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Personal Branding<br />www.bretlsimmons.com<br />
Brand<br />The set of expectations, memories, stories and relationships that, taken together, account for a consumer’s dec...
Are You Remarkable?<br />
New business card<br />www.namecheap.com <br />
Name - Picture - Purpose<br />
Excellence is a form of deviance<br />DO things your peers are not willing to do<br />
Permission<br />
Consistently Contribute Value<br />
ContentConversation<br />
Lies<br />
Benefits of Blogging<br />Clarity<br />Consistency<br />Challenge<br />Community<br />Commitment<br />
What to blog about?<br />Own your own business<br />Work for someone else<br />
Questions?http://www.slideshare.net/BretLSimmons<br />
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Rotarybrand

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Transcript of "Rotarybrand"

  1. 1. Personal Branding<br />www.bretlsimmons.com<br />
  2. 2. Brand<br />The set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer doesn’t pay a premium, make a selection or spread the word, then no brand value exists for that consumer<br />(Seth Godin)<br />
  3. 3. Are You Remarkable?<br />
  4. 4. New business card<br />www.namecheap.com <br />
  5. 5. Name - Picture - Purpose<br />
  6. 6. Excellence is a form of deviance<br />DO things your peers are not willing to do<br />
  7. 7. Permission<br />
  8. 8. Consistently Contribute Value<br />
  9. 9. ContentConversation<br />
  10. 10.
  11. 11. Lies<br />
  12. 12.
  13. 13.
  14. 14. Benefits of Blogging<br />Clarity<br />Consistency<br />Challenge<br />Community<br />Commitment<br />
  15. 15. What to blog about?<br />Own your own business<br />Work for someone else<br />
  16. 16. Questions?http://www.slideshare.net/BretLSimmons<br />
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