The Earth Wide Open 2009

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Overview of the 2009 Memphis Mineral, Fossil, & Jewelry Show. Prepared by Alan Parks, 2009 Show Chair.

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The Earth Wide Open 2009

  1. 2. Mission Statement <ul><li>The Memphis Mineral, Fossil, and Jewelry Show (the “Show”) will produce the following: </li></ul><ul><li>A successfully promoted event, for which high quality dealers will be contracted to market quality minerals, fossils, and jewelry to the public. </li></ul><ul><li>An exhibition and forum to provide its participants with well planned and executed educational experiences involving the earth sciences, lapidary arts, and archaeology. </li></ul><ul><li>A recruiting opportunity for membership in the Memphis Archaeological & Geological Society </li></ul><ul><li>A benefit for the Memphis Archaeological & Geological Society and the Ronald McDonald House of Memphis. </li></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  2. 3. The Show Fills a Need! Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  3. 4. Assets <ul><li>The Show is a proven venue with a long history of successful participation in the community (30 years in 2009). Historical attendance approximately 2,000. </li></ul><ul><li>The Show is financially stable, with adequate reserves and a strong balance sheet. </li></ul><ul><li>The Show is produced and supported by the membership of the Memphis Archaeological & Geological Society. The Society is a non-profit 501 (c) (3) organization incorporated in 1958. Current membership is over 250. </li></ul><ul><li>Monthly News Letter distribution is over 300. </li></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  4. 5. FOCUS On Our Customers! Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International M.A.G.S. PATRONS DEALERS SPONSORS
  5. 6. Partners Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  6. 7. Sponsors Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International The Cooper Group
  7. 8. Marketing <ul><li>Successful marketing elements, including: </li></ul><ul><ul><li>Direct Mail and email campaign to over 4500 past show participants </li></ul></ul><ul><ul><li>Two weeks advertising on Germantown Rd and Walnut Grove Rd </li></ul></ul><ul><ul><li>National, regional, and local upcoming event listings </li></ul></ul><ul><ul><li>Link to the MAGS website www.memphisgeology.org with over 40,000 hits per month </li></ul></ul><ul><ul><li>Stand alone website, www.TheEarthWideOpen.com </li></ul></ul><ul><ul><li>Linked to Earth Day </li></ul></ul><ul><ul><li>Scouts’ Programming </li></ul></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  8. 9. Our Dealers, Second to None! <ul><li>30 High Quality Dealers </li></ul><ul><li>They Come From 15 States </li></ul><ul><li>Experienced Professionals </li></ul><ul><ul><li>15 Minerals </li></ul></ul><ul><ul><li>6 Fossils </li></ul></ul><ul><ul><li>8 Jewelry </li></ul></ul><ul><ul><li>1 Gem Flume </li></ul></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  9. 10. Exhibits & Demonstrations <ul><li>State of AR Geology </li></ul><ul><li>Ole Miss Geology Dept. </li></ul><ul><li>Delta State Paleontology </li></ul><ul><li>Wire wrapping </li></ul><ul><li>Flint Knapping </li></ul><ul><li>Native American Points and Pottery </li></ul><ul><li>Beading </li></ul><ul><li>Lapidary Cutting/Polishing </li></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  10. 11. RockZone <ul><li>Gem Dig </li></ul><ul><li>Rocks Around the Clock </li></ul><ul><li>Gem Flume </li></ul><ul><li>Paint a “Pet-Rock” </li></ul><ul><li>Scout Programming </li></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  11. 12. Scouts’ Programs <ul><li>BSA Geology Merit Badge (Minerals Option) </li></ul><ul><li>Girl Scouts (Co-located with Annual Mtg.) </li></ul><ul><ul><li>Scavenger Hunt (Rocks-Rock elements) </li></ul></ul><ul><ul><li>Show Orientation </li></ul></ul><ul><ul><li>Careers in Earth Science </li></ul></ul><ul><ul><li>Discovering Fossils </li></ul></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  12. 13. Speakers <ul><li>“ The Mississippi River and its Earthquakes” </li></ul><ul><li>“ Crater of Diamonds State Park, Arkansas - An Overlooked Treasure” </li></ul><ul><li>“ Rocks and Fossils Found in Mississippi's Gravel Deposits” </li></ul><ul><li>“ Opal: From the Mine to Your Jewelry” </li></ul><ul><li>Geology Merit Badge (Minerals Option) </li></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  13. 14. Name the Dino Egg (and win it) <ul><li>Hadrosaur </li></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  14. 15. What, When, Where… <ul><li>Before the Show (Thursday) </li></ul><ul><ul><li>General Show Layout </li></ul></ul><ul><ul><li>Storage Transfer (8:00 to 11:00) </li></ul></ul><ul><ul><li>Table Delivery & Set-Up (1:00-5:00) </li></ul></ul><ul><ul><li>Stuff-It Party (4:00 to 7:00) Pizza on the house! </li></ul></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  15. 16. What, When, Where… <ul><li>Before The Show (Friday) </li></ul><ul><ul><li>Rock Zone set-up (9:00-5:00) </li></ul></ul><ul><ul><li>Food Table (morning) </li></ul></ul><ul><ul><li>Speaker Room Prep </li></ul></ul><ul><ul><li>Signage/Sponsor Boards </li></ul></ul><ul><ul><li>Friday Night Dinner set-up (3:00 -5:00) </li></ul></ul><ul><ul><li>Dinner (6:30 – 7:30) </li></ul></ul><ul><ul><li>Clean-up/Rearrange/Final Prep (7:30-8:30) </li></ul></ul><ul><ul><li>Trouble Shooting </li></ul></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  16. 17. What, When, Where… <ul><li>Saturday and Sunday </li></ul><ul><ul><li>RockZone ( 5 people per shift! Sign-Up! ) </li></ul></ul><ul><ul><li>Ticket Booth (2 to 3 people per shift) </li></ul></ul><ul><ul><li>Information Booth (1 - 2 people per shift, can get by with 1 person…Go to RockZone if 2 or more !) </li></ul></ul><ul><ul><li>Speakers Area (1-2 people) </li></ul></ul><ul><ul><li>Docents </li></ul></ul><ul><ul><li>Customer Service! </li></ul></ul><ul><li>Sunday (Show Break Down) 5:00 til 7:00 </li></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International
  17. 18. 2009 Show Planning <ul><li>Planning Committee: </li></ul><ul><li>Alan Parks (Chair) </li></ul><ul><li>W.C. McDaniel (Dealers) </li></ul><ul><li>Jim Butchko (Past Chair) </li></ul><ul><li>Beth Day (Exhibits/Demo) </li></ul><ul><li>Neville Mayfield (RockZone) </li></ul><ul><li>Dick McKitrick (Treasurer) </li></ul><ul><li>Nannett McDougl-Dykes (Marketing) </li></ul><ul><li>Wayne & Ann Williams (Hospitality) </li></ul><ul><li>Cecil Perkins </li></ul><ul><li>Advisors & Support: </li></ul><ul><li>Mike Baldwin (web/graphics) </li></ul><ul><li>Susan Thompson (publicity) </li></ul><ul><li>Jeff Oswalt (graphics) </li></ul><ul><li>Bonnie Hollanbaugh (Sponsorship) </li></ul><ul><li>Amy Barton (Agricenter) </li></ul>Complete your Earth Day celebration by seeing what’s inside! April 25-26  Agricenter International

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