Online grocery retailing in india and groceryshop.in

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Online Grocery Retailing in India vis-a-vis Groceryshop.in

Online Grocery Retailing in India vis-a-vis Groceryshop.in

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  • 1. By Ashish Pandey Nishant Chowdhri Online Grocery Retailing in India vis-à-vis Groceryshop.in–The Online Supermarket
  • 2. Online Grocery Retailing Worldwide
    • Consumers are increasing their spend on groceries online.
    • Market is more developed and diversified in Europe (and particularly the UK) than the US.
    • US market is food focused (53% of total online sales compared to 43% in Europe).
  • 3. Why Online Groceries
    • Convenience – No traffic, no queues
    • Time Saving and easy shopping
    • 24*7 shopping
    • Better prices as next shop is a click away
    • Better comparison of products and prices
  • 4. Online Retailing in India
    • UK’s online retail industry - $15 billion
    • India’s online retail industry - $ 0.23 billion
    • Indian online retailing growth - 30% (year on year)
    • India poised to have third largest net users by 2013
  • 5. Online Grocery Retailing in India
    • Failure of Sangamdirect.com (started by HUL, then handed over to Wadhwan Group)
    • Competition with local Kirana Stores as well as with Modern Supermarkets & Hypermarkets
    • A few websites (mostly in South India) – but not professional
    • Supply chain and logistics – the major concern
  • 6. Groceryshop.in– The Online Supermarket
    • U.V. Retail - India’s first professional online grocery retailer with www.groceryshop.in website
    • Started in Powai, Andheri areas of Mumbai, expanding in entire Mumbai, Navi Mumbai and Thane very fast.
    • Capturing Bangalore, Delhi NCR, Pune, Hyderabad, Chennai & Ahmadabad markets in 2010 only
  • 7. Advantages of Groceryshop.in
    • Better customer services
    • Delivery in 6 hours with 2 slots of 9:00am and 3:00pm
    • Strong Retail and Web Analytics
    • Large number of SKUs and good offers