COUNTRY RAPPORT HOLLAND 2008

Board Mr . M. Dorhout Mees, chairman (Pearle) Mr. N.P.J.M. Boukens, vice-chairman (The Read Shop) Mr. M.P. Koster, treasurer (Jamin) Mr. D. Anbeek (Ahold) Mr. J. van Hanegem (Intersport) Mr. A. Vogel Hema) Mr. R.J. van den Berg (Olympia) Mr. C. Bothof (lawyer, AG advocaten) Secretariat Mr. J.A.I.M. Burgers LL.M, general manager Ms. N.J.M.J. Taverne LL.M, legal assistant Ms. drs. C.M. Oude Reimer, communications Ms. K.H. van der Meij, secretariat Ms. A.M Scholten, secretariat

Secretariat

Mr. J.A.I.M. Burgers LL.M, general manager

Ms. N.J.M.J. Taverne LL.M, legal assistant

Ms. drs. C.M. Oude Reimer, communications

Ms. K.H. van der Meij, secretariat

Ms. A.M Scholten, secretariat

Law committee Mr W.C. Bothof, chairman Mr P.P.J. Butzelaar Ms P.B. Hamelberg-Scheephorst Mr H.G.A.J. Janssen Mr G.E.A.M. Mes Mr Th.R. Ludwig Ms A.E. van Zoest Ms M. de Koning Ms N.J.M.J. Taverne Mr J.A.I.M. Burgers Meets 1-2 times a year Members are working as a lawyer or as a notary Patricia Hamelberg and Jos Burgers are also member of the Legal Committee of the EFF

Mr W.C. Bothof, chairman

Mr P.P.J. Butzelaar

Ms P.B. Hamelberg-Scheephorst

Mr H.G.A.J. Janssen

Mr G.E.A.M. Mes

Mr Th.R. Ludwig

Ms A.E. van Zoest

Ms M. de Koning

Ms N.J.M.J. Taverne

Mr J.A.I.M. Burgers

Meets 1-2 times a year

Members are working as a lawyer or as a notary

Patricia Hamelberg and Jos Burgers are also member of the Legal Committee of the EFF

Admittance-election Committee New Members Mr J.A. Beeftink RA MR R.J. van den Berg, chairman Mr E.P. Buscher Mr A.C.M. Gelten Mr A. van der Bout Mr A.J.P. van Lieverlo Mr D. Anbeek J.A.I.M. Burgers Meets 5-6 times a year, responsible for the membership-procedure

Mr J.A. Beeftink RA

MR R.J. van den Berg, chairman

Mr E.P. Buscher

Mr A.C.M. Gelten

Mr A. van der Bout

Mr A.J.P. van Lieverlo

Mr D. Anbeek

J.A.I.M. Burgers

Meets 5-6 times a year, responsible for the membership-procedure

Mediation committee J.A.I.M. Burgers LL.M N.J.M.J. Taverne LL.M Is responsible for the proper functioning of the mediation procedure The procedure is accessible for members and non members, franchisor and franchisee both have to subscribe to the procedure.

J.A.I.M. Burgers LL.M

N.J.M.J. Taverne LL.M

Is responsible for the proper functioning of the mediation procedure

The procedure is accessible for members and non members, franchisor and franchisee both have to subscribe to the procedure.

Statistiek 2005-2006 24.360 25.550 205600 207300 23.650 25.200 583 618 Totaal 1.360 1.350 33.400 30.100 1.600 1.700 64 69 Catering 4.200 4.600 35.900 37.700 8.300 9.200 250 266 Services and others 8.700 9.200 65.300 66.500 9.450 9.800 186 195 Retail non food 10.100 10.400 71000 73000 4300 4500 83 88 Retail food 2005 2006 2005 2006 2005 2006 2005 2006 over turn yees emplo lets out Fr-sors Fr-sors

Annual growth 2005 2006 mutation Fr.concepts 583 618 +6% Outlets 23650 25200 +6% Turnover 24.360 25.550 +5% Employees 205600 207300 +1% Turnover: 24.360 is 24.360.000.000 Euro May 2008 the statistics 2007 will be completed

2005 2006 mutation

Fr.concepts 583 618 +6%

Outlets 23650 25200 +6%

Turnover 24.360 25.550 +5%

Employees 205600 207300 +1%

Turnover: 24.360 is 24.360.000.000 Euro

May 2008 the statistics 2007 will be completed

Leden (members) 238 248 234 Total 48 47 45 Geassocieer-de leden (associated members) 31 47 41 Aspirant - leden 159 154 148 Leden (full members) 2006 2005 2004

Discussion group “Technics” Pirtek Extra Hands Autotaalglas Speedheat Brezan Profile Tyrecenter Sonax Car Care Automat Z-Window Dr Vinyl Warmteservice IMO Tempus Riss Portas

