Power Point Final Paper Joustra, Elske 335887

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Power Point Final Paper Joustra, Elske 335887

  1. 1. Research of Elske Joustra<br />Researcher at Rotterdam University<br />
  2. 2. Welcomemy name is…<br />
  3. 3. Index of the presentation<br />Introduction of glossy magazines <br />Central question<br />Developments in de magazine industry<br />Influence of new media<br />Literature-review<br />Answer to the centralquestion<br />
  4. 4. Women glossy magazines <br />
  5. 5. Assignment<br />Central question :<br />““Have new media influenced and pushed and reinvented the structure of the classic magazine format of the glossy magazine?”<br />
  6. 6. Economic crisis<br />Stephen Quinn says about the economic crisis;“Consumers will continue buying the top-quality titles like my own magazine , Elle and other magazines like Cosmopolitan and Marie-Claire. So we will holding up well despite off the downturn in the economy”<br />
  7. 7. Content doesn’tchange<br />
  8. 8. New media <br />
  9. 9. Social media & socialnetworksites<br />
  10. 10. Women & socialnetwork sites <br />
  11. 11. Literature-review<br />Research of the students<br />Twoarticle<br />
  12. 12. Answer to the centralquestion is:<br />
  13. 13. Why Facebook?<br />
  14. 14. Strategy Facebook<br />Poll Engagement Ads, what&apos;s the use of this advertising tool?<br />
  15. 15. Quiz Applications. <br />Video Engagement Ads. <br />
  16. 16. Branded Gift Engagement Ads<br />
  17. 17. Event Engagement Ads<br />
  18. 18. Fan Page Ads.<br />
  19. 19. Financial- table<br />Pricelist of the Facebook Engagement Ads<br />Prices:<br />Personal sales coordinator:<br /> $3000 a month<br />Poll Engagement Ads:<br /> $10.000 a month <br />The Quiz Applications:<br /> $5.000 a month <br />Video Engagement Ads:<br /> $100.000 a month <br />Branded Gift Engagement Ads:<br /> $2.500 a month<br />Event Engagement Ads:<br /> $10.000 a month <br />Total costs:<br /> $130500 a month<br /> <br />
  20. 20. The end<br />Are thereanyquestion?<br />

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