Tagging: Five Emerging Trends

Slide 1: Tagging Five Emerging Trends Information Architecture Summit Miami, FL April 12, 2008

Slide 3: Tagging, the book ← My book... available now! Book site: http://genesmith.ca

Slide 4: User Resource Tags

Slide 5: Five Trends • More Structure • Automanual Folksonomies • Leveraging Communities • Rethinking Pace Layers • Sparking Innovation

Slide 6: More Structure

Slide 7: Structure

Slide 9: Sticky Not Sticky

Slide 11: User Resource Resource Tags

Slide 12: Artist Artist CD CD CD Metadata from songs can be aggregated to describe albums and artists. http://www.plasticbag.org/archives/2005/09/how_to_build_on_bubbleup_folksonomies/

Slide 17: Leveraging Communities

Slide 22: “humor” vs “humour” American Spelling British Spelling Jon Stewart Douglas Adams David Sedaris Terry Pratchett The Onion P.G. Wodehouse Douglas Adams Bill Bryson

Slide 23: Automanual Folksonomies

Slide 31: “I notice a hesitance toward hard-coded semantics and manual work--people think these things won’t scale. I learned to mix it up... a small amount semantics on top of minimal structure can work wonders.” - Peter Van Dijck

Slide 32: Rethinking Pace Layers

Slide 33: http://www.visuallee.com/weblog/images/brand_keynote_400.jpg

Slide 34: Fast Content, Services, Interface Adaptive Finding Tools Controlled Vocabulary Enabling Technologies Embedded Navigation Systems Faceted Classification Schemes Slow http://semanticstudios.com/publications/semantics/000003.php

Slide 35: “For quite some time, I have believed this concept of pace layering holds great promise... In this discussion of metadata, the potential for a unifying architecture is self-evident. Semantic Web tools and standards create a powerful and enduring foundation. Taxonomies and ontologies provide a solid semantic network that connects interface to infrastructure. And the fast-moving, fashionable folksonomies sit on top: flexible, adaptable, and responsive to user feedback.” - Peter Morville

Slide 36: “Ajax” Stability

Slide 37: “Ajax” Stability

Slide 43: Fragment. Break text into tags. Facet. Divide tags in facets. Filter. Use tags to help filter resources.

Slide 44: Sparking Innovation

Slide 46: Any Text String Write Read

Slide 47: geotagged Marker Tag geo:lat=54.1423 geo:long=-113.1232 } Machine Tags

Slide 48: upcoming:event=171852 namespace : key = value clothing:size="large" blog:via="http://atomiq.org" dc:title="Tagging" geo:long=113.132

Slide 50: Flickr Innovation Dan Catt Job at Flickr Flickr Users Useful Tools Developers New API Methods

Slide 53: Five Trends • More Structure • Automanual Folksonomies • Leveraging Communities • Rethinking Pace Layers • Sparking Innovation

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