Kayleens Sellers Proposal   Generic
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Kayleens Sellers Proposal Generic



Brief marketing overview on my company's listing services.

Brief marketing overview on my company's listing services.



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Kayleens Sellers Proposal   Generic Kayleens Sellers Proposal Generic Presentation Transcript

  • Why choose Kayleen Park? - Kayleen Park Broker Associate, REALTOR® My 10+ Customer Service Commitment As the REALTOR® you have chosen to exclusively represent you in the marketing of your home, I promise that I will: 1. Provide you with 10+ Customer Service during the entire selling process including, taking the time to understand your wants, needs and expectations, returning your calls and emails the same day and being honest with you at all times. 2. Help you obtain the highest possible price for your house in the shortest amount of time. 3. Advise you on pricing and assist you with staging your home. 4. Implement the 10 Point Marketing Plan to market your house through as many channels as possible. 5. Coordinate the home showing process. 6. Present all offers in person and advise you on the terms and contingencies. 7. Negotiate offers on your behalf. 8. Schedule and coordinate completion of contingencies and inspections. 9. Monitor the buyer’s loan process. 10. Coordinate and supervise the preparation of all closing documents and guide you through the closing process.
    • Kayleen Park has over 13 years experience in sales, marketing and customer service.  My ambition reflects my entire lifestyle -- professionally and personally. I am an energetic individual with a strong work ethic who thrives on handling multiple tasks and responsibilities.
    • I have lived in the metro-Denver area since 1993.  My goal is to provide the best possible customer service to all my clients.  Please contact me to discuss your real estate needs whether you are an investor, looking to purchase your dream home or sell your current home. 
    • Education & Professional Memberships:
    • BA:  Marketing & Management
    • MLS Certified
    • South Metro Denver REALTOR Association
    • Colorado Association of REALTORS (CAR)
    • National Association of REALTORS (NAR)
    • I am a REALTOR(R) and have taken a pledge to abide by a strict Code of Ethics.  Not every Real Estate Agent is a REALTOR(R)! I am also an investor who owns rental property.   
    • During my free time, I enjoy spending with my husband, James, son Liam, daughter Kassie, and other family and friends. I am a member of MOMS Club, Mothers and More Parker/Castle Rock Chapter and Southeast Christian Church. I love the Colorado outdoors and our average of 360 days of sunshine. My favorite activities are working out, running, skiing, hiking and going to dinner and the movies .
    About Me
    • I understand that your home is one of the biggest assets, if not the biggest asset, you may own.  If you are considering selling your home, I value you as my client. I posses a high degree of integrity, have a strong value system and am very ethical . By using me as your REALTOR(R), I provide my clients with  flexible marketing options including:
    • Staging your home,
    • Cleaning your home,
    • Pricing strategies, 
    • Beautiful color brochures,
    • Advertising in the Prestige buyer’s guide found in the Denver Post
    • Neighborhood home book,
    • Buyer comment cards,
    • Reaching other brokers through the MLS,
    • Presenting your listing to my Prestige office,
    • Presenting your listing to agents belonging to South Metro Denver Realtor board, 
    • Extensive internet marketing with pictures and virtual tours,
    • Comprehensive open house program focusing on brokers in the area,
    • Email campaigns,
    • Tracking showings and providing you feedback,
    • Weekly seller updates
    Why Should You Hire Me to Sell Your Home? View slide
  • Core Values Prestige Real Estate Group, LLC
    • Team
    • The power of “One” results in a powerful team. Teamwork is expected at every level of our company.
    • Believe
    • We believe in people who believe in themselves. We believe in people who want to grow personally & professionally.
    • Passion
    • We have a passion for integrity, fairness and excellence. We succeed when we surpass our expectations.
    • Recruit
    • We strive to recruit the best agents and staff. We provide our realtors and clients the right technology, tools, services and marketing advantages to help them meet their goals.
    • Culture
    • We believe in an environment of mutual respect and courtesy. We provide an environment of support and training.
    • Trust
    • We trust our leaders to make decisions that are best for every level of our company. Our partners trust each other.
