Nvp Presentation1 Team5

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  • Na history uitleggen hoe we aan het idee kwamen
  • Nvp Presentation1 Team5

    1. 1. PRESENTATION TEAM 5 Barry Zuidgeest Kevin Theunissen Robin Esser
    2. 2. Problem: <ul><li>Splattering in men toilet </li></ul><ul><li>Not paying attention to the ‘job’ </li></ul><ul><li>Automatism </li></ul><ul><li>Consequences: </li></ul><ul><li>Dirty toilets </li></ul><ul><li>Low hygiene </li></ul><ul><li>High cleaning costs </li></ul>
    3. 3. Solution: <ul><li>Give men a target to aim for </li></ul><ul><li>Attract men’s attention </li></ul><ul><li>Idea: </li></ul><ul><li>Heat-sensitive Toiletsticker </li></ul>
    4. 4. Toiletsticker <ul><li>What is it? </li></ul><ul><li>Sticker </li></ul><ul><li>Heat sensitive ink </li></ul><ul><li>Placed inside the toilet bowl </li></ul><ul><li>Changes color when contacting urine </li></ul><ul><li>History of Toiletsticker </li></ul><ul><li>Invented and patented by Guus Welling (1999) </li></ul><ul><li>Application: training young kids </li></ul>
    5. 5. The Idea <ul><li>Advertisement in toilets </li></ul><ul><li>B2B: </li></ul><ul><li>Get full attention for a company’s message </li></ul><ul><li>Low arousal </li></ul><ul><li>Example: “next week in the cinema: Avatar” </li></ul><ul><li>“ Design your own” Toiletsticker </li></ul><ul><li>B2C: </li></ul><ul><li>Customers upload own pictures/images </li></ul><ul><li>Webshop </li></ul><ul><li>Example: picture of your mother in law </li></ul>
    6. 6. Example
    7. 7. Example
    8. 8. Example
    9. 9. Example December 18th In Theatre www.avatarmovie.com
    10. 10. Creating Value <ul><li>Functionality </li></ul><ul><li>Cleaner toilets (up to 80%) </li></ul><ul><li>Possibility to advertise </li></ul><ul><li>Possibility to provide a social message or educate toilet user </li></ul><ul><li>Purchasing Proces </li></ul><ul><li>Create and order online </li></ul><ul><li>Aesthetics </li></ul><ul><li>Print your own design on a toiletsticker </li></ul>
    11. 11. Questions?

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