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Océ Social Media For Internal Communications Intranet 2010 Congres

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Slides gebruikt door Samuel Driessen en mij tijdens het Intranet 2010 congres

Slides gebruikt door Samuel Driessen en mij tijdens het Intranet 2010 congres

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  • 1. Social media for Internal Communications Samuel Driessen, Information Architect Jan van Veen, Manager Internal Communications Congress Intranet 2010
  • 2. Corporate Profile
    • Oc é today:
      • 21,500 people worldwide
      • Annual revenue 2009: € 2,648 Billion
      • Net Income 2009: € - 47,134 Million
      • Worldwide distribution in 90 countries
      • Direct sales and services in 30 countries
      • 10 R&D-sites in 9 countries
  • 3. Océ Product & Services Document Printing Office Systems Printroom Systems Production Printing TransPromo Systems Graphic Arts Systems Wide Format Printing Systems Imaging Supplies Technical Document Systems Display Graphics Systems Océ Business Services
  • 4. Employees 23% 20% 30% 7% 10% 10% Finance & other M&L R&D Business services Service Marketing and Sales
  • 5. Océ around the world
  • 6. Life before the crisis
    • We don’t remember, but it looked something like this
  • 7. Crisis!
    • Decline in sales USA from September 2007
    • First lay-offs Q1 2008
    • Full crisis hits NL September 2008
    • Total headcount reduction 2.350
    • Severe cost cutting measures
    • Budget down from 350.000 to 5.000 Euro
    • Intranet development and roll-out stopped!
  • 8. Life after the crisis
    • All we had left was our creativity
    • How to reach everyone?
    • How to prepare for the external social media revolution?
    • Our decision: use social media for internal communications
  • 9. What did we introduce?
    • Improved news service on our intranet
    • Rumorbuster
    • Wiki’s
    • Blogging
    • Idea Management
    • Microblogging
    • Social bookmarking
    • OcéTV
  • 10. Improved news service intranet
  • 11. Rumorbuster
  • 12. Océ TV
  • 13. Wiki’s
  • 14. Blogs
  • 15. Idea Management
  • 16. Microblogging
  • 17. Social Bookmarking
  • 18. Lessons Learned
    • Money is not the issue
    • Organization is the issue!
    • You can start bottom-up
    • Consumerization of IT
    • Cross-functional approach (Communications & IM)
    • Where do I share and store my info?
      • Information Architecture
      • Did we teach people to be a knowledge worker?
    • Culture > Ask questions
    • Social Media Guidelines
    • Security
    • Social media lab
  • 19. Questions?
    • [email_address]
    • http:// twitter.com/driessen
    • [email_address]
    • http://twitter.com/janvanveen
  • 20.  

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