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Casting Off Our Desktop Shackles

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No matter how much we try to put ourselves into a mobile first mentality, it is hard for us to do so fully. Our access to PCs prevents us from experiencing mobile the way many in the world do.

No matter how much we try to put ourselves into a mobile first mentality, it is hard for us to do so fully. Our access to PCs prevents us from experiencing mobile the way many in the world do.

We're currently fighting for parity among experiences. We're arguing that the mobile version shouldn't be a dumbed down version of the desktop site.

But we've set our sights too low. In a true Mobile First world, the mobile version should be the best experience. Mobile shouldn't just match the desktop experience, it should exceed it.

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8 Embeds 454

http://www.iphone-entreprise.com 273
http://edu643summerb.wikispaces.com 155
http://lanyrd.com 13
http://us-w1.rockmelt.com 5
http://formacionmestreacasa.gva.es 5
http://www.onlydoo.com 1
http://www.twylah.com 1
http://www.mefeedia.com 1

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  • elroyjetson Elroy Jetson, Web Developer at COLE Publishing Interesting addition from a CNN article (http://goo.gl/Z1kmW): 'increasing the number of cell phone users by 10 among a group of 100 people raises GDP by 0.6%. To quote technology writer Nicholas Sullivan: 'Extrapolating from UN figures on poverty reduction (1% GDP growth results in a 2% poverty reduction), that.0.6% growth would cut poverty by roughly 1.2%. Given 4 billion people in poverty, that means with every 10 new phones per 100 people, 48 million people graduate from poverty. ...'' 1 year ago
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Casting Off Our Desktop Shackles Casting Off Our Desktop Shackles Presentation Transcript