to provide a cohesive approach to the study of art and design fundamentals in
order to prepare students of all backgrounds for advancement into their individual majors.
Through the study of form, composition, value structure, spatial depth, color and design
theory, students develop increased visual awareness and technical tools for the representation
of creative ideas. Additionally, the Foundations department aims to instill an awareness of
professionalism and industry expectations that will enable students to flourish as they proceed
into their respective disciplines.
the curriculum is rarely the same as ours.
We’ve found that most students who attempt
to waive Foundations classes present portfo-
lios that do not reflect the depth or breadth of
our curriculum. Before you attempt to waive
Foundations classes, please take a look at the
Academy of Art website to view the portfolio
of Foundations student artwork.
DO YOU HAVE ANY TIPS THAT WILL HELP ME
GET AHEAD IN MY CLASSES?
The first thing we suggest is that you make
sure you manage your time effectively. Give
yourself plenty of time to accomplish your as-
signments; don’t wait until the last minute to
tackle them or you won’t be satisfied with the
results. Another thing we suggest is that you
talk to your instructors and ask for feedback
as often as possible. Don’t be hesitant to ask
WHAT IS THE FOUNDATIONS DEPART-
questions. Your instructors are here because
MENT? The Foundations department pro-
they enjoy working with beginners and want
vides introductory classes for all majors
you to succeed. Also, take advantage of the
at the Academy of Art University. These
free weekly workshops to get additional prac-
classes are: Analysis of Form, Sketching
tice and assistance.
For Communication, Figure Drawing,
Figure Modeling, Perspective and Color
On a larger note, it’s important for new stu-
and Design. Each major is required to
dents to get involved with cultural activities
take specific classes which have been de-
so that you grow as a person and as an art-
termined by your individual department
ist. Take an interest in things outside of your
directors.
particular major; go to the library and look
through the magazines and books in a variety
WHAT ARE THE STANDARDS FOR WAIV-
of domains.
ING A FOUNDATIONS CLASS?
Please contact your admissions advi-
Today’s world of art and design reflects cross-
sor or the Foundations office for a list of
fertilization of ideas as specialties are becom-
waiver criteria specific to each Founda-
ing increasingly integrated. The more you de-
tions class you want to waive. Although
velop yourself, the more you will have to draw
many students may have taken drawing
upon and contribute as an artist.
or color theory courses at other schools,
FND
63 //DEPARTMENTS
DIRECTOR’S CHOICE
Yunsung Jang
FOUNDATIONS
Coming from Seoul, South windy. All students need to
Korea, I prefer to design positive prepare for cold winters and
subjects. I love wit, humor, and what seems like even colder
comedic impressions. My favorite summers.
artist, the one who inspires me
the most, is Norman Rockwell. I love being at the Academy.
He was a great illustrator of wit The school gives us a lot of
and humor. I think he was an chances not only to study but
excellent observer of real life also recreational activities such
because he describes impressive as parties, games, and even
moments in ordinary, everyday exercise. I hope all of you enjoy
situations. I know instinctively being at AAU as much as I do.
what he is saying when I see his
work. His illustrations make me
feel cheerful.
When I was preparing to come
I hope all of you enjoy
to San Francisco I only packed
being at AAU as much
short sleeve shirts and a lot
of shorts. Big mistake! San
as I do.
Francisco can very chilly and
FND 64
DEPARTMENTS//
FOUNDATIONS
SCHOOL OF
FND
//DEPARTMENTS
65
GR 66
DEPARTMENTS//
SCHOOL OF
GRAPHIC DESIGN
AT THE ACADEMY’S SCHOOL OF GRAPHIC DESIGN, our program provides you a robust
curriculum of conceptual problem solving, innovation, critical thinking and formal
design as well as branding and marketing strategies. A real world approach to design
assures aesthetics, functionality, value and meaning to all your projects. When you
graduate from our program you will be well prepared to meet the rigorous challenges
within the field of graphic design. The numerous awards bestowed on the students’
work demonstrate the excellent approach to design and audience-based marketing
strategies.