    View slide
  • Three Critical Factors of Marketing Your Home
    • The Role of The Real Estate Community
    • My Role as Your Marketing Coordinator
    • Our System of Getting You the Highest Realistic Price
  • Who Represents You?
    • Designated Broker: we prefer to represent You!
    • Seller Agent: works solely for the seller.
    • Buyer’s Agent: works solely on behalf of buyer
    • Transaction Broker: assist buyer and seller through transaction
    • Customer: a party to the transaction that is not being represented
    • Client: a party to the transaction that has an agency relationship
  • Our Broker Relationships You Have a Choice In all relationships, we have a duty to act honestly to both the buyer and seller. You Designated Broker Transaction Broker Buyers Agent When Selling My Listing Transaction Broker When Selling My Listing Transaction Broker
    • To Communicate with You Regularly!
    • To Get You Top Dollar!
    • Meeting Your Timetable!
    • Provide You with Accurate Market Trends!
    My Commitment to You
  • In House 21.6% Other Companies 78.4% Nationally only a small percentage of homes are sold by the listing agent and company. We need to get all companies involved!! Prestige In-House Sales for 2004 YTD The Role of the Real Estate Community
    • Buyers Come From Other Brokers
    • Buyers Come From Sign Calls
    • Buyers Come From Ads
    • Start Their Home Search From Other Sources Such As:
        • Flyers
        • Open Houses
        • Target Marketing
        • Internet and Electronic Media
    Where Do Buyers Come From?
    • Create a Marketing Position to put Pressure on Other Brokers to Show Your Home
    • Marketing to the Top Brokers
    • Broker Marketing Sessions
    • Relocation Buyers
    • My Network of Past Clients
    • Top Producers Within My Office
    • Our Website at www.PrestigeRealtyGroup.com
    Capturing Buyers Working With Other Brokers
      • National network services 15,000 communities across the country.
      • RELO is why over 50% of American homes are sold by independent brokers.
      • RELO independent brokers sell more homes than any national franchise.
      • Network of 120,000 Real Estate Professionals:
        • Nearly 650 member firms
        • Over 4,700 offices
        • 120,000 associates
        • Over $380 billion sales volume
    RELO Our Relocation Network
  • We have National & International Relationships To Help With All Moves To & From Denver
  • Who Understands Relocation In Denver?
  • Corporate Relocation Buyers – I Have Them! 22% of my business results from Corporate Relocation Clients producing listings for sale. We represent buyers from 100’s of companies, including: Prudential Resources Management Relocation Resources, Inc. Genesis Relocation The Associates Relocation Management Co. Better Homes & Gardens Family Reloc. Serv. Boatmen’s Relocation Management Group Commonwealth Relocation Corporate Transfer Service Home Purchase Corporation Homepool Maenner Relocation National Equity Professional Relocation Plus Relocation Relocation Funding The Relocation Group Weichert Relocation Anheuser-Busch Companies, Inc. Ball Corporation Blue Cross/Blue Shield of Colorado Brown/Forman Distillers CH2M Hill, Inc. Corporate Homes of America DeKalb Corporation E.I. duPont de Nemours & Company Eastman Kodak General Motors Corporation General Foods Corporation Frito Lay Inc. Hughes Aircraft Company IBM Corporation Denver University Kraft Inc. Hewlett-Packard Texaco Inc. American Consumer Service Relocation Consultants Relocation Corp. Services Amway Realty Network Direct Relocation Bell Corporation Western Gold Nabisco Kirkland & Ellis ViCorp. St. Joseph’s Hospital Raytheon Service Inc. Bureau of Reclamation Coopers & Leybrand United Parcel Service Continental Insurance Coast to Coast Hardware Amoco Oil Executive Relocation Corp. Colonial Savings M.A. Mortenson