Active Rain- Real Estate Agent Network

  • 674 views
Uploaded on

An overview of digital technology as used by ActiveRain, the real estate agent network. …

An overview of digital technology as used by ActiveRain, the real estate agent network.
University of Washington, COM 495

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
674
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
7
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. REAL ESTATE AGENT NETWORK BY: Kyle Simon University of Washington, Com 495
  • 2. “ THE WORLD’S LARGEST REAL ESTATE NETWORK.”
    • Awesome blogging capabilities- customize and promote!
    • Active participation is encouraged and events are held in local cities
    • Title Rep’s, loan officer’s, inspector’s, broker’s and closing agents from escrow companies all interact on active rain.
    • Have the opportunity to promote your image and your company. Not only to consumers but related professionals.
  • 3. OVER 166,000 MEMBERS NATIONWIDE MAKES ACTIVE RAIN AN AMAZING NETWORKING TOOL FOR ALL PROFESSIONS RELATED TO REAL ESTATE
  • 4. EXAMPLES OF NETWORKING AT USE
    • Title Rep’s- encourage use of their free services to agents
    • I received a call from ActiveRain encouraging me to come to a conference that they were holding in my area.
    • A “Rainmaker” upgrade gives you a badge by your picture that shows you’re an official rainmaker:
    • Connect with Consumers
    • Public ActiveRain "Insider" Blog
    • Customized Outside Blog
    • Custom Domain
    • ActiveRain "Genius" Training
    • Search Engine Optimized
    • $ 29 per month
  • 5.  
  • 6. ACTIVE RAIN CHANNELS
    • Professional AND Consumer Channels
    • User-friendly and easy to navigate through info.
    • Examples of Consumer channels include:
      • Homebuying
      • Homeselling
      • Mortgage/Finance
      • Moving
    • Examples of professional channels include:
      • Networking
      • Sales strategies/tactics
      • Training
    • As example I will show you the professional training channel… Each channel links to blogs related to the topic.
  • 7. BLOGGING, CONTINUING ED., TIME MANAGEMENT ALL COVERED UNDER THE TRAINING CHANNEL
  • 8. HOW CAN MEMBERS BENEFIT?
    • The articles in these channels are all generated by the users of active rain.
    • Teachers can write articles about the fast changing real estate license laws while at the same time promoting her business to an abundance of agents.
    • We are her customers so you can see how active rain can be useful for related real estate professionals and not just agents.
    • Required to take clock hours each year.
  • 9. POINTS FOR RAINMAKERS!
  • 10. DISCUSSION QUESTIONS
    • What do you guys think about the use of the point system to award active members in the network?
    • What do you guys think about the $29.99/month upgrade?
    • How does this compare to upgrades offered by other sites?
    • Is anyone a member of activerain? Biznik?
    • Uses social/business networking and blogging channels to create an environment where professionals can interact and have the opportunity to share ideas with people similar to them.