Power Point Final Paper Joustra, Elske 335887Presentation Transcript
Research of Elske Joustra Researcher at Rotterdam University
Welcomemy name is…
Index of the presentation Introduction of glossy magazines Central question Developments in de magazine industry Influence of new media Literature-review Answer to the centralquestion
Women glossy magazines
Assignment Central question : ““Have new media influenced and pushed and reinvented the structure of the classic magazine format of the glossy magazine?”
Economic crisis Stephen Quinn says about the economic crisis;“Consumers will continue buying the top-quality titles like my own magazine , Elle and other magazines like Cosmopolitan and Marie-Claire. So we will holding up well despite off the downturn in the economy”
Social media & socialnetworksites
Women & socialnetwork sites
Literature-review Research of the students Twoarticle
Answer to the centralquestion is:
Strategy Facebook Poll Engagement Ads, what's the use of this advertising tool?
Quiz Applications. Video Engagement Ads.
Branded Gift Engagement Ads
Event Engagement Ads
Fan Page Ads.
Financial- table Pricelist of the Facebook Engagement Ads Prices: Personal sales coordinator: $3000 a month Poll Engagement Ads: $10.000 a month The Quiz Applications: $5.000 a month Video Engagement Ads: $100.000 a month Branded Gift Engagement Ads: $2.500 a month Event Engagement Ads: $10.000 a month Total costs: $130500 a month