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Nevada Wilderness Project's Nevada Interactive Media Summit 2010
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Nevada Wilderness Project's Nevada Interactive Media Summit 2010

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Smart from the start, or dumb from the get-go? The Nevada Wilderness Project's one-year anniversary with social media (and what comes next). Presentation given at the Nevada Interactive Media Summit …

Smart from the start, or dumb from the get-go? The Nevada Wilderness Project's one-year anniversary with social media (and what comes next). Presentation given at the Nevada Interactive Media Summit 2010, by Charlotte Overby

Published in: Technology, Business

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Transcript

  • 1. www.wildnevada.org
  • 2.  
  • 3. The Nevada Wilderness Project is a catalyst for wildlife habitat conservation, wilderness preservation and smart development of renewable energy.
  • 4. • Connect people over distances • Articulate NWP’s vision for change • Give people tools & info to act • Engage new audiences
  • 5.  
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  • 13.  
  • 14.  
  • 15. Now what?
  • 16. We’re going to write a push plan – or two
  • 17. • id our talking points & key messages about the SWIP Trip • create a SWIP Trip issue page on our website • make a “cause” or “event” page on facebook (not sure which yet)
  • 18. • Reach out to colleagues in other orgs to help with promotion • build a calendar for e-mails, blog posts, Youtube & facebook posts • make initial announcement via all channels
  • 19. • During event: blog every day and collect assets • After the event: use collected assets to build a “Take the SWIP Trip” page on our website
  • 20.  
  • 21. www.wildnevada.org www.facebook.com/NevadaWildernessProject twitter.com/wildnevada www.youtube.com/user/nevadawilderness Charlotte Overby Communications Director [email_address]