Company AT&T Great West Life Massachusetts Mutual Merrill Lynch Toys “R” Us Arco Newmont Mining Farm Credit Administration Jeppesen Sanderson Scott/Schwinn SP Telecom Bank One Echostar Solbourne Computers Burlington Northern Coors Medtronics Miaco Netrix Pennant CIAO International Relocation Firstlinc Relocation Conoco Premier Relocation Argonaut Relocation American Cyadimide Schuller International Pepsi Cola EG&G United Airlines Coleman Continental Airline Pinnacle Group Union Pacific Railroad Ryder Move Management US West Media One TCI PrimeSTAR Partners Georgia Pacific XRS Relocation Conoco Phillips GMAC Relocation buyers are generated by referrals from the top 50 firms in America! HER Realtors, Columbus, OH Houlihan/Lawrence, Inc., Bronxville, NY Howard Hanna Company, Pittsburgh, PA J.C. Nichols Real Est., Overland Park, KS J.D. Reese, Realtors, Overland Park, KS Jack Conway & Company, Norwell, MA Johnson-Rast & Hays Co., Bimiingharn, AL Kennilworth, Inc., Chicago, EL King Thompson Realtors, Dublin, OH Latter & Blum Inc., New Orleans, LA Long & Foster Real Estate, Inc., Fairfax, VA Mansell and Associates, Inc., Salt Lake City, UT Mark Stimson, Realtors, Portland, ME Moore and Company Realtors, Denver, CO O’Conor, Piper & Flynn, Timonium, MD Patterson-Schwartz Real Estate, Hockessin, DE Paul Semonin Realtors, Louisville, KY Allen Tate Company, Charlotte, NC Bowers, Nelms & Fonvifle, Richmond, VA Buckhead Brokers, Atlanta, GA Bumet Financial Group, Edina, MN CBS Real Estate, Omaha, NE Crye-Leike Realtors, Memphis, TN DeWolfe New England, Lexington, MA Ebby Halliday Real Estate, Dallas, TX Edina Realty, Inc., Edina, MN F.C. Tucker Co., Indianapolis, IN Fairgreen Capital, Atlanta, GA First Team Real Estate, Costa Mesa, CA Fonville Morisey Realty, Raleigh, NC Gertrude Gardner, Inc., Metairie, LA Greenridge Realty, Grand Rapids, NU Harry Norman Realtors, Atlanta, GA Henry S. Miller Company, Dallas, TX Real Estate One, Inc., Cleveland, OH Russell & Jeffcoat Realtors, Inc., Columbia, SC Shorewest Realtors, Brookfield, NU Sibcy Cline, Realtors, Cincinnati, OH Smythe, Cramer Company, Seven Hills, OH Starck & Company, Palatine, U The Keyes Company, Miami, FL Watson Realty Corporation, Jacksonville, FL Weichert Relocation CO., Inc., Morris Plains, NJ Weir, Manuel, Snyder Mark & Ranke, Birmingham West Shell, Inc., Cincinnati, OH William Pitt Real Estate, Stamford, CT William Reveis Real Estate, Southport, CT Windemere Relocation, Inc., Bellevue, WA Winn Inc., Scottsdale, AZ Referrals Newspapers Open Houses Reputation Repeat Business Relocation Division Signs Other
  • The Prestige Difference
    • Agent Owned Company – Prestige Real Estate Group, LLC is an agent and employee owned company. Customers are our number one priority. “Together We Can” is our team vision. This unique concept was started by 26 owners in 1999. Today, Prestige has 126 owners, 385 brokers and 7 offices servicing the entire Metro Denver area.
    • Locally Owned/Independent Company – Prestige Real Estate Group, LLC, is the largest locally owned real estate company in the Metro Denver area. Decisions are made locally and quickly.
    • Experienced/Productive Sales Team – Prestige Real Estate Group, LLC owners average over 11 years of real estate experience.
    • Market Share – Prestige Real Estate Group, LLC has obtained a 4% market share in less than five years and is currently ranked the 4th largest real estate company in Denver (2004). RealTrends Magazine ranks Prestige the 167th largest company in the US, this is up from our 184th position in 2002! (out of 100,000 firms).
    • Technology – Prestige Real Estate Group, LLC is the leader in technology services. Our state-of-the-art website attracts over 200,000+ viewers per month and showcases more than 100,000 properties locally and nationally. Every property has its own individual website and virtual tour.
