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Tagging: Emerging Trends
WebVisions
May 23, 2008
Portland, OR
A bit about me...
User Experience Consultant
Edmonton, Canada
Speaker
Blogger
Author
Question: When was metadata invented?
Vertical Filing   Colour TV




                       Source: New York Times
vs.
Volume




Time
Volume




Time
                ?
User          Resource




       Tags
What’s Next?
Trends

• More Structure
• Automanual Folksonomies
• Leveraging Communities
• Sparking Innovation
More Structure
Structure
Sticky
Not Sticky
User          Resource




 Resource
       Tags
Artist                                 Artist




            CD              CD                                   CD




...
Leveraging
Communities
“humor” vs “humour”

American Spelling    British Spelling
   Jon Stewart      Douglas Adams
  David Sedaris      Terry Pr...
Automanual
Folksonomies
Tim Spalding
Combine Tags
Reduce noise & collapse
  obvious synonyms




      Tag Mash
   Arbitrary tag combinations
          & weigh...
“I notice a hesitance toward hard-coded
 semantics and manual work—people think
 these things won’t scale. I learned to mi...
Sparking
Innovation
Any Text
 String

      Write   Read
geotagged                     Marker Tag
  geo:lat=54.1423
  geo:long=-113.1232      }    Machine Tags



namespace : key ...
Flickr         Innovation
Flickr Users     Useful Tools
 Dan Catt        Job at Flickr
Developers     New API Methods
Trends

• More Structure
• Automanual Folksonomies
• Leveraging Communities
• Sparking Innovation
“When the hype wears down... I think tagging
will have altered the information landscape in
a fundamental way”




   Jon ...
http://genesmith.ca
Smith
Gene                 er Ex perie
                                nce
                   Us
        al, n Form
      ...
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
Tagging: Emerging Trends
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Tagging: Emerging Trends

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My talk on tagging trends at Webvisions 2008.

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Transcript of "Tagging: Emerging Trends"

  1. 1. Tagging: Emerging Trends WebVisions May 23, 2008 Portland, OR
  2. 2. A bit about me... User Experience Consultant Edmonton, Canada Speaker Blogger Author
  3. 3. Question: When was metadata invented?
  4. 4. Vertical Filing Colour TV Source: New York Times
  5. 5. vs.
  6. 6. Volume Time
  7. 7. Volume Time ?
  8. 8. User Resource Tags
  9. 9. What’s Next?
  10. 10. Trends • More Structure • Automanual Folksonomies • Leveraging Communities • Sparking Innovation
  11. 11. More Structure
  12. 12. Structure
  13. 13. Sticky Not Sticky
  14. 14. User Resource Resource Tags
  15. 15. Artist Artist CD CD CD Metadata from songs can be aggregated to describe albums and artists. http://www.plasticbag.org/archives/2005/09/how_to_build_on_bubbleup_folksonomies/
  16. 16. Leveraging Communities
  17. 17. “humor” vs “humour” American Spelling British Spelling Jon Stewart Douglas Adams David Sedaris Terry Pratchett The Onion P.G. Wodehouse Douglas Adams Bill Bryson
  18. 18. Automanual Folksonomies
  19. 19. Tim Spalding
  20. 20. Combine Tags Reduce noise & collapse obvious synonyms Tag Mash Arbitrary tag combinations & weighting Tagsonomies Use tag combinations to Evergreen replicate categories Categories
  21. 21. “I notice a hesitance toward hard-coded semantics and manual work—people think these things won’t scale. I learned to mix it up... a small amount semantics on top of minimal structure can work wonders.” Peter Van Dijck
  22. 22. Sparking Innovation
  23. 23. Any Text String Write Read
  24. 24. geotagged Marker Tag geo:lat=54.1423 geo:long=-113.1232 } Machine Tags namespace : key = value clothing:size=”large” blog:via=”http://atomiq.org” upcoming:event=266399
  25. 25. Flickr Innovation Flickr Users Useful Tools Dan Catt Job at Flickr Developers New API Methods
  26. 26. Trends • More Structure • Automanual Folksonomies • Leveraging Communities • Sparking Innovation
  27. 27. “When the hype wears down... I think tagging will have altered the information landscape in a fundamental way” Jon Udell
  28. 28. http://genesmith.ca
  29. 29. Smith Gene er Ex perie nce Us al, n Form ip Princ form. ca @n ne .smith .org ail: ge //atomiq mith Em p: r.co m/gs ith Blo g: htt tp://twitte e.net/gsm ht ar Tw itter: p://slidesh tt Sli des: h
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