DEGREE PROGRAMS WHAT IS GRAPHIC DESIGN? Graphic Design is everything
Associate of Arts and everywhere. It is the synthesis of form (what things
look like) and content (what they say). Graphic Designers
Bachelor of Fine Arts
must learn to communicate ideas to audiences through
Master of Fine Arts
skillful manipulation of typography(letter-forms) and
FIRMS HIRING OUR GRADS Online Award of images (photographs or illustration). the tasks of a Graphic
DreamWorks SKG Completion Designer range from CDs to cereal boxes to airplane logos
LucasFilm and annual reports to movie posters, retail environments,
Landor Associates t-shirt design and corporate identity. Students learn the
CAREER
principles of design and concept generation. Digital skills
OPPORTUNITIES
Primo Angeli
and manual skills are learned to implement projects once
Graphic Designer
Tolleson
the ideas are generated. Students gain internships at
Typographic Designer
Disney various design firms based on their ability, their formal and
Print Designer
Nike conceptual skills, and are taught according to the accepted
Package Designer
Gensler best practices of the field of graphic design.
Publication Designer HOW CAN I WAIVE OUT OF A CLASS? Students may have
MOD/ Michael Osborne Design
classes waived by submitting comparable work i.e. drawings
Branding and Identity
Method
or computer generated imagery. It will be evaluated by
Designer
Young & Rubicon the Director and it will be determined whether or not the
Corporate
Wired Magazine previous class work is of equal depth and content. For
Communications
Pixar Animation Studios example: It is not necessary for a student to take Digital
Designer Tools if the student knows Quark or InDesig, Illustrator and
Gap Inc.
Photoshop.
Environmental and
Coppola Companies
WHAT IF I WANT TO TAKE A CLASS THAT IS NOT MY REQUIRED
Retail Designer
Crescent Jewelers MAJOR’S CORE CURRICULUM? This is accomplished by
and more! making an appointment with the Director to determine
which classes may be substituted for either electives or
core classes. It is done on a case by case basis.
CLASSES AVAILABLE HOW CAN I SEE THE RESULTS OF THE PROGRAM AND WHAT I
Typography MAY LEARN IN THIS MAJOR? There is an abundance of work
Print and Editorial from all levels of graphic design on display all year long.
Design is so the work is from the Spring Show. It is there specifically to
Design
simple, that’s why inform students as to what is covered in each of the classes.
Branding
it is so complicated. Any student may attend any of the senior portfolio reviews
Information Design which happen three times a year. The Winter Show takes
Packaging Design place the Friday before Christmas, at 79 NM, the Spring
— Paul Rand
Green Design Show (the Thursday before graduation) and the Summer
Portfolio Review. Announcements and posters indicate the
Strategies
dates of these events.
and more!
GR
67 //DEPARTMENTS
DIRECTOR’S CHOICE
Sumila Mehta
BFA, GRAPHIC DESIGN
Born in Mumbai, India, I just I have been honored to
completed my BFA in Graphic participate in the New York Art
Design. Besides being an Director’s Club Annual Portfolio
exemplary student, my unique Review. At the 2008 Spring Show
voice and personality has made my portfolio was selected as the
me stand out amongst my winner of the Hallmark Award
peers, at least according to me for Design Excellence. Even
instructors. more important, at the AIGA
Portfolio Day my work earned
My work reflects the intersection me a $3,000 scholarship.
of two very different cultures.
Throughout my studies a strong To top things off, I am now
passion to communicate has working for Hybrid, a nationally
become strongly evident and I recognized San Francisco-
seem to have a natural way of based design firm. I am working
grasping an audience’s attention on projects for Nike, Hewlett
that many people work for years Packard, and many other well-
to achieve. known business clients.
My work reflects
the intersection of
two very different
cultures.
GR 68
DEPARTMENTS//
GRAPHIC
SCHOOL OF
DESIGN
GR
//DEPARTMENTS
69
ILL 70
DEPARTMENTS//
SCHOOL OF
ILLUSTRATION
AT THE ACADEMY’S SCHOOL OF ILLUSTRATION, It is our objective of the School of
Illustration to develop a unique portfolio for each student that demonstrates a personal
style and a high level of professional skills enabling them to enter the job market
at a competitive level. Student portfolios are judged to be of a professional quality
by how well they demonstrate the following skills: drawing and an understanding of
the figure; concepts and storytelling; the use of color to convey feeling and mood;
perspective and composition; mastery of technique, both traditional and digital;
content, marketability and presentation.