    • Relocation - Prestige Real Estate Group, LLC is a member of Leading Real Estate Companies of the World, the nation’s largest relocation network of independent real estate brokers. RELO members produced over $410 billion in sales in 2006. RELO’s are widely recognized as the premier providers of quality relocations and affinity services.
    • Marketing – Prestige has an image of quality not quantity and prides itself on stellar branding, advertising, and marketing for the consumer. Our website, property brochures, and ads are second to none and add specific target marketing to each individual property.
    • Intranet – All six offices are networked both voice and data. Our listings and buyer’s needs are advertised immediately to 385 agents on our intranet before the information goes into the MLS. We sell 21% of our own listings, the national average is less than 2%.
    • Monthly Newsletter and Stats – Customers of Prestige Real Estate Group are able to receive the Prestige monthly newsletter which keeps Denver area homeowners and investors informed of local market trends affecting their property. We also track monthly showing activity, active, under-contract, and sold statistics for every area and price range in the metropolitan Denver region.
    • Local Knowledge/National Strength – Prestige is focused on steady growth while constantly maintaining a rare personal touch when serving the needs of clients and customers. Our sincere focus on customer Service, the use of advanced technology, and our membership in RELO gives our customers the best experience when buying or selling a home .
    • Internet and Electronic Delivery Systems
      • www.PrestigeRealtyGroup.com
      • Email distribution system allows us to notify agents and clients instantaneously about your home being listed
    • Leading Real Estate Companies of the World
    • Digital Tour of Your Home
    • Customer Service Department
    • Image and Reputation
    Key Benefits and Services
    • 350+ Agents See Your Property in
    • Our Weekly Digital Tour.
    9749 Bay Hill Drive $890,000 The Prestige Digital Tour
    • We use our print
    • advertising in the
    • Denver Post to drive
    • the consumer to our
    • website where they
    • will find your listing.
    Prestige Print Advertising Open House Blitz
    • Our Buyer’s Guide is published every two weeks in the Denver Post to a circulation of over 500,000.
    Prestige Print Advertising Denver Post Buyer’s Guide
    • Six offices servicing the entire Denver Metro area and the foothills:
      • Denver Tech Center: 303-799-9898
      • Highlands Ranch: 303-268-8800
      • Castle Rock: 303-663-6865
      • Castle Pines: 303.688.0548
      • Conifer: 303-816-4500
      • Cherry Creek: 303-355-7671
    • High technology tools to effectively and immediately market your home
    • Your home will have its own web site
    • Check us out at www.PrestigeRealtyGroup.com
    • Monthly or Bi-Monthly advertising in local newspapers ( Denver Newspaper Agency, Inside Cherry Creek, Douglas County News Press, Highlands Ranch Herald, Metro North Newspapers, 285Hustler, and High Timber Times.)
    Why Choose Prestige Real Estate Group?
  • Prestige Statistics
    • Prestige agents average 10.5 years of experience. The average in the Denver market is 3 (Source: Colorado Real Estate Commission).
    • Prestige agents average 1.3 transaction per month. The average for Denver agents is .4 transactions per month (Source: Total # of transactions divided by the # of licensees in Denver).
    • Average Sales Price is $304,000
    • Prestige Real Estate Group represents over 1200 listings.
  • Marketing, Advertising & Internet Promotion Campaigns The Prestige Internet System
    • Our web site gets an average of 200,000 visitors per month.
    • Your listing can be found in 3 areas on our web site:
      • Our Listings
      • Search for Homes
      • Prestige Digital Tour of Homes
    The Prestige Web Site
  • Prestige Digital Home Tours ONLINE
    • Extensive photography
    • Broadest possible feature coverage
    • Strongest Substantiation of the Values and Virtues
    • Each property has it’s own URL, so the consumer can find the site directly rather than having to search
    • We drive traffic to our website with ads in the Denver Post and other local newspapers
    • Prestige thinks: “If you’re going to sell a home . . . Sell the Home.”
