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[Webinar July 2011] Getting Social with Magento Enterprise
 

[Webinar July 2011] Getting Social with Magento Enterprise

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  • This is your most loyal fanbase! These people sell for you!
  • According to Facebook, people who click the “Like” button on external sites have 2.4x the number of friends than the average Facebook user, and click on 5.3x more external links, so ensuring you connect with these word-of-mouth advocates is not just a nice-to-have, it’s a must-have.When consumers click the “Like” button next to a product, it can open up a communication channel between the site and that consumer on Facebook.Have promotion to get more ‘Likes” so you can build your list of followersOffer free socks to 600th fan, free shirt to 700th fan, …free stick to 1000th fan.
  • Engagement, tweet a pic of you wearing a shirt,enter for contests, RT customers, fun product sneakpeaks

[Webinar July 2011] Getting Social with Magento Enterprise [Webinar July 2011] Getting Social with Magento Enterprise Presentation Transcript

  • Ethan GiffinGroove Commerce July 27, 2011
  • With over a decade of industry experience in eCommerce, Ethan E. GiffinSEO and the dynamic technologies that drive them Ethan CEO & FounderGiffin founded Groove Commerce to be a boutique web ethan@groovecommerce.comagency that provides enterprise class service for online Twitter: @Opieretailers.This blend of industry and agency experience has made Ethana sought after speaker and panelist at top events including:Internet Retailer, eTail, Search Engine Strategies (SES), SMX,American Marketing Association, PubCon and Ad:Tech.Currently, as CEO Ethan is leading the charge as an AwardWinning Magento partner. July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • Sale!July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • Social Media Social Commerce User Generated Content Authenticity Synergy Blah, Blah, Blah… But there’s Gold Beneath the Buzz!July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • 93% of people active online fully expect companies to be present in social spaces and be willing to have a conversation with them. • 4 of the top 7 highest-traffic websites (Facebook, YouTube, Wikipedia, and Blogger) are social media websites • More than half of all people in the U.S. over 12 have set up a social media profile • Twitter now has 200+ million users and is adding 300,000 a day • Two-thirds of the global internet population visit social networks — Nielson, Global Faces and Network Places Source: http://www.expansionplus.com/July 2011 July Webinar | Getting Social with Magento
  • 67% of shoppers spend more after recommendations from an online community of friends. (Internet Retailer, September 2009) 53% of people on Twitter recommend companies and/or products in their Tweets, with 48% of them delivering on their intention to buy the product. (ROI Research for Performance, June 2010) Half of the top 25 retailers have integrated Facebook into their own sites, as have 17 of 25 fastest-growing retailers. (Facebook)July 2011 July Webinar | Getting Social with Magento
  • Confidence SEO EngagementJuly 2011 July Webinar | Getting Social with Magento
  • Facebook Youtube Twitter / Google+1 / LinkedIn User Generated Content Social Commerce/Shopping Easy Ways to Engage Extensions to Check OutJuly 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • According to Facebook, people who click the ―Like‖ button on external sites have 2.4x the number of friends than the average Facebook user, and click on 5.3x more external links, so ensuring you connect with these word-of-mouth advocates is not just a nice-to-have, it’s a must-have. Source: http://www.expansionplus.com/July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • Magento Out of the Box Reviews Aheadworks Advanced Email July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento
  • Searchspring – Catalog Integration • http://www.searchspring.net/ Aheadworks – Facebook Signon/Social Links • http://ecommerce.aheadworks.com Magentweet – Twitter Widget • http://www.magentweet.com/ Iceberg Commerce - Youtube Gallery • http://icebergcommerce.com TurnTo - Social Help/Feedback • http://www.turntonetworks.com/July 2011 July Webinar | Getting Social with Magento
  • Topic: Preparing your Magento Site for Holiday Shopping Date: August 25th Time: 2:00 EST / 11:00 PDT Register: www.groovecommerce.com/webinar-augustJuly 2011 July Webinar | Getting Social with Magento
  • Our goal is to bridge the gap between marketingand technology and deliver a user-friendly, highconverting product to each one of our clients. 2400 Boston Street,Services include: Suite 320, Baltimore, Maryland 21224 • eCommerce Website Design • Magento Development & Integration www.groovecommerce.com 800.564.9826 • Social Media Marketing @GrooveCommerce • Pay Per Click (PPC) Management • Search Engine Optimization (SEO) • eCommerce Site Analysis • Conversion Consulting July 2011 July Webinar | Getting Social with Magento
  • July 2011 July Webinar | Getting Social with Magento