WHAT IS ILLUSTRATION? From the cover CAN YOU CLARIFY THAT? The program affords
of the “New Yorker”, to the newest graphic you the opportunity to explore traditional areas
novel, to the pre-visualization team working such as Children’s books, science fiction, editorial
on the next blockbuster movie, illustrators and advertising illustration. We have areas of
use their drawing, imagination, and problem concentration in Comics and Sequential Art and
solving skills to tell the world the visual story also drawing for the film and game industry in
that sells the idea, or the product. Nowadays, environments, and creatures and characters. If
FIRMS HIRING OUR GRADS
this world extends from editorial content, to you have a love of design and picture making,
Warner Bros. Studios, Fantasy children’s books, graphic novels and comics, the Graphic Illustration track will allow you to
mainstream print imagery for advertising and pursue that area as well.
Flight Games, San Francisco Bay
corporate, into the film world with concept SO CAN I TAILOR MY EDUCATION TO MY
Guardian SF Weekly, Lockheed art and pre-visualization. If it’s an image INTERESTS? Yes. The objective is to master
Martin Corporation, Carnal that’s not a photo, an illustrator most likely the core curriculum and then encourage you
created it. to explore to become the most inspired and
Comics, Marvel Comics
HOW DO I CHOOSE WHAT TO DO IN inspiring illustrative artist possible.
ILLUSTRATION? Ah! It’s about informed HOW DO I GET WORK WHEN I LEAVE? This
CAREER OPPORTUNITIES
choices and following passions. Tools and school, any school with your interest at heart,
Illustrator in Advertising, media change, but it’s the understanding is set up not simply to give you today’s skills,
Publishing, Editorial, behind them that makes the best imagery. but to give you the artistic tools to allow you
That is timeless, and that is what we are very to be, to work and create for the rest of your
Comic Book Artist,
strong at. Drawing, composition, color, point life. All classes help to prepare you to be a
Graphic Novel, of view, and how to tell the story, underlay professional artist. Some of the last classes you
the ability to use any traditional and/or will take include business practices and web site
Concept Art and Visual
digital media. You will learn everything from development. That way, when you leave, your
Development, Greeting pen and ink, to paint, to Photoshop and portfolio, behavior, ability to seek out clients,
Cards and Paper Goods, more. As you learn these skills and habits, own your business identity and website that you
you will be exposed to many areas of the can manage yourself, will make you as prepared
Children’s Book Artist,
illustrative world and will find parts within it as possible to transition into the career world
and more! that resonate with you. with success. Career Services, the professional
faculty, and friends made at school will all
DEGREE PROGRAMS contribute to your success.
Associate of Arts
Bachelor of Fine Arts
There is no greater instrument for
Master of Fine Arts understanding the visual world
than the hand and a pencil.
Online Award of
Completion
~ Milton Glaser
ILL
71 //DEPARTMENTS
DIRECTOR’S CHOICE
Helen Chen
BFA, ILLUSTRATION
I am a Visual Development
student with an emphasis
on Illustration. I am currently
entering my fourth year at the
In 2007, I was awarded
Academy and will graduate
tentatively Fall 2009. In 2007,
the AAU Presidential
I was awarded the AAU
Scholarship for merit,
Presidential Scholarship for
merit, and have maintained the
and have maintained the
scholarship ever since. I also
scholarship ever since.
won 2nd place in the Visual
Development category at the
2007 Spring Show. I like to eat,
sleep, and play Super Smash
Brothers in my free time.
ILL 72
DEPARTMENTS//
SCHOOL OF
ILLUSTRATION
ILL
//DEPARTMENTS
73
IDS 74
DEPARTMENTS//
SCHOOL OF
INDUSTRIAL DESIGN
IT IS THE OBJECTIVE OF THE SCHOOL OF INDUSTRIAL DESIGN to establish the
preeminent design program in the country by achieving the following: placing
students in industry-leading firms; maintaining top professionals teaching their trade;
increasing exposure to the design and business community by participating in and
organizing events and workshops; providing students with a technical skill base and
a problem-solving ability that will keep them employable.
just a form of self-expression; rather, it is a form of functional
ONLINE DEGREE
expression – managing one’s creativity versus set criteria to
PROGRAMS
create an end for a target audience.
Associate of Arts
WHAT KIND OF CAREERS CAN I EXPECT TO QUALIFY FOR
Bachelor of Fine Arts
AFTER GRADUATING? Our graduates generally enjoy career
Master of Fine Arts opportunities as car designers, product designers, toy designers,
furniture designers, model makers / prototypers, research and
development, and Digital 3-D Modeling.
WILL I BE GUARANTEED A JOB IN THE DESIGN INDUSTRY
FIRMS HIRING OUR GRADS
The defining qualities We cannot
AFTER GRADUATING FROM THIS PROGRAM?
