MINISTRY OF IDEAS
TRAINING GROUND
2009 PROGRAM
GUDJON MAR GUDJONSSON

“WE CANNOT
SOLVE OUR
PROBLEMS
WITH THE SAME
THINKING WE
USED WHEN WE
CREATED
THEM”
MASTER ALBERT

THE GIFT ECONOMY

WIKIPEDIA VS BRITANNICA

MORE AND MORE
PROFITABLE COMPANIES ARE FREE
FOR THE CONSUMER

GRASSROOTS
ECONOMY
YOU CREATE
PRODUCTS, SERVICES, EXPERIENCES

ALTRUISM

“BLENDED VALUES”
SOCIAL ✚ FINANCIAL ✚ ENVIRONMENTAL
VALUE CREATED
GRASSROOTS ECONOMY ✚ CROWDSOURCING

LAST YEAR PROJECT …

LAST YEAR
EXAMPLES

FAIR
Design

flickr.com/photos/paulhughes

ALLT ER HLUTI AF
THINK TANK
ENVIRONMENT
AS WELL THE FLOOR !?

PHYSICAL
BUSINESS
MODELS

INSPIRATION
FOR A FEW SLIDES ...

DIFFERENT INDUSTRIES

ORGANIC
BRAINSTORMING

DISCOVERY
DEVELOPMENT
DECISION
DEPLOYMENT
PLANNING
KERFIN

B R A I N S TO R M

AS WE ALL
THINK
WHY NOT THINK
BIG

THE BIG
PICTURE

METHOD CARDS DECK

METHOD CARDS DECK

MACONDO IN VIENNA
flickr.com/photos/kidsconnect/sets/72157617719632351

NEXT
STEP
?

QUESTIONS
&
ANSWERS
(POSSIBLY SOME)