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Five Steps To Launching Amazing Facebook Promotions
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Five Steps To Launching Amazing Facebook Promotions

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From a webinar held on May 8, 2013 by GroSocial. Learn the five key steps to launching amazing Facebook promotions that generate likes, leads, and a love of your brand on Facebook.

From a webinar held on May 8, 2013 by GroSocial. Learn the five key steps to launching amazing Facebook promotions that generate likes, leads, and a love of your brand on Facebook.

Published in Business , Technology
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  • 1. Five Steps to LaunchingAmazing Facebook Promotions
  • 2. •Founded in 2010•Based in Northern Utah•35,000+ SMBs using our platform•Seasoned social media marketers
  • 3. Facebook Promos•Simple Sweepstakes•Photo Contests•Video Contests•Like/Fan-Gates•Quizzes
  • 4. Why Run a Promo?
  • 5. Facebook is BIG!
  • 6. also...
  • 7. Why run a Promo?•They work!•Consumers expect it from you•Your competition is stiff•They’re fun & memorable
  • 8. Step #1•Promo Duration•Keep it to 10-14 days•TRUST ME!
  • 9. Step #2•Make the giveaway item good•Universally interesting•Targeted (but not over-the-top)•Be as generous as you can
  • 10. Step #3•Require a like, email, and share•Get the “subscriber”•Get the “lead”•Get the “virality”
  • 11. Step #4•Play on TRENDS•Holidays•Local trends/events•Seasons
  • 12. Step #6 (BONUS) :)•Do them often•Often = FUN•More people will expect it from you•Give people a reason to comeback
  • 13. A few tips•Use a 3rd party app•Keep it simple•Clear call-to-action•FEWEST steps possible•Image-heavy, light on text
  • 14. How to go viral•Incentivize sharing•Visual content•Play on emotions (kids, pets, sex...)
  • 15. Need some help?GroSocial Kickstart•Group Social Media Training Sessions•Includes graphic design (tabs, promos, etc.)•Ongoing dedicated support resourceswww.grosocial.com/pages/socialmediatoday
  • 16. QUESTIONS?www.grosocial.com/pages/socialmediatoday