General Motors Corporation, guarantee anyone a job – it is entirely up to the amount of
are about use: ease and
Mazda NA, Gettys Industries, work and commitment a student puts in throughout his/her
simplicity.
The North Face, Williams- experience in our program, as well as the economics of the
industry at the student’s time of graduation. However, our
Sonoma Home, Wild Planet
— Apple iPod program does prepare our students as much as possible for the
Toys, Inc.
Designer Jonathan Ive world ahead of them, as well as providing ample opportunities
for networking, work exposure, internships, and directed study
within the industry.
CLASSES AVAILABLE WHAT KIND OF BENEFITS (MEMBERSHIPS, SUBSCRIPTIONS,
Industrial design, CAREER OPPORTUNITIES COMPETITIONS) DO IDS STUDENTS HAVE ACCESS TO?
Product Designer, Toy You are an automatic student member of the San Francisco
Transportation Design
Chapter for the Industrial Design Society of America (IDSA). You
Designer, Furniture Designer,
(car design, automobile
also you have a student subscription for Car Design News and
Transportation Designer,
design, motorcycle Material Connexion among other good industry resources for
Automobile Designer / Car
design), Product design inspiration or general knowledge. Go to the School of Industrial
Designer,
(technology design Design’s main bulletin board on campus and look for regular
and more! emails from the School of Industrial Design Administrators for
and development,
information on student competitions, as well as student-related
industrial design
and professional events. It is very important for students to
WHAT EXACTLY IS INDUSTRIAL
product development, make sure their most up-to-date contact information is on file
Industrial Design
DESIGN?
industrial design with the IDS Office.
is a study that enhances and
packaging), Toy enriches human life in the area
I AM JUST ENTERING THE IDS PROGRAM, WHAT TYPE OF
Design, Furniture of functions and aesthetics
COMPUTER SHOULD I PURCHASE?
through problem solving
Design (including
We solely rely on PCs for curriculum purposes because not all
processes and is a discipline
modern furniture of the programs we use are MAC compatible However, we do
that exists in the center of the
design), NOT recommend that new students invest in the purchase of
triangle framed by Art, Business
and more! a computer comparable to the computers in our labs. Students
and Science. It also provides a
should postpone buying a high-quality computer until their
translation of future visions into
junior or senior year because technology changes so rapidly.
short-term tangibles. Unlike
Freshman and sophomore students are strongly encouraged to
Fine Art, Industrial Design is not
use the computer labs provided to complete their assignments.
IDS
75 //DEPARTMENTS
DIRECTOR’S CHOICE
Rhys Bonahoon
BFA, INDUSTRIAL DESIGN
I am a San Francisco Bay Area
My favorite project at the Academy
native and am now a senior in
was a project sponsored by a
Transportation Design at the
major automotive design studio.
School of Industrial Design. As a
The project gave me a chance to
high school student, my award-
collaborate with professionals in
winning rendering of my father’s
the design field. I had the freedom
1966 Pontiac GTO got the attention
to implement the hydrogen fuel
of an Academy representative and
cell platform into motor sport
earned me a scholarship to the
vehicle in order to legitimize the
University. Before beginning my
use of hydrogen fuel cell vehicles
tenure at the University, I researched
into the mainstream market.
the field of Transportation Design
and discovered that the discipline
As a graduating senior, I now
gave me a way to integrate my fine
understand how the different skills I
art background with my affinity to
have learned throughout my tenure
automobiles. Soon after starting
at Academy have culminated into
at the Academy, however, I began
developing a strong portfolio. My
a journey that would teach me
design approach centers around
the similarities and differences
the philosophy that designers
between fine art and design.
are students for life and must
continually acquire knowledge and
evolve in order to further progress
in their skill sets. Although I am
inspired by seasoned professional
My design approach designers, I also hold high
centers around the admiration for my peers from the
Academy that currently work in
philosophy that the design field.
designers are students
for life.
IDS 76
DEPARTMENTS//
INDUSTRIAL
SCHOOL OF
DESIGN
IDS
//DEPARTMENTS
77
IAD 78
DEPARTMENTS//
SCHOOL OF
INTERIOR ARCHITECTURE & DESIGN
ACADEMY OF ART UNIVERSITY IS WHERE YOU CAN GET AN EDGE in building a successful
interior design career. We are known as one of the top interior design schools because
the most respected professionals train our students.
ONLINE DEGREE WHAT ARE THE THREE AREAS OF EMPHASIS?