  • Online Advertising
    • Check out our web site at www.PrestigeRealtyGroup.com for over 100,000+ listings
    • Your listing can be found on the following websites:
      • www.realtor.com
      • www.recolorado.com
      • www.homes.com
      • www.yahoo.com
      • www.realestate.post-newsclassified.com
      • www.homeadavisor.com
      • www.mymls.com
      • www.homegain.com
      • www.infospace.com
      • www.360house.com
    The Prestige Internet System Works!
  • Get Your Home Ready to Sell In preparing your house to sell, ask yourself over and over if your house looks like someone else's dream house. Houses in move-in condition tend to be inviting to buyers; houses that are like new typically sell the fastest and procure the best price. With that in mind, here are a few things to consider when getting ready to sell: Exterior Remember the 60-second rule: that's all the time you have to create a good first impression! Mow the lawn, rake leaves, trim trees and shrubs that keep light out of the house and remove dead plants. Pick up tools, garbage cans, hoses, toys, and building materials and store them neatly in a storage area. Replace broken or missing roof shingles and straighten and clean the gutters and downspouts. Clean all windows and mend torn screens. Painting your house helps improve curb appeal more than any other fix-up! If you decide against painting the entire house, consider painting the front door, window frames and shutters. Seal or resurface the driveway and repair broken steps and walkways. Paint or replace your mailbox and post. Dress up the front yard with some simple landscaping. Clean, Clean, Clean Step back for a moment and look at your home as if you were seeing it for the first time. Every room should be spotlessly clean, dusted and uncluttered. Steam clean the carpets and wax the floors. Wash the walls, windows and light fixtures. Tighten loose stair railings and clean all woodwork. In the event that you feel a project of this magnitude is better left to a professional, ask your real estate agent to recommend a cleaning service. Entryway Use bright light bulbs in the foyer and throughout the house. Fill the house with a pleasant aroma, such as berries in the summer or cinnamon in the winter. Living Room Replace the carpet if it's worn. It costs money, but you may find that you will more than recoup that cost when the home sells. Patch cracks and nail holes in the walls, and repaint walls in neutral colors, such as white or ivory. Nail down creaking boards and stair treads. Lubricate any sticking or squeaking doors. Open all curtains, and replace them if they are getting old. Add lamps and lighting if the house is dark. Set out fresh flowers. Furniture Rearrange or remove furniture to make your rooms look more spacious. Too much furniture and too many knick-knacks make rooms look cluttered and small. One or two decorative items per surface are plenty, so pack the rest away. Kitchen and Baths These rooms should sparkle! Clear off counters, and clean all appliances and fixtures. Scrub the floors and walls. Re-caulk tubs and showers. Clean these rooms thoroughly, and be sure they smell fresh. Closets Take those things to Goodwill that you'll have to discard anyway when you move. Organize shelves and straighten shoes. Be sure that sliding doors operate smoothly and knobs on drawers are secure. Utility Room Dust and wash the washer, dryer and water heater. Light and Bright Do everything you can to brighten the interior. Replace wallpaper with white or off-white paint, and repaint shabby or dark walls. Open the blinds, and replace broken windows and window seals. Always maintain a comfortable temperature inside the house, even if you are away for an extended period of time.
    • Overpricing…..
      • It makes others look better
      • Fewer Sales People Will Show Your Home
      • Buyers are unwilling to negotiate
      • Lost Time
      • Reduces Competition
    Percent Retained 30 to 120 Days Your Pricing Strategy is Critical
  • Asking Price Percentage of Prospective Buyers Willing to Look At Your Home 10% 60% 90% Your Listing Price Determines the Demand The Buyer Pool 10 to 15% above market Market Value 10% Below Pricing Your Home to Get Top Dollar
  • You Have Many Choices of Realtors I appreciate the consideration of working for you and look forward to giving you outstanding service. Call Me Today Kayleen Park Broker Associate, REALTOR® Cell: 720-218-9132 Fax: 303.799.5178 Email: [email_address] Thank You For Entrusting Me With Your Real Estate Needs!