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Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
Anytime, Anywhere Approach To Social Media
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Anytime, Anywhere Approach To Social Media

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Presented at Social Networking Conference Windows Consumer marketing perspective on Social Media and how we use it everyday to connect with customers and share our brand.

Presented at Social Networking Conference Windows Consumer marketing perspective on Social Media and how we use it everyday to connect with customers and share our brand.

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  • Transcript

    • 1. Anytime, Anywhere Approach to Social Media Marty Taylor Collins Windows Digital Marketing
    • 2. <ul><li>Social Media is the new CRM </li></ul>
    • 3. Microsoft Seattle Ski Whistler, BC Mom Movies Triathlon Greece Big family NYC Jeff
    • 4. &nbsp;
    • 5. &nbsp;
    • 6. <ul><li>Brands are inviting you on a first date… </li></ul><ul><li>then not calling in the morning! </li></ul>
    • 7. <ul><li>Did you move the needle? </li></ul><ul><li>Or are you even sure where the needle is? </li></ul>
    • 8. <ul><li>Windows Social Media Team </li></ul>
    • 9. <ul><li>People will talk with or without you. </li></ul>
    • 10. A DVOCATES Campaign landing page UGC content on Social Media/blogs is more likely to show up on Search results – building SOV Highest Rated Content <ul><li>Create demos </li></ul><ul><li>Respond to challenges </li></ul><ul><li>Develop how-to’s </li></ul><ul><li>Create &amp; tag community content </li></ul>Advocates Live Space Community Tags <ul><li>Review UGC </li></ul><ul><li>Rate content </li></ul><ul><li>Receive challenges </li></ul><ul><li>Access community how-to’s </li></ul><ul><li>Search for Advocate content </li></ul><ul><li>Find other Advocates </li></ul>Clubhouse Ratings Driven .com .com
    • 11. FAN OF THE WEEK
    • 12. &nbsp;
    • 13.
    • 14. &nbsp;
    • 15. <ul><li>MartyCollinsBlog.Spaces.Live.com </li></ul>

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