PROGRAMS Art Direction/Art Director (AD) For an art director and
Associate of Arts copywriter, concept is key and a sense of humor is
mandatory. An Art Director works with photographers, film
Bachelor of Fine Arts
directors and illustrators and directs them to execute his or
Master of Fine Arts
her vision, hence the name Art Director.
Copywriting/Copywriter (CW) They work with the Art
CAREER
OPPORTUNITIES Director to become what’s known as the creative team.
Either the AD or CW can come up with the headline,
Junior Designer,
FIRMS HIRING OUR GRADS
visual, interative concept or TV script, but in the end CW is
Design Assistant,
Anshen + Allen, Architecture responsible for what the ad says. The AD for how it looks.
Intermediate Designer,
International, Babey Moulton
Senior Designer,
Jue & Booth, Backen Gillam Account Planning/Account Planner (AP) They work with
Project Management the creative team to represent the target audience. They
Architects, Brayton Hughes
make sure he correct target is chosen and the correct
and Lighting Designer,
Design Studios, Crate &
message is told. APs are very into people and what makes
and more!
Barrel, Ellerbe Becket, Inc., them tick. They need to be able to explain these details
FME Architecture + Design, to the creative people in a way that will get them excited
CLASSES AVAILABLE
Hart Howerton, Hirsch Bedner about doing the project on strategy.
Interior Design
Associates, Kishimoto Gordon (interior design style,
WHAT ARE THE BEST PLACES TO MEET OTHER
Dalaya PC, Architecture interior decorating, PROFESSIONALS AND NETWORK IN OUR INDUSTRY? We
Planning Interiors, KWID, interior decoration strongly recommend joining Ad 2 San Francisco, the young
Masco Contractor Services, LLC, design), Interior professionals’ ad club in the city.
MBH Architects, Paul Jones www.ad2sanfrancisco.org
Architecture (interior
Architects Ltd., Saida + Sullivan architecture design),
HOW DO STUDENTS GET FEEDBACK ON THEIR WORK
Design Partners, Walter E. Residential (home OUTSIDE OF CLASS? The School of Advertising runs FREE
Smithe Custom Furniture, Your interior design, workshops ever semester. You can bring in your work every
Space Interiors residential interior week to Directors or full-time faculty and they will make
suggestions for improvements. Fliers with the time-dates
design, residential
for workshops are posted on ww.my.academyart.edu and
interior architecture),
around the ADV department.
Commercial
(commercial interior
design, commercial
The space is as important as anything in
interior architecture),
it.
Furniture design,
Ergonomics, Color and
— John Saladino
Lighting, History of
Interior Design,
and more!
IAD
79 //DEPARTMENTS
DIRECTOR’S CHOICE
Jason Jerfu Kuo
MFA, INTERIOR ARCHITECTURE & DESIGN
Before attending the Academy I My decision behind the career
received an honors level BFA in change was one of the hardest,
Political Science and International but perhaps the best choices I
Relations from the University of have ever made since drafting my
Toronto. first floor plan when I was in the
5th grade.
Prior to moving back to the U.S., I
had the rare opportunity to study
in Taiwan, Thailand, Japan, Canada
and Switzerland. After graduation I
plan on living in the U.S. and abroad
working as an interior designer
producing innovative solutions and
hopefully bring a fresh perspective
to the industry.
My decision behind the
career change was one of
the hardest, but perhaps
the best choices I have ever
made since drafting my first
floor plan when I was in
the 5th grade.
IAD 80
DEPARTMENTS//
INTERIOR
SCHOOL OF
ARCHITECTURE & DESIGN
IAD
//DEPARTMENTS
81
MPT 82
DEPARTMENTS//
SCHOOL OF
MOTION PICTURES & TELEVISION
WHAT IS THE PHILOSOPHY OF THE MPT DEPARTMENT? It’s a hands-on collaborative approach
to making films. In the classroom you learn technical skills and some theory, then you must
apply what you have learned in the classroom on film productions. On-set experience is
critical to your education because it will help you understand how films are made through a
collaborative process.
in the industry and gain I AM A NEW STUDENT AND DON’T KNOW ANYONE YET. HOW
industry experience by CAN I GET STARTED WORKING ON FILMS? The Epidemic
participating in internships. Film Club is a great way to start working on films right away.