Pirtek

Extra Hands

Autotaalglas

Speedheat

Brezan

Profile Tyrecenter

Sonax Car Care

Automat

Z-Window

Dr Vinyl

Warmteservice

IMO

Tempus

Riss

Portas

Discussion Group “Restaurants-catering-fastfood” Pinoccio Febo VRC The Place Délifrance Family GP Bufkes Domino’s Pizza Vork Gauchos Panini Express Bakerstreet DE Cafe Hap Snap Verhage Fast Food New York Pizza

Pinoccio

Febo

VRC The Place

Délifrance

Family GP

Bufkes

Domino’s Pizza

Vork

Gauchos

Panini Express

Bakerstreet

DE Cafe

Hap Snap

Verhage Fast Food

New York Pizza

NFV Franchise Trofee Winner 2000 Cosmo Hairstyling Winner 2003 Etos Winners 2004 Pearle and Shoeby Fashion Winners 2005 Pirtek and Bakker Bart Winners 2006 McDonald’s and Olympia Uitzendbureau Winners 2007 HEMA and Fortune Hotdrinks

Winner 2000

Cosmo Hairstyling

Winner 2003

Etos

Winners 2004

Pearle and Shoeby Fashion

Winners 2005

Pirtek and Bakker Bart

Winners 2006

McDonald’s and Olympia Uitzendbureau

Winners 2007

HEMA and Fortune Hotdrinks

Law matters Franchise is not specifically regulated in Dutch Law. The general laws of contract apply. Also Dutch Competition Law and the Commission Regulation 2790/1999 plus the EC Guidelines are applied. Franchisors that are members of the NFV are bound by the rules in the European Code of Ethics for Franchising. All contracts concluded under Dutch law are subject to the general requirements of reasonableness and fairness. Disclosure: Consistent case law indicates that franchisors must present a prognosis regarding the succes to be expected of a new franchise location, based on thorough and carefull assessment of the marker and the new location. Keep in mind the Code of Ethics.

Franchise is not specifically regulated in Dutch Law.

The general laws of contract apply. Also Dutch Competition Law and the Commission Regulation 2790/1999 plus the EC Guidelines are applied.

Franchisors that are members of the NFV are bound by the rules in the European Code of Ethics for Franchising.

All contracts concluded under Dutch law are subject to the general requirements of reasonableness and fairness.

Disclosure:

Consistent case law indicates that franchisors must present a prognosis regarding the succes to be expected of a new franchise location, based on thorough and carefull assessment of the marker and the new location. Keep in mind the Code of Ethics.

FRANCHISE FAIRS Since 2004 a small, moderate fair is organised in Spring by two associated members in cooperation with the NFV. In 2004 there were 50 exhibitors, in 2005 we counted 75 exhibitors, most of them franchiseformulas, in 2006 80 exhibitors and in 2007 84. The expectations for 2008 are moderate.

Since 2004 a small, moderate fair is organised in Spring by two associated members in cooperation with the NFV.

In 2004 there were 50 exhibitors, in 2005 we counted 75 exhibitors, most of them franchiseformulas, in 2006 80 exhibitors and in 2007 84. The expectations for 2008 are moderate.

Franchise Magazine Franchise + is the only specialized franchise-magazine in Holland, and appears six times a year. It is edited by an associated member of the NFV. Furthermore, the NFV distributes by e-mail to her members 6-8 times a year a so-called digital “Nieuwsbrief” (newsletter). Finally the NFV publishes many articles in specific branche-magazines, newspapers et cetera and is also the editor of: Praktijkgids Franchising, 2008, fourth edition, 236 pages Franchise and Finance, 2007, first edition, 85 pages Franchise and Marketing, 2008, first edition, 105 pages

Franchise + is the only specialized franchise-magazine in Holland, and appears six times a year. It is edited by an associated member of the NFV.

Furthermore, the NFV distributes by e-mail to her members 6-8 times a year a so-called digital “Nieuwsbrief” (newsletter).

Finally the NFV publishes many articles in specific branche-magazines, newspapers et cetera and is also the editor of:

Praktijkgids Franchising, 2008, fourth edition, 236 pages

Franchise and Finance, 2007, first edition, 85 pages

Franchise and Marketing, 2008, first edition, 105 pages

Future Members: goal for 2008 is 25 new members Statistics: since October 2007 we have professional help (EIM) in collecting and elaborating the figures/data concerning 2007, 2008 and 2009. Costs: €. 32.000 Books: every year we intend to edit one specialized book; 2007 Franchise and Finance, 2008 Franchise and Marketing, 2009 Franchise and HRM or Franchise and Legal Issues.

Members: goal for 2008 is 25 new members

Statistics: since October 2007 we have professional help (EIM) in collecting and elaborating the figures/data concerning 2007, 2008 and 2009. Costs: €. 32.000

Books: every year we intend to edit one specialized book; 2007 Franchise and Finance, 2008 Franchise and Marketing, 2009 Franchise and HRM or Franchise and Legal Issues.