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Second Life: A Glimpse into a Digiital World
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Second Life: A Glimpse into a Digiital World

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  • 1. Welcome to Second Life
    A glimpse into a digital world
  • 2. Meet Ethereal Tigerfish
    Who she is…
    An avatar existing in Second Life
  • 3. Wait I’m confused…
    Avatar? Second Life?
    An avatar is a digital character. In Second Life your avatar’s possibilities are endless.
  • 4. Second Life
    Linden Labs
    1999
    Digital world that exists in real time
    Avatars like Ethereal engage in many different activities…
  • 5. How Ethereal and the other avatars spend their days:
  • 6. The Allure of Second Life
    Escape
    Networking
    Commerce
    Distance Learning
    “Change Your Look”
    “Love Your Life”
  • 7. People Behind the Avatars
    Avatars spend about 100 minutes in Second Life each time they log in.
    Over 1000 text messages are sent every second by users logged in at a given moment.
  • 8. What Defines $uccess?
  • 9. Impact of a digital world…
  • 10. What this means for the world of Communications….
    Changing the way we:
    Will there be:
    • False identities?
    • 16. Loss of social skills?
    • 17. Disenchantment with reality?
    • 18. A change in the role of marketers?
    • 19. A changing face for businesses?
    • 20. How will it affect education and the
    student experience?
  • 21. Will you have a Second Life…
    or will you just have one?

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