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Getting Started with WordPress (Startup Institute Summer 2013)
 

Getting Started with WordPress (Startup Institute Summer 2013)

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WordPress is the premier content management system for those seeking an easy, user-friendly way to set up and maintain a website. In this class, we'll walk through the basics of getting your site live ...

WordPress is the premier content management system for those seeking an easy, user-friendly way to set up and maintain a website. In this class, we'll walk through the basics of getting your site live quickly, and cover best practices in :
- selecting a website design
- content strategy
- using the WordPress dashboard to manage and maintain your website
- fundamentals of SEO in a content management system.

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    Getting Started with WordPress (Startup Institute Summer 2013) Getting Started with WordPress (Startup Institute Summer 2013) Presentation Transcript

    • Getting Started with Word Press Start Up Institute ROSS BEYELER @RBEYELER
    • + + + + who is this guy? Founder of Growth Spark. BusinessWeek Top 25. Babson College Alumni. Start Up Institute Boston Hiring Partner.
    • Projects
    • Johnny Cupcakes
    • Continuum
    • 1 2 3 4 5 6 overview Understanding WordPress Setting up WordPress WordPress Themes WordPress Appearance Using WordPress Maximizing WordPress
    • Understanding WordPress01
    • what is a content management system?
    • what is a theme?
    • what are plugins?
    • WordPress.com vs. Wordpress.org
    • .com Hosting platform for blogs Free Choose from pre-selected themes Can’t add custom themes Can’t add plugins They take care of security, spam, backups, etc. 1 2 3 4 5 6
    • .org Free open-source software Host it yourself ($7-12/mo) Custom Themes Add plugins You’re responsible for security, spam, backups, etc. 1 2 3 4 5
    • Setting up WordPress02
    • registering a domain
    • setting up hosting
    • installing WordPress
    • installing WordPress. . . today! http://blogtempo.com
    • WordPress Themes03
    • browsing Theme Forest
    • installing a theme
    • WordPress Appearance04
    • configuring a theme
    • managing widgets
    • Using WordPress05
    • adding posts
    • adding slides
    • adding pages
    • managing menus
    • Maximizing WordPress06
    • contact management form: gravity forms
    • site analytics tools: Google Analytics
    • seo tools: wordpress seo by Yoast
    • social media: AddThis
    • security: limit login attempts
    • WordPress backup: VaultPress
    • Resources
    • themes: ThemeForest
    • plugins: CodeCanyon
    • tutorials: WP Beginner
    • developing resources: WordPress Codex
    • questions?
    • growth spark growthspark.com & @growthspark @RBEYELER