Epidemic is a community of artists across the campus that is
passionate about making films. It provides a venue to network
and collaborate, pitch ideas, screen work, be a mentor and be
DEGREE PROGRAMS
mentored by other students. It is also a place where you can
Associate of Arts
FIRMS HIRING OUR GRADS make friends and build relationships. The Epidemic Film club
Bachelor of Fine Arts
ABS CBN International TV, meets every Thursday at 3:30PM at 466 Townsend, 2nd Floor.
Master of Fine Arts
American Idol, The American Another way to get started is to volunteer on your classmates’
film productions. Make sure to check the bulletin boards for
Pavilion at the Cannes Film
postings or casting calls for student shoots.
Festival, Artist International, CLASSES AVAILABLE I HAVE SOME FILM EXPERIENCE AND I AM NOT SURE WHAT
Boxcar Theatre Company, Acting (Film, CLASSES I SHOULD BE TAKING. WHAT SHOULD I DO? It is
Canon Inc., Current TV, LLC, important that students are enrolled in classes that match
Commercial, Television,
Electronic Arts, Geffen Records, their skill level. Attend your first class and discuss your work
Theatre, Shakespearean,
experience with your instructor. If you are not satisfied with
J. Walter Thompson Specialized Voiceover), Performance their evaluation, you may challenge the class by scheduling
Communications, PBS/Discovery Arts (Dance, an appointment with MPT Department Director Jack Isgro or
Channel, Radium, San Francisco Fencing, Voice and Associate Director Jonathan Fung. Please provide no longer
Cinematheque, Spreckels than a 5-minute DVD reel of your best work for review.
Singing, Broadway
Performing Arts Center, United ARE THERE ROOMS THAT I CAN USE FOR REHEARSALS OR
Musicals), Producing
CASTING CALLS? Yes. Come by the MPT office on the 2nd
Airlines, Vivian Weisman (Film Production, Floor of 466 Townsend and fill out a Facility Request form.
Productions, Wieden + Kennedy, Television Production, Submit your request to the MPT Administrator Pisha Wayne.
Zephyr Films Commercial Production, WHO IS MY POINT PERSON IF I NEED TO MAKE AN
APPOINTMENT WITH MY INSTRUCTOR OR DIRECTOR? Pisha
Production Design),
Wayne, MPT Administrative Assistant, is a good starting point.
Cinematography (Digital
She will assist you in getting in contact with the appropriate
Cinematography, staff member. You can find her and the MPT office at on the
Lighting,
HOW DO I PREPARE TO GET A
2nd Floor of 466 Townsend.
JOB AFTER I GRADUATE? The MPT
Cinematography
program employs excellent industry
Lighting), Directing,
Don’t give me any
CAREER OPPORTUNITIES
professionals to instruct and equip
Editing, Screenwriting Actor, Producer,
you with all the necessary skills for
money, don’t give me
(Script writing for film
the track you are pursuing. MPT also Director, Editor, Gaffer,
any people, but give
and television), Special
provides access to a vast selection
Camera Operator, Art
freedom, and I’ll give
of equipment and facilities. It is each
Effects (Underwater Director, Set Designer,
you a movie that looks
student’s responsibility to collaborate,
Filming, Film Makeup, Screenwriter, Location
gigantic.
network and to create an impressive
Film Costume Design), Manager,
demo reel prior to graduation. We also
— Robert Rodriguez
Music Videos,
strongly recommend that students and more!
build relationships with professionals
MPT
83 //DEPARTMENTS
DIRECTOR’S CHOICE
Ching Yao “Viv” Koh
MFA, MOTION PICTURES & TELEVISION
I’ve been studying photography perspective on beauty. The later
since I was in high school, but I period of my work has focused
never expected it to become a on contemporary art, which
career. I earned my A.A. at the concentrates on color, lighting,
Art Institute of Seattle and my and storytelling. I often look at
BFA here at the Academy. my photographs in cinematic
terms. Helping a friend shoot
I must say I’m lucky to study a short film has inspired me to
here because I have learned select the MPT program for my
a lot of new things from both MFA degree. For me, I have more
teachers and friends. Also, possibilities to tell a story in film
taking the Art History courses than with still photographs.
has given me a totally different
Helping a friend shoot
a short film has inspired
me to select the MPT
program for my MFA
degree.
MPT 84
DEPARTMENTS//
COM
85 //DEPARTMENTS
SCHOOL OF
MULTIMEDIA COMMUNICATIONS
THE SCHOOL OF MULTIMEDIA COMMUNICATIONS will teach you how to write, edit,
shoot, produce, host, report, and distribute content across all types of media,
including the Internet, radio, TV, cable, broadcast syndication, and more.
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