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  • 1. Evaluation Lewis Tappenden
  • 2. In what ways does your media product use develop or challenge forms and conventions of real media products <ul><li>My film uses typical conventions from thriller films such as the idea of the unknown and the sense of mystery, the unsettling music, the script titles, and the way we have dressed the villain. The music in the opening of a thriller is generally instrumental, and I have kept it this way. The script titles are a common theme across both thriller and horror genres. Our villain is all in black and is wearing a hood, which adds to the sense of mystery. </li></ul><ul><li>It develops these as it is a very stereotypical thriller, it sticks to the conventions set by thrillers which means it develops the conventions. It does not really challenge the conventions as it is not particularly unconventional. </li></ul>
  • 3. How does your media product represent social groups <ul><li>The video only features two characters, the victim and the antagonist, however the victim is represented as a typical young person, in casual clothing. The villain is shown in dark clothing and a hood which makes him mysterious and foreboding. </li></ul>
  • 4. What kind of media institution might distribute your media product and why? <ul><li>A British based distribution company would be likely to distribute the film. Working Title is the biggest British production company (it’s owned by Universal) and the WT2 would probably distribute a film like this. Hammer Horror is also another company, specialising in thriller and horror genres, who would distribute a film like this. </li></ul>
  • 5. Who would be the audience for your media product? <ul><li>Young people aged 15-24 are the highest demographic for thriller films. There is not much of a gender difference. The viewer would generally have to b over 15 as most thrillers carry a rating of 15 or over. </li></ul>
  • 6. How did you attract/address your audience <ul><li>We made a film in keeping with generic conventions of a thriller in order to appeal to the wide demographic that is a thriller audience. We included a lot of Point of View shots has always been a popular technique in thrillers such as The Blair Witch Project, and the more recent Cloverfield. </li></ul>
  • 7. Feedback <ul><li>“ I liked the variety of shots used” </li></ul><ul><li>“ The music suited the pace of the film” </li></ul><ul><li>“ The setting is good” </li></ul><ul><li>“ The lighting created a good atmosphere” </li></ul><ul><li>“ *****” </li></ul><ul><li>“ The characters could have been developed more.” </li></ul><ul><li>“ The POV shots were very effective.” </li></ul>
  • 8. What have you learnt about technologies from the process of constructing this product. <ul><li>All the technologies were new to me at the time of making the video. I have successfully learnt to use the camera, Adobe Premiere, and Adobe After Effects (for some colour and image correction). I have learnt both how to use them and what effects they will have on the finished piece, for example how changing the aperture will affect the depth of field which will focus the viewer on one thing. Other factors include the effects in After Effects, and although I decided against using too many over saturated effects in the interest of realism I did manage to experience how the software worked and what could be done with it. </li></ul>
  • 9. Looking back at your preliminary task what do you feel you have learnt in the progression from it to the full product? <ul><li>The preliminary task we created was very basic and had major problems. It lacked continuity due to the shots we decided to leave out and we had to piece together something which made sense from shots which didn’t properly match. It was also very uneven and shaky at times. Upon progressing to the actual product I used this experience to make informed decisions about continuity and took several shots where before I would have done one and hoped it worked. I learnt when it was appropriate for the camera to move and when it was appropriate for it to be still and supported. I also used the preliminary task in order to get to grips with the technology so upon a progression to the actual piece I knew how to use it. I have also learnt to be able to make a film more interesting to the viewer. </li